Author: John Mutz
Publisher: John Wiley & Sons
ISBN: 1118054679
Category : Business & Economics
Languages : en
Pages : 410
Book Description
Find out how to cultivate donors and solicit donations online Covers new changes in tax and philanthropy law Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. This hands-on, vital guide shows you how to take full advantage of the strategies and resources available and advises you how to promote your cause, research potential donors, organize events, write winning grant proposals, and utilize the latest technology. Discover how to * Define your group?s focus * Create a viable plan * Organize your board of directors * Find and train volunteers * Market via print and online * Promote yourself with the media
Fundraising For Dummies
Author: John Mutz
Publisher: John Wiley & Sons
ISBN: 1118054679
Category : Business & Economics
Languages : en
Pages : 410
Book Description
Find out how to cultivate donors and solicit donations online Covers new changes in tax and philanthropy law Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. This hands-on, vital guide shows you how to take full advantage of the strategies and resources available and advises you how to promote your cause, research potential donors, organize events, write winning grant proposals, and utilize the latest technology. Discover how to * Define your group?s focus * Create a viable plan * Organize your board of directors * Find and train volunteers * Market via print and online * Promote yourself with the media
Publisher: John Wiley & Sons
ISBN: 1118054679
Category : Business & Economics
Languages : en
Pages : 410
Book Description
Find out how to cultivate donors and solicit donations online Covers new changes in tax and philanthropy law Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. This hands-on, vital guide shows you how to take full advantage of the strategies and resources available and advises you how to promote your cause, research potential donors, organize events, write winning grant proposals, and utilize the latest technology. Discover how to * Define your group?s focus * Create a viable plan * Organize your board of directors * Find and train volunteers * Market via print and online * Promote yourself with the media
Nonprofit Kit For Dummies®
Author: Stan Hutton
Publisher: John Wiley & Sons
ISBN: 0470595736
Category : Business & Economics
Languages : en
Pages : 346
Book Description
Tips and techniques to help your nonprofit thrive in any economy Due to the recent downturn in the economy, a significant number of nonprofit organizations have experienced a major decrease in funding and contributions. Nonprofit Kit for Dummies, 3rd Edition caters to these organizations and shows you how your nonprofit can thrive and survive even in the current economic climate. With 25% new and revised material, Nonprofit Kit For Dummies, 3rd Edition offers new tips and information on everything you need to navigate the process of setting up and effectively running a nonprofit organization. Covers raising money, applying for grants, and developing the perfect mission statement Details on how state laws vary; conducting program evaluations; and conforming to accounting standards CD includes forms, worksheets, templates, and more Whether you're thinking about starting your own nonprofit or are already working in the sector, Nonprofit Kit For Dummies, 3rd Edition is a valuable source for getting the latest information and practical advice on running a prosperous nonprofit organization.
Publisher: John Wiley & Sons
ISBN: 0470595736
Category : Business & Economics
Languages : en
Pages : 346
Book Description
Tips and techniques to help your nonprofit thrive in any economy Due to the recent downturn in the economy, a significant number of nonprofit organizations have experienced a major decrease in funding and contributions. Nonprofit Kit for Dummies, 3rd Edition caters to these organizations and shows you how your nonprofit can thrive and survive even in the current economic climate. With 25% new and revised material, Nonprofit Kit For Dummies, 3rd Edition offers new tips and information on everything you need to navigate the process of setting up and effectively running a nonprofit organization. Covers raising money, applying for grants, and developing the perfect mission statement Details on how state laws vary; conducting program evaluations; and conforming to accounting standards CD includes forms, worksheets, templates, and more Whether you're thinking about starting your own nonprofit or are already working in the sector, Nonprofit Kit For Dummies, 3rd Edition is a valuable source for getting the latest information and practical advice on running a prosperous nonprofit organization.
Raising Capital For Dummies
Author: Joseph W. Bartlett
Publisher: John Wiley & Sons
ISBN: 1118069579
Category : Business & Economics
Languages : en
Pages : 342
Book Description
While raising capital has never been easy, it has become a lot more difficult over the past few years. The dot-com debacle has made investors skittish, especially when it comes to financing early-stage start-ups. As a result, more and more entrepreneurs are being forced to compete harder and harder for a spot around the money well. At the end of the day, all most have to show for their efforts are tattered Rolodexes and battered egos. What they need is the competitive edge that comes with having a friend in the business–an advisor who’ll cut through the mumbo-jumbo and tell them in plain English how to get the money they need. What they need is Raising Capital For Dummies. Whether you’re just starting your business and need a little seed capital to launch your first product, or you’re looking for a little help expanding an established business into a new market, this friendly guide helps you get the financing you need to realize your dreams. You’ll discover how to: Tap personal sources of financing, as well as family and friends Approach customers and vendors for financing Hook up with commercial lenders Find angel investors Get an SBA loan Raise cash through private equity offerings Woo and win investment bankers and venture capitalists Venture capital guru, Joseph Bartlett explains in plain English the capital-raising strategies and techniques used by some of today’s most successful businesses, including tried-and-true methods for: Assessing your financial needs and creating a solid financial plan Researching sources of financing and making first contact Finding, contacting, and convincing angels Getting your customers to finance your company Understanding and exploiting matching services Exploring commercial banks, savings institutions, credit unions, finance companies, and the SBA Qualifying for a loan Working with placement agents Raising cash through IPOs and mergers From raising seed capital and funds for expansion to IPOs and acquisitions, Raising Capital For Dummies shows you how to get the money you need to survive and thrive in today’s winner-take-all marketplace.
Publisher: John Wiley & Sons
ISBN: 1118069579
Category : Business & Economics
Languages : en
Pages : 342
Book Description
While raising capital has never been easy, it has become a lot more difficult over the past few years. The dot-com debacle has made investors skittish, especially when it comes to financing early-stage start-ups. As a result, more and more entrepreneurs are being forced to compete harder and harder for a spot around the money well. At the end of the day, all most have to show for their efforts are tattered Rolodexes and battered egos. What they need is the competitive edge that comes with having a friend in the business–an advisor who’ll cut through the mumbo-jumbo and tell them in plain English how to get the money they need. What they need is Raising Capital For Dummies. Whether you’re just starting your business and need a little seed capital to launch your first product, or you’re looking for a little help expanding an established business into a new market, this friendly guide helps you get the financing you need to realize your dreams. You’ll discover how to: Tap personal sources of financing, as well as family and friends Approach customers and vendors for financing Hook up with commercial lenders Find angel investors Get an SBA loan Raise cash through private equity offerings Woo and win investment bankers and venture capitalists Venture capital guru, Joseph Bartlett explains in plain English the capital-raising strategies and techniques used by some of today’s most successful businesses, including tried-and-true methods for: Assessing your financial needs and creating a solid financial plan Researching sources of financing and making first contact Finding, contacting, and convincing angels Getting your customers to finance your company Understanding and exploiting matching services Exploring commercial banks, savings institutions, credit unions, finance companies, and the SBA Qualifying for a loan Working with placement agents Raising cash through IPOs and mergers From raising seed capital and funds for expansion to IPOs and acquisitions, Raising Capital For Dummies shows you how to get the money you need to survive and thrive in today’s winner-take-all marketplace.
Fundraising For Dummies
Author: Beverly A. Browning
Publisher: John Wiley & Sons
ISBN: 111991275X
Category : Business & Economics
Languages : en
Pages : 391
Book Description
Follow the mission and the money, even when it takes you online Fundraising For Dummies is your guiding light and saving grace as you prepare and implement a fundraising plan. This updated edition will help you succeed at fundraising in the age of social media saturation. You’ll discover how to post, what to include, and where to interact to get the biggest return on your investment of time. And, as always, this trusted resource covers all the basics of being a fundraiser, soliciting the money an organization needs, and pitching the case statement for your organization. Use real-life examples to take your own fundraising skills to the next level and follow step-by-step processes for success in online fundraising. Learn what’s involved in the role of a nonprofit fundraiser Discover sources of funding for your organization—and learn how to secure that funding Use the latest online fundraising tools and social media techniques to reach out to audiences Make fundraising easy with examples and templates for donor letters and beyond Fundraisers (including board members, volunteers, and staff members) in any nonprofit organization will love this easy-to-follow advice on getting creative about donations.
Publisher: John Wiley & Sons
ISBN: 111991275X
Category : Business & Economics
Languages : en
Pages : 391
Book Description
Follow the mission and the money, even when it takes you online Fundraising For Dummies is your guiding light and saving grace as you prepare and implement a fundraising plan. This updated edition will help you succeed at fundraising in the age of social media saturation. You’ll discover how to post, what to include, and where to interact to get the biggest return on your investment of time. And, as always, this trusted resource covers all the basics of being a fundraiser, soliciting the money an organization needs, and pitching the case statement for your organization. Use real-life examples to take your own fundraising skills to the next level and follow step-by-step processes for success in online fundraising. Learn what’s involved in the role of a nonprofit fundraiser Discover sources of funding for your organization—and learn how to secure that funding Use the latest online fundraising tools and social media techniques to reach out to audiences Make fundraising easy with examples and templates for donor letters and beyond Fundraisers (including board members, volunteers, and staff members) in any nonprofit organization will love this easy-to-follow advice on getting creative about donations.
Perfect Phrases for Fundraising
Author: Beverly Browning
Publisher: McGraw Hill Professional
ISBN: 0071793747
Category : Business & Economics
Languages : en
Pages : 168
Book Description
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed. Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for: Telephone soliciting YouTube, Facebook, and Twitter One-on-one meetings Board of director appeals Organization website campaigns
Publisher: McGraw Hill Professional
ISBN: 0071793747
Category : Business & Economics
Languages : en
Pages : 168
Book Description
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed. Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for: Telephone soliciting YouTube, Facebook, and Twitter One-on-one meetings Board of director appeals Organization website campaigns
Cause Marketing For Dummies
Author: Joe Waters
Publisher: John Wiley & Sons
ISBN: 1118119061
Category : Business & Economics
Languages : en
Pages : 336
Book Description
Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It covers new online tools, how to identify potential partners, tips on engaging your fans, and how to model a campaign on proven successes. Cause marketing is not marketing a cause, but a partnership between business and nonprofit that benefits both This guide offers an easy-to-understand blueprint for finding appropriate partners, planning and setting up a campaign using Facebook, Twitter, and blogs, measuring campaign success, and more Explains online tools such as Quick Response Codes, services like Causon and The Point, and location marketing services including Foursquare, Whrrl, and Gowalla Features case studies that illustrate successful campaign techniques Cause Marketing For Dummies helps both businesses and nonprofits reap the benefits of effective cause marketing.
Publisher: John Wiley & Sons
ISBN: 1118119061
Category : Business & Economics
Languages : en
Pages : 336
Book Description
Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It covers new online tools, how to identify potential partners, tips on engaging your fans, and how to model a campaign on proven successes. Cause marketing is not marketing a cause, but a partnership between business and nonprofit that benefits both This guide offers an easy-to-understand blueprint for finding appropriate partners, planning and setting up a campaign using Facebook, Twitter, and blogs, measuring campaign success, and more Explains online tools such as Quick Response Codes, services like Causon and The Point, and location marketing services including Foursquare, Whrrl, and Gowalla Features case studies that illustrate successful campaign techniques Cause Marketing For Dummies helps both businesses and nonprofits reap the benefits of effective cause marketing.
Crowdfund Investing For Dummies
Author: Sherwood Neiss
Publisher: John Wiley & Sons
ISBN: 1118460243
Category : Business & Economics
Languages : en
Pages : 372
Book Description
The easy way to get started in crowdfund investing Crowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013. The introduction of these products will revolutionize the financing of small businesses and startups for these key reasons: Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors) in recent years, will have access to investors around the world through social media. For the first time, investors (so-called unqualified investors) will be able to purchase an equity stake in a business or new investment vehicle. The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. When these portals go live in 2013, Crowdfund Investing For Dummies will be on the front line to educate business owners, other entrepreneurs, and investors alike. Crowdfund Investing For Dummies will walk entrepreneurs and investors, like yourself, through this new investing experience, beginning with explaining how and why CFI developed and what the 2012 JOBS says about CFI. Entrepreneurs will find out how much funding they can realistically raise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC’s regulations at every stage. Investors will discover: the benefits and risks of CFI ;how much they can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right. Crowdfund Investing For Dummies is an indispensable resource for long time investors and novice investors alike.
Publisher: John Wiley & Sons
ISBN: 1118460243
Category : Business & Economics
Languages : en
Pages : 372
Book Description
The easy way to get started in crowdfund investing Crowdfund investing (CFI) is going to be the next big thing on Wall Street. U.S. investment banks, brokerage houses, and law firms are gearing up for the creation and regulation of new financial products that will be available to the general public starting in early 2013. The introduction of these products will revolutionize the financing of small businesses and startups for these key reasons: Entrepreneurs and small business owners, who have had difficulty obtaining capital through traditional means (such as bank loans and angel investors) in recent years, will have access to investors around the world through social media. For the first time, investors (so-called unqualified investors) will be able to purchase an equity stake in a business or new investment vehicle. The Securities and Exchange Commission (SEC) is overseeing the creation of online portals that will allow entrepreneurs and small investors to connect. When these portals go live in 2013, Crowdfund Investing For Dummies will be on the front line to educate business owners, other entrepreneurs, and investors alike. Crowdfund Investing For Dummies will walk entrepreneurs and investors, like yourself, through this new investing experience, beginning with explaining how and why CFI developed and what the 2012 JOBS says about CFI. Entrepreneurs will find out how much funding they can realistically raise through CFI; how to plan and launch a CFI campaign; how to manage the crowd after a campaign is successful; and how to work within the SEC’s regulations at every stage. Investors will discover: the benefits and risks of CFI ;how much they can invest; how a CFI investment may fit into a broader investment portfolio; how to provide value to the business or project being funded; and how to bow out of an investment when the time is right. Crowdfund Investing For Dummies is an indispensable resource for long time investors and novice investors alike.
Charity and Philanthropy For Dummies
Author: Karl T. Muth
Publisher: John Wiley & Sons
ISBN: 1119943949
Category : Business & Economics
Languages : en
Pages : 427
Book Description
The easy way to make a difference Despite tough economic times, rates of donations are on the rise. If you want to make a difference but don't know where to start, you need Charity & Philanthropy For Dummies. This is your one-stop, no-nonsense guide to charitable activities. Inside you'll find lots of strategies for philanthropic work such as volunteering your time, raising funds, donating your own cash or expertise, impact investing, and social entrepreneurship. You'll also find lots of case studies from charities big and small to show you what works and what doesn't. Help with selecting where to donate or invest Ideas for how you can make a difference without having pots of money Advice on socially responsible and impact investing Techniques for reaching out to others to help your cause - from a local to a global level You don't need deep pockets to make a difference—you need Charity & Philanthropy For Dummies.
Publisher: John Wiley & Sons
ISBN: 1119943949
Category : Business & Economics
Languages : en
Pages : 427
Book Description
The easy way to make a difference Despite tough economic times, rates of donations are on the rise. If you want to make a difference but don't know where to start, you need Charity & Philanthropy For Dummies. This is your one-stop, no-nonsense guide to charitable activities. Inside you'll find lots of strategies for philanthropic work such as volunteering your time, raising funds, donating your own cash or expertise, impact investing, and social entrepreneurship. You'll also find lots of case studies from charities big and small to show you what works and what doesn't. Help with selecting where to donate or invest Ideas for how you can make a difference without having pots of money Advice on socially responsible and impact investing Techniques for reaching out to others to help your cause - from a local to a global level You don't need deep pockets to make a difference—you need Charity & Philanthropy For Dummies.
Fundraising Principles and Practice
Author: Adrian Sargeant
Publisher: John Wiley & Sons
ISBN: 1119196493
Category : Business & Economics
Languages : en
Pages : 757
Book Description
The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.
Publisher: John Wiley & Sons
ISBN: 1119196493
Category : Business & Economics
Languages : en
Pages : 757
Book Description
The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.
Fundraising For Dummies
Author: John Mutz
Publisher: John Wiley & Sons
ISBN: 0471784362
Category : Business & Economics
Languages : en
Pages : 386
Book Description
Find out how to cultivate donors and solicit donations online Covers new changes in tax and philanthropy law Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. This hands-on, vital guide shows you how to take full advantage of the strategies and resources available and advises you how to promote your cause, research potential donors, organize events, write winning grant proposals, and utilize the latest technology. Discover how to * Define your group?s focus * Create a viable plan * Organize your board of directors * Find and train volunteers * Market via print and online * Promote yourself with the media
Publisher: John Wiley & Sons
ISBN: 0471784362
Category : Business & Economics
Languages : en
Pages : 386
Book Description
Find out how to cultivate donors and solicit donations online Covers new changes in tax and philanthropy law Whether you're a small outfit or a big organization, you're competing for donors' dollars and time. This hands-on, vital guide shows you how to take full advantage of the strategies and resources available and advises you how to promote your cause, research potential donors, organize events, write winning grant proposals, and utilize the latest technology. Discover how to * Define your group?s focus * Create a viable plan * Organize your board of directors * Find and train volunteers * Market via print and online * Promote yourself with the media