Author: Alexandra Watkins
Publisher: Berrett-Koehler Publishers
ISBN: 1523084898
Category : Business & Economics
Languages : en
Pages : 146
Book Description
One of Inc. Magazine’s “Top 10 Marketing Books”: The “must-read” guide to naming products and businesses, updated with new stories and resources (Nir Eyal, author of Indistractable). Too many new companies and products have names that look like the results of a drunken Scrabble game (Xobni, Svbtle, Doostang). In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and effective brand names. No degree in linguistics required. Watkins lays out in detail the elements of names that suit your target market and make people stop in their tracks and smile—and those that just make them scratch their heads and keep walking. In witty prose and with numerous examples, she reveals how entrepreneurs and businesses can come up with brand names that are evocative and memorable while also leaving room for long-term growth and larger possibilities, and avoid those that leave potential customers cold and are quickly forgotten. This extensively revised second edition has double the number of brainstorming tools and techniques, even more secrets and strategies to nab an available domain name, a brand-new chapter on how companies are using creative names around the office to add personality to everything from cafeterias to conference rooms, and new stories (of both hits and flops). Named a “Top 10 Branding Book” by Branding Journal, Hello, My Name is Awesome is the ultimate guide to naming your product or business. “Jam-packed with sound advice.” —Publishers Weekly
Hello, My Name Is Awesome
Author: Alexandra Watkins
Publisher: Berrett-Koehler Publishers
ISBN: 1523084898
Category : Business & Economics
Languages : en
Pages : 146
Book Description
One of Inc. Magazine’s “Top 10 Marketing Books”: The “must-read” guide to naming products and businesses, updated with new stories and resources (Nir Eyal, author of Indistractable). Too many new companies and products have names that look like the results of a drunken Scrabble game (Xobni, Svbtle, Doostang). In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and effective brand names. No degree in linguistics required. Watkins lays out in detail the elements of names that suit your target market and make people stop in their tracks and smile—and those that just make them scratch their heads and keep walking. In witty prose and with numerous examples, she reveals how entrepreneurs and businesses can come up with brand names that are evocative and memorable while also leaving room for long-term growth and larger possibilities, and avoid those that leave potential customers cold and are quickly forgotten. This extensively revised second edition has double the number of brainstorming tools and techniques, even more secrets and strategies to nab an available domain name, a brand-new chapter on how companies are using creative names around the office to add personality to everything from cafeterias to conference rooms, and new stories (of both hits and flops). Named a “Top 10 Branding Book” by Branding Journal, Hello, My Name is Awesome is the ultimate guide to naming your product or business. “Jam-packed with sound advice.” —Publishers Weekly
Publisher: Berrett-Koehler Publishers
ISBN: 1523084898
Category : Business & Economics
Languages : en
Pages : 146
Book Description
One of Inc. Magazine’s “Top 10 Marketing Books”: The “must-read” guide to naming products and businesses, updated with new stories and resources (Nir Eyal, author of Indistractable). Too many new companies and products have names that look like the results of a drunken Scrabble game (Xobni, Svbtle, Doostang). In this entertaining and engaging book, ace naming consultant Alexandra Watkins explains how anyone—even noncreative types—can create memorable and effective brand names. No degree in linguistics required. Watkins lays out in detail the elements of names that suit your target market and make people stop in their tracks and smile—and those that just make them scratch their heads and keep walking. In witty prose and with numerous examples, she reveals how entrepreneurs and businesses can come up with brand names that are evocative and memorable while also leaving room for long-term growth and larger possibilities, and avoid those that leave potential customers cold and are quickly forgotten. This extensively revised second edition has double the number of brainstorming tools and techniques, even more secrets and strategies to nab an available domain name, a brand-new chapter on how companies are using creative names around the office to add personality to everything from cafeterias to conference rooms, and new stories (of both hits and flops). Named a “Top 10 Branding Book” by Branding Journal, Hello, My Name is Awesome is the ultimate guide to naming your product or business. “Jam-packed with sound advice.” —Publishers Weekly
Hello, My Name Is Mommy
Author: Sheri Lynch
Publisher: St. Martin's Griffin
ISBN: 1429906820
Category : Humor
Languages : en
Pages : 242
Book Description
Hilarious and true and inspirational, Hello, My Name is Mommy is for every pregnant woman and new mother who ever felt helpless and out of control instead of confident and aglow. Sure, women know pregnancy is no bed of roses, but Lynch taps into her own dysfunctional childhood and fears about becoming a mom to label a much profounder worry many moms-to-be have: that their own pasts were so screwed up that they're doomed to repeat the cycle. Dr. Spock may tell moms to trust their instincts, but Lynch's Misfit Mommies want to do every last thing but that. They feel like frauds and imposters, and Lynch's real-girl's voice will be instantly recognizable to them. Lynch will walk and talk new moms through it all: from lamenting the hot dogs and second-hand smoke they were raised on (and, of course, "you turned out just fine") to the realization that kids are kind of germy and gross (but feeling that way doesn't make one a bad mother) to keeping it together at work with Cheerios in the old nursing bra.
Publisher: St. Martin's Griffin
ISBN: 1429906820
Category : Humor
Languages : en
Pages : 242
Book Description
Hilarious and true and inspirational, Hello, My Name is Mommy is for every pregnant woman and new mother who ever felt helpless and out of control instead of confident and aglow. Sure, women know pregnancy is no bed of roses, but Lynch taps into her own dysfunctional childhood and fears about becoming a mom to label a much profounder worry many moms-to-be have: that their own pasts were so screwed up that they're doomed to repeat the cycle. Dr. Spock may tell moms to trust their instincts, but Lynch's Misfit Mommies want to do every last thing but that. They feel like frauds and imposters, and Lynch's real-girl's voice will be instantly recognizable to them. Lynch will walk and talk new moms through it all: from lamenting the hot dogs and second-hand smoke they were raised on (and, of course, "you turned out just fine") to the realization that kids are kind of germy and gross (but feeling that way doesn't make one a bad mother) to keeping it together at work with Cheerios in the old nursing bra.
Hello, My Name Is...
Author: Jeff Truman
Publisher: Harvard Common Press
ISBN: 9781558322806
Category : Cooking
Languages : en
Pages : 424
Book Description
What makes this baby name book different from all the rest? Aside from more than 25,000 entries including origin and meaning, it has lots of informative and entertaining anecdotes, name lists, advice, strategies, and much more! It also has a 2-color, illustrated interior and helpful ribbon markers, creating a sweet, special package. It's an excellent gift, for yourself--or for a loved one!
Publisher: Harvard Common Press
ISBN: 9781558322806
Category : Cooking
Languages : en
Pages : 424
Book Description
What makes this baby name book different from all the rest? Aside from more than 25,000 entries including origin and meaning, it has lots of informative and entertaining anecdotes, name lists, advice, strategies, and much more! It also has a 2-color, illustrated interior and helpful ribbon markers, creating a sweet, special package. It's an excellent gift, for yourself--or for a loved one!
Hi, My Name is Pinky
Author: Pinky Steede
Publisher: Mereo Books, mereobook, mereobooks
ISBN: 1861514239
Category : Biography & Autobiography
Languages : en
Pages : 107
Book Description
Mereo Books 1A, The Wool Market, Cirencester, Glos GL7 2PR Tel: 01285 640485 Email: [email protected] www.memoirspublishing.com www.mereobooks.com 9 781861 514219 ISBN 978-1-86151-421-9 HI, MY NAME IS PINKY PINKY STEEDE Bermuda-born Pinky Steede knew from her earliest days on her sunshine island home that she was going to be a singer ? the only career she cared about. Hard work and one or two lucky breaks brought her the professional success she longed for, and she sang for audiences in theatres and luxury hotels across the Caribbean, Britain, Hong Kong and Portugal during a career which has lasted from her teens right into her seventies. She has shared a stage with some of the great names of showbiz, including Shirley Bassey, Elaine Page, Kenny Rogers, Sammy Davis Jr, Ella Fitzgerald, Sarah Vaughan, Bette Midler and Aretha Franklin. Now settled in Portugal, she has sung in most of the large casinos and hotels in the Algarve. In 2010 she was inducted into the Bermuda Music Hall of Fame. This is her story. ?I always knew I wanted to be a star. By the time I was two years old I was driving everyone in the family mad, singing and dancing wildly about the house??ÿ
Publisher: Mereo Books, mereobook, mereobooks
ISBN: 1861514239
Category : Biography & Autobiography
Languages : en
Pages : 107
Book Description
Mereo Books 1A, The Wool Market, Cirencester, Glos GL7 2PR Tel: 01285 640485 Email: [email protected] www.memoirspublishing.com www.mereobooks.com 9 781861 514219 ISBN 978-1-86151-421-9 HI, MY NAME IS PINKY PINKY STEEDE Bermuda-born Pinky Steede knew from her earliest days on her sunshine island home that she was going to be a singer ? the only career she cared about. Hard work and one or two lucky breaks brought her the professional success she longed for, and she sang for audiences in theatres and luxury hotels across the Caribbean, Britain, Hong Kong and Portugal during a career which has lasted from her teens right into her seventies. She has shared a stage with some of the great names of showbiz, including Shirley Bassey, Elaine Page, Kenny Rogers, Sammy Davis Jr, Ella Fitzgerald, Sarah Vaughan, Bette Midler and Aretha Franklin. Now settled in Portugal, she has sung in most of the large casinos and hotels in the Algarve. In 2010 she was inducted into the Bermuda Music Hall of Fame. This is her story. ?I always knew I wanted to be a star. By the time I was two years old I was driving everyone in the family mad, singing and dancing wildly about the house??ÿ
The Godmother
Author: Carrie Adams
Publisher: Harper Collins
ISBN: 0061871508
Category : Fiction
Languages : en
Pages : 695
Book Description
Nothing scares Tessa King more than the thought she will never have children. It doesn't matter how good her life is, and it is, it never feels good enough. She has four godchildren and dozens of friends, yet love eludes her. She knows how good a mother she could be, if only she had the chance. And then one terrible day she does, and Tessa learns firsthand that life on the other side of that white picket fence is more complicated than she ever could have imagined. Heartwarming, funny, and genuine, The Godmother speaks to anyone who has wondered about the next step and reminds us that happily-ever-after is just the beginning of the story.
Publisher: Harper Collins
ISBN: 0061871508
Category : Fiction
Languages : en
Pages : 695
Book Description
Nothing scares Tessa King more than the thought she will never have children. It doesn't matter how good her life is, and it is, it never feels good enough. She has four godchildren and dozens of friends, yet love eludes her. She knows how good a mother she could be, if only she had the chance. And then one terrible day she does, and Tessa learns firsthand that life on the other side of that white picket fence is more complicated than she ever could have imagined. Heartwarming, funny, and genuine, The Godmother speaks to anyone who has wondered about the next step and reminds us that happily-ever-after is just the beginning of the story.
How to Summon a Fairy Godmother
Author: Laura J. Mayo
Publisher: Orbit
ISBN: 0316580716
Category : Fiction
Languages : en
Pages : 298
Book Description
If a fairy godmother can get one sister into a marriage, getting another out of one should be easy… Lady Theodosia Balfour has certainly gotten the short end of the stick—her stepsister, the newly crowned Princess Beatrice, is telling everyone in polite society that Theo, her sister, and their mother are evil, wicked, and horrid people who treated her like a slave. Though Theo knows this isn't exactly true, it seems her life is thoroughly ruined by the rumor. With the Balfour family estate on the verge of bankruptcy, Theo's only path forward is a forced betrothal to the Duke of Snowbell, a foul-tempered geezer who wishes only to use her as a brood mare for spare heirs. Desperate for help, Theo clings to the only thing that might save her: the rumor of a fairy godmother, one that supposedly helped her stepsister secure a prince. After discovering a way to summon a fairy in Beatrice's old room, Theo thinks her prayers have been answered. But the fairy she meets isn't at all what she imagined. Drop-dead gorgeous, incredibly cunning, and slightly devious, Cecily of the Ash Fairies is much more interested in gathering powerful favors and smoking her pipe than providing charitable magic for humans in a bind. Before she receives magical assistance, Cecily sets Theo to three tasks, seemingly to prove that Theo is a selfless and kind person. Helping her along the way are Cecily's familiars, the flirty human-turned-mockingbird Phineas and the aloof Kasra, a fox shapeshifter who should not be as handsome as he is for someone with such cutting remarks. As Theo works on her tasks, she shockingly finds kinship with the magical creatures she's helping, and starts to wonder if a continued life among her human peers is what she really wants after all. From debut author Laura J. Mayo comes a hilarious new spin on the Cinderella tale!
Publisher: Orbit
ISBN: 0316580716
Category : Fiction
Languages : en
Pages : 298
Book Description
If a fairy godmother can get one sister into a marriage, getting another out of one should be easy… Lady Theodosia Balfour has certainly gotten the short end of the stick—her stepsister, the newly crowned Princess Beatrice, is telling everyone in polite society that Theo, her sister, and their mother are evil, wicked, and horrid people who treated her like a slave. Though Theo knows this isn't exactly true, it seems her life is thoroughly ruined by the rumor. With the Balfour family estate on the verge of bankruptcy, Theo's only path forward is a forced betrothal to the Duke of Snowbell, a foul-tempered geezer who wishes only to use her as a brood mare for spare heirs. Desperate for help, Theo clings to the only thing that might save her: the rumor of a fairy godmother, one that supposedly helped her stepsister secure a prince. After discovering a way to summon a fairy in Beatrice's old room, Theo thinks her prayers have been answered. But the fairy she meets isn't at all what she imagined. Drop-dead gorgeous, incredibly cunning, and slightly devious, Cecily of the Ash Fairies is much more interested in gathering powerful favors and smoking her pipe than providing charitable magic for humans in a bind. Before she receives magical assistance, Cecily sets Theo to three tasks, seemingly to prove that Theo is a selfless and kind person. Helping her along the way are Cecily's familiars, the flirty human-turned-mockingbird Phineas and the aloof Kasra, a fox shapeshifter who should not be as handsome as he is for someone with such cutting remarks. As Theo works on her tasks, she shockingly finds kinship with the magical creatures she's helping, and starts to wonder if a continued life among her human peers is what she really wants after all. From debut author Laura J. Mayo comes a hilarious new spin on the Cinderella tale!
Godfather of Night
Author: Kevin Pappas
Publisher: Ballantine Books
ISBN: 0345515188
Category : Biography & Autobiography
Languages : en
Pages : 282
Book Description
What if you belonged nowhere and to no one? What if you learned as a teenager that the father who had mistreated you for years wasn’t your father at all–and that you were actually born to the mistress of a Greek gangster? And what if the only way to connect with your real father was to become his fiercest rival? Kevin Cunningham grew up in Tarpon Springs, Florida, just another kid from the wrong side of the tracks. But from his first days, Kevin gravitated toward power, and in Tarpon Springs that meant local crime boss Lukie Pappas. As a boy, Kevin hung out at the Pappas Restaurant, and he saw how the townspeople approached Lukie. How they respected him. How they came to him for help. How they called him nounos–Greek for “godfather.” From the shadows, Kevin admired it all. When he turned seventeen, Kevin’s world flipped upside down. His dying father confessed that Kevin was the son of another man–and not just any man. He was the son of Lukie Pappas. Suddenly, Kevin’s destiny was clear. His lineage became his fate. His rightful place was beside the Greek godfather who ruled his hometown. But Lukie coldly rejected him, as both a son and a colleague. Fueled by rage and pride, Kevin claimed the Pappas name as his own and embarked on his own criminal enterprise. From two-bit swindling he rose quickly to high-stakes drug trafficking. Money laundering, gunrunning, and racketeering polished his underworld résumé, even as they placed him squarely in the crosshairs of every federal agency with three initials and a most-wanted list. And when he got caught, Kevin’s time behind bars only honed his criminal instinct, hardened his resolve, and cemented his reputation as a larger-than-life outlaw who sometimes went down but could never be taken out. Still in his early twenties but as powerful as any crime boss, Kevin surrounded himself with an elite group, a posse that called itself the Band of Five. Flush with fast cars, boats, planes, and women, they wanted for nothing, but their antics invited violent attempts to bring Kevin to his senses–or at least to his knees. More than a gripping tale, Godfather of Night unveils the Greek American crime syndicate and its close alignment to power and takes readers to a dark place where family secrets collide with high-level crime and corruption. Kevin Pappas’s story is a true-crime epic for a new generation of wiseguys–full of the harrowing war stories and hard-won wisdom of a man who lived by his own rules, broke everyone else’s, and dared the world to try to stop him. From the Hardcover edition.
Publisher: Ballantine Books
ISBN: 0345515188
Category : Biography & Autobiography
Languages : en
Pages : 282
Book Description
What if you belonged nowhere and to no one? What if you learned as a teenager that the father who had mistreated you for years wasn’t your father at all–and that you were actually born to the mistress of a Greek gangster? And what if the only way to connect with your real father was to become his fiercest rival? Kevin Cunningham grew up in Tarpon Springs, Florida, just another kid from the wrong side of the tracks. But from his first days, Kevin gravitated toward power, and in Tarpon Springs that meant local crime boss Lukie Pappas. As a boy, Kevin hung out at the Pappas Restaurant, and he saw how the townspeople approached Lukie. How they respected him. How they came to him for help. How they called him nounos–Greek for “godfather.” From the shadows, Kevin admired it all. When he turned seventeen, Kevin’s world flipped upside down. His dying father confessed that Kevin was the son of another man–and not just any man. He was the son of Lukie Pappas. Suddenly, Kevin’s destiny was clear. His lineage became his fate. His rightful place was beside the Greek godfather who ruled his hometown. But Lukie coldly rejected him, as both a son and a colleague. Fueled by rage and pride, Kevin claimed the Pappas name as his own and embarked on his own criminal enterprise. From two-bit swindling he rose quickly to high-stakes drug trafficking. Money laundering, gunrunning, and racketeering polished his underworld résumé, even as they placed him squarely in the crosshairs of every federal agency with three initials and a most-wanted list. And when he got caught, Kevin’s time behind bars only honed his criminal instinct, hardened his resolve, and cemented his reputation as a larger-than-life outlaw who sometimes went down but could never be taken out. Still in his early twenties but as powerful as any crime boss, Kevin surrounded himself with an elite group, a posse that called itself the Band of Five. Flush with fast cars, boats, planes, and women, they wanted for nothing, but their antics invited violent attempts to bring Kevin to his senses–or at least to his knees. More than a gripping tale, Godfather of Night unveils the Greek American crime syndicate and its close alignment to power and takes readers to a dark place where family secrets collide with high-level crime and corruption. Kevin Pappas’s story is a true-crime epic for a new generation of wiseguys–full of the harrowing war stories and hard-won wisdom of a man who lived by his own rules, broke everyone else’s, and dared the world to try to stop him. From the Hardcover edition.
Ogoego
Author: Ricky Garni
Publisher: Lulu.com
ISBN: 1365896862
Category : Poetry
Languages : en
Pages : 372
Book Description
OGOEGO working titled as LET THE LITTLE SILVER MAN CARRY YOUR GRAVY, but a fortuitous trip to Manhattan & then to midtown and then to an art gallery and then to a Bloody Mary and then to the Lego Store armed with a camera resulted in an image that demanded to be made into a title and that the title demanded to adorn a book - but this really turned out to be good news. God Bless the Brains of Lego for what they do and Lego Pieces for what they are ... I believe they were originally made by the Vikings.
Publisher: Lulu.com
ISBN: 1365896862
Category : Poetry
Languages : en
Pages : 372
Book Description
OGOEGO working titled as LET THE LITTLE SILVER MAN CARRY YOUR GRAVY, but a fortuitous trip to Manhattan & then to midtown and then to an art gallery and then to a Bloody Mary and then to the Lego Store armed with a camera resulted in an image that demanded to be made into a title and that the title demanded to adorn a book - but this really turned out to be good news. God Bless the Brains of Lego for what they do and Lego Pieces for what they are ... I believe they were originally made by the Vikings.
My Hubby is a Domineering CEO
Author: Mo ZheYuNiang
Publisher: Funstory
ISBN: 1649759142
Category : Fiction
Languages : en
Pages : 405
Book Description
That night, Mu Qiqi had lost her most precious treasure after being tricked by her vicious stepsister ... After leaving the airport four years ago, she was called Mommy by the little shota as soon as she returned. Mu Qiqi had a stupefied look on her face. She had just graduated and hadn't gotten married yet, where did these kids come from? Kindly sending the child home, but did not want to put himself into a wolf's den, first work and then give the room and car, finally ...
Publisher: Funstory
ISBN: 1649759142
Category : Fiction
Languages : en
Pages : 405
Book Description
That night, Mu Qiqi had lost her most precious treasure after being tricked by her vicious stepsister ... After leaving the airport four years ago, she was called Mommy by the little shota as soon as she returned. Mu Qiqi had a stupefied look on her face. She had just graduated and hadn't gotten married yet, where did these kids come from? Kindly sending the child home, but did not want to put himself into a wolf's den, first work and then give the room and car, finally ...
The Christmas Chimes
Author: Sam Shooter
Publisher: Lulu.com
ISBN: 1291641866
Category : Fiction
Languages : en
Pages : 49
Book Description
The Christmas Chimes is a heart warming story following the journey of Harmony Hart, the lady with the childhood dream of becoming a princess, will she need a fairy or will destiny intervene. 25 year old Harmony Hart has ever since childhood been wishing she could be a princess. One day she meets a nice man called Christopher on a bus. Through chance and fate they fall in love. A spark of magic sends the pair off on a magical adventure, but when a mortal battle ensues, putting both their lives and love in danger will the magic stop? Can this dream be real or will the fairy tale be broken?
Publisher: Lulu.com
ISBN: 1291641866
Category : Fiction
Languages : en
Pages : 49
Book Description
The Christmas Chimes is a heart warming story following the journey of Harmony Hart, the lady with the childhood dream of becoming a princess, will she need a fairy or will destiny intervene. 25 year old Harmony Hart has ever since childhood been wishing she could be a princess. One day she meets a nice man called Christopher on a bus. Through chance and fate they fall in love. A spark of magic sends the pair off on a magical adventure, but when a mortal battle ensues, putting both their lives and love in danger will the magic stop? Can this dream be real or will the fairy tale be broken?