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Author: Neil Rackham Publisher: McGraw Hill Professional ISBN: 9780070517820 Category : Business & Economics Languages : en Pages : 268
Book Description
The bestselling author of S.P.I.N. Selling is back with a dynamic book that explains, demystifies, and makes sense of the sales revolution that is rapidly altering the business landscape. Essential reading for executive sales managers, account managers, marketing and customer service professionals--anyone who wants to establish the kind of customer relations necessary to take a company into the 21st century. Illustrations.
Author: Neil Rackham Publisher: McGraw Hill Professional ISBN: 9780070517820 Category : Business & Economics Languages : en Pages : 268
Book Description
The bestselling author of S.P.I.N. Selling is back with a dynamic book that explains, demystifies, and makes sense of the sales revolution that is rapidly altering the business landscape. Essential reading for executive sales managers, account managers, marketing and customer service professionals--anyone who wants to establish the kind of customer relations necessary to take a company into the 21st century. Illustrations.
Author: Luz Santana Publisher: ASCD ISBN: 1416622675 Category : Education Languages : en Pages : 246
Book Description
How can we make it easier for schools and families to work together on behalf of all students? It all begins by tapping into the different strengths educators and parents and caregivers can contribute to building a strong partnership. Partnering with Parents to Ask the Right Questions, by Luz Santana, Dan Rothstein, and Agnes Bain of the Right Question Institute, presents a deceptively simple strategy for how educators can build effective partnerships with parents—especially those who typically have not been actively involved in their children's schooling. It distills complex, important ideas on effective civic participation into an easy-to-learn process that teaches parents two fundamental skills they can use to support the education of their children, monitor their progress, and advocate for them: asking better questions and participating effectively in key decisions. Based on more than two decades of work and research in a wide range of low- and moderate-income communities, this book empowers overburdened and under-resourced educators and parents to work together and achieve their common goal of successful students. This indispensable guide includes case studies spanning K–12 classrooms, and it explores ways to assist struggling students, collaborate on IEPs, and communicate with families of English language learners. The accessible and easy-to-use format, field-tested advice, and vivid examples from schools that put the advice into practice make this a must-have for everyone from the classroom to the central office.
Author: Jean Oelwang Publisher: Penguin ISBN: 059318954X Category : Business & Economics Languages : en Pages : 321
Book Description
An inspirational call to build deep business and personal relationships as the foundation of a meaningful life and purposeful collaborations, drawing from the wisdom of legendary partnerships including Jimmy and Rosalynn Carter, Ben and Jerry, Desmond and Leah Tutu, and the collective who saved humanity by closing the ozone hole. Our individualistic society has created an environment of fear, division, and domination, which has crushed our ability to relate meaningfully to each other and diminished our capacity to innovate and collaborate. Jean Oelwang, president and founding CEO of Virgin Unite, has been on a decade-long exploration to find out how to nurture relationships with depth and purpose. Deep connections shape who we are and have a profound ripple effect on everything we do, supporting us to achieve more, withstand anything, and amplify impact. Those enduring partnerships are the foundation of a meaningful life as well as the backbone of any successful organization and collaboration. From hundreds of interviews with sixty great partnerships, ranging from business partners, to friends, to life partners, who have made a profound difference, Oelwang offers new insight into how to build relationships that matter. She identifies six core principles including the all-important virtues that connect great partners, the daily rituals that they use to stay in sync, and the skills that allow them to disagree respectfully and productively. Packed with wisdom to nourish the relationships that give us strength and meaning, Partnering is a profound call-to-action to forge partnerships in service of a greater purpose.
Author: Kimberly A Twist Publisher: University of Michigan Press ISBN: 0472131346 Category : Political Science Languages : en Pages : 237
Book Description
As long as far-right parties—known chiefly for their vehement opposition to immigration—have competed in contemporary Western Europe, many have worried about these parties’ acceptability to democratic voters and mainstream parties. Yet, rather than treating the far right as pariahs, major mainstream-right parties have included the far right in 15 governing coalitions from 1994 to 2017. Parties do not care equally about all issues at any given time, and Kimberly Twist demonstrates that far-right parties will agree to support the mainstream right’s goals more readily than many other parties, making them appealing partners. Partnering with Extremists builds on existing work on coalition formation and party goals to propose a theory of coalition formation that works across countries and over time. The evidence comes from 19 case studies of coalition formation in Austria and the Netherlands, countries where far-right parties have been excluded when they could have been included and included when the mainstream right had other options. The argument is then extended to countries where coalitions are less common, France and the United Kingdom, and to cases of mainstream-right adoption of far-right themes. Twist incorporates both office and policy considerations in her argument and reimagines “policy” to be a two-dimensional factor; it matters not just where parties are located on an issue but how firmly they hold those positions.
Author: Ron Kunitzky Publisher: John Wiley & Sons ISBN: 0470678712 Category : Business & Economics Languages : en Pages : 268
Book Description
Google, Microsoft, Apple, Starbucks, and Wal-Mart are "category killers." Why? One key to their astounding success is that they have mastered the art of creating highly attractive partner and customer value propositions. They have all built their business on the principles and practices of Partnership Marketing to offer superior products, create long-term distribution opportunities, new revenue streams for their businesses, and increased brand awareness on a world-wide level. Developing an affiliation with the right partner allows both parties to realize successes that they could not have otherwise achieved on their own by transforming their individual strengths into mutual performance. Whether you're an entrepreneur working to expand your customer base and increase value or a corporation looking for cost-effective ways to stimulate growth and brand-presence on a tight budget, Partnership Marketing is a practical in-depth guide to this core business concept. A powerful strategy in good times, partnership marketing is an excellent way to gain competitive advantage and grow your business even in tough, recessionary economic conditions. As marketing resources are being slashed everywhere, coupled with employee lay-offs and cutbacks to existing programs, partnership marketing is a creative way to do more with less. Partnership Marketing provides the complete how-to of collaborating successfully with other organizations, including: how to align PM objectives to your resources; how to assess what you have to offer a partner-brand and how to leverage your core strengths; how to search for the right partner-brand; how to assess the pros and cons of partnering with other brands; and much more.
Author: Henry J. Schultzel Publisher: John Wiley & Sons ISBN: 9780471114659 Category : Technology & Engineering Languages : en Pages : 200
Book Description
How to reap the enormous benefits of this dynamic newpractice SUCCESSFUL PARTNERING Fundamentals for Project Owners and Contractors In the tightly budgeted and competitive business environment of the1990s, firms involved in construction projects can no longer (ifthey ever could) afford the suspicions, squabbles, and evenlitigation that have afflicted far too many projects. Thisenlightening book shows project owners, construction professionals,and others how to implement the recently developed practice ofpartnering as a more efficient, cost-effective, and far lessstressful way of planning, organizing, and completing constructionprojects. Adopted by such organizations as the Army Corps ofEngineers, its growing number of converts have reported fewerdelays and lawsuits and other benefits, including a morecooperative and focused work atmosphere. With this new book--theonly one of its kind currently available--practicing professionalswill gain a solid understanding of the fundamentals of partneringand how to apply them to their construction projects. Successful Partnering It is a sad fact that as many as 70% of all construction projectswill result in some kind of litigious action and this, in turn,will result in enormous losses of money, time, and energy for allparties involved. In the hope of avoiding this debilitating drainon resources, many construction-related firms have adopted therecently developed practice of partnering. In partnering, allparticipants work together and accept joint responsibility for thecompletion of a project. Successful Partnering shows you how toinitiate and build partnering relationships in your projects, andhow, with a united management agenda, a construction team can focuson problem solving instead of fault finding. Written by two recognized authorities on partnering, this uniqueguide takes you through the process of partnering, giving youinvaluable insights from the perspectives of principalparticipants. By examining the case studies and numerous examplesthat illuminate the text, you will learn from the inside what worksand what doesn't, and how to maximize your chances of establishinga successful partnering relationship. Specifically, this bookprovides insights on such important issues as: * Why partnering is becoming a rapidly growing practice in theconstruction industry and what the benefits are for owners,construction contractors, architects, engineers, and others * How to lay the foundation for partnering: testing for goodcontracts, good teaming, and good partnering * The fundamental principles and mechanics of partnering, includingthe roles of the facilitator and the trainer * Legal aspects of partnering * The personal and group dynamics of partnering and how they affectcreative problem solving and efficiency Successful Partnering is an indispensable guide to a practice thatis revolutionizing the way construction projects are beingorganized and completed. Written for all those involved in thecomplex work of construction--engineering, design, and constructionmanagers; as well as lawyers, accountants, and suppliers,Successful Partnering is a lucid introduction to an important newdevelopment in construction management.
Author: Ed Rigsbee Publisher: Wiley ISBN: 9780471386537 Category : Business & Economics Languages : en Pages : 0
Book Description
PARTNERING: Today’s Business Strategy Solution Partnering is the process of two or more business entities coming together for the purpose of developing synergistic solutions to their particular challenges. This timely, one-of-a-kind book provides proven strategies and the most comprehensive guidance available for creating Partnering alliances for corporations of any size. You now have the answers in your hands. Shows how to identify the best partners Shows how to identify and avoid Partnering pitfalls Examines Partnering with a range of sources, including suppliers, customers, employees, owners, executives, and managers Provides the Partnering Pentad——the author’s model of building a Partnering group of five elements, which enables corporations of any size to access the benefits generated by pooling the knowledge and experience crucial to competing in today’s global marketplace Complete with an indispensable Legal Fees Flat Rate Appendix and coverage of issues from trends to tactics, PartnerShift enables all involved to join in the process so crucial to successfully compete and thrive in today’s fast-paced, global marketplace.
Author: Shirley Sagawa Publisher: Harvard Business Press ISBN: 9780875848488 Category : Business & Economics Languages : en Pages : 312
Book Description
With funding for nonprofits shrinking and global markets shaky, our business and social sectors are both confronting an increasingly uncertain future. Many organizations are searching for innovative strategies that will counter the mounting pressures felt by communities and corporations alike. Common Interest, Common Good argues that forward-looking businesses and social sector organizations (both nonprofit and government) can solve many of their problems by working together-while serving the common good in the process. According to Shirley Sagawa and Eli Segal, alliances between for-profit and the not-for-profit industries yield enormous benefits for both. Businesses can boost their bottom line by leveraging a nonprofit partnership to enhance their image, reach new markets, increase consumer loyalty, and build a positive reputation with current and prospective employees. The upside is just as powerful for nonprofits, because an alliance with a corporation can provide crucial funds and visibility while helping to attract new volunteers and donors. Common Interest, Common Good showcases many such successful partnerships, from corporate sponsorships and cause-related marketing to employee volunteer programs and school-to-work initiatives. The authors also offer some much-needed guidance for avoiding many of the pitfalls that can undermine even the best alliances. A convincing, deeply felt book by two authors who have devoted much of their careers to helping public and private sectors find profitable new ways of working together, Common Interest, Common Good is a guided tour of the progressive new strategies that can contribute to the purpose of our businesses and the prosperity of our communities.
Author: Ezra Schneier Publisher: Lulu.com ISBN: 1329434927 Category : Business & Economics Languages : en Pages : 180
Book Description
Structured Strategic Partnerships allow organizations to grow and achieve greater success through partnerships and alliances. This book describes practical ways to add structure to choosing the right partners, rolling-out new partnerships and managing existing partnerships and alliances. All types of businesses are seeking to develop partnerships to accelerate growth and create value. If done properly, these partnerships can lead to success. Too often, partnerships are sensible from a value perspective but the lack of organization in carrying them out leads to lackluster results. Structure is a key ingredient in making partnerships work. Structured Strategic Partnerships is a book that describes many real ways to enhance partnership programs, save time and realize goals. With added structure, the success of partnerships will increase and the bottom line will be improved. Included in the book are checklists and examples that can be used to add structure to both new and existing partnerships.
Author: Neil Rackham
Author: Neil Rackham
Author: Luz Santana
Author: Jean Oelwang
Author: Kimberly A Twist
Author: Ron Kunitzky
Author: Henry J. Schultzel
Author: Ed Rigsbee
Author: Jeff Davidson
Author: Shirley Sagawa
Author: Ezra Schneier