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Author: Jeff Stauch Publisher: Apress ISBN: 1430239018 Category : Business & Economics Languages : en Pages : 252
Book Description
Today, nearly every charitable nonprofit, advocacy group, professional group, and politician relies on the philanthropy of others. Whether it's a private college, a hospital or museum, a lobbying group, or a local, low-budget food shelf, operational and marketing costs and capital investments are often largely underwritten through the generous support of donors. Nonprofits need some people to write $25 checks on a regular basis, and they need others to make six-figure pledges. The bad news: Since the economic collapse of 2008, getting people to part with precious dollars has become ever more difficult. The good news is that people are still inclined to be generous to organizations, causes, and candidates they believe in. Effective Frontline Fundraising provides the information you'll need to set up and manage an effective development team capable of consistently raising gifts, both large and small. Effective Frontline Fundraising will not only teach those skills for getting the gift you want in the short run, but it will also show how to build a meaningful, long-lasting relationship between your organization and your donor base. This book: Shows how to keep that organizational lifeblood—cash—running through your vital operations Explains how to create a firm foundation from which to solicit funds Provides examples of successful and unsuccessful fundraising messages and plans Teaches you how to ask confidently for gifts from $25 to $1,000,000 ... or more!
Author: Jeff Stauch Publisher: Apress ISBN: 1430239018 Category : Business & Economics Languages : en Pages : 252
Book Description
Today, nearly every charitable nonprofit, advocacy group, professional group, and politician relies on the philanthropy of others. Whether it's a private college, a hospital or museum, a lobbying group, or a local, low-budget food shelf, operational and marketing costs and capital investments are often largely underwritten through the generous support of donors. Nonprofits need some people to write $25 checks on a regular basis, and they need others to make six-figure pledges. The bad news: Since the economic collapse of 2008, getting people to part with precious dollars has become ever more difficult. The good news is that people are still inclined to be generous to organizations, causes, and candidates they believe in. Effective Frontline Fundraising provides the information you'll need to set up and manage an effective development team capable of consistently raising gifts, both large and small. Effective Frontline Fundraising will not only teach those skills for getting the gift you want in the short run, but it will also show how to build a meaningful, long-lasting relationship between your organization and your donor base. This book: Shows how to keep that organizational lifeblood—cash—running through your vital operations Explains how to create a firm foundation from which to solicit funds Provides examples of successful and unsuccessful fundraising messages and plans Teaches you how to ask confidently for gifts from $25 to $1,000,000 ... or more!
Author: Joan Garry Publisher: John Wiley & Sons ISBN: 1119293065 Category : Business & Economics Languages : en Pages : 256
Book Description
Nonprofit leadership is messy Nonprofits leaders are optimistic by nature. They believe with time, energy, smarts, strategy and sheer will, they can change the world. But as staff or board leader, you know nonprofits present unique challenges. Too many cooks, not enough money, an abundance of passion. It’s enough to make you feel overwhelmed and alone. The people you help need you to be successful. But there are so many obstacles: a micromanaging board that doesn’t understand its true role; insufficient fundraising and donors who make unreasonable demands; unclear and inconsistent messaging and marketing; a leader who’s a star in her sector but a difficult boss… And yet, many nonprofits do thrive. Joan Garry’s Guide to Nonprofit Leadership will show you how to do just that. Funny, honest, intensely actionable, and based on her decades of experience, this is the book Joan Garry wishes she had when she led GLAAD out of a financial crisis in 1997. Joan will teach you how to: Build a powerhouse board Create an impressive and sustainable fundraising program Become seen as a ‘workplace of choice’ Be a compelling public face of your nonprofit This book will renew your passion for your mission and organization, and help you make a bigger difference in the world.
Author: Beverly Browning Publisher: McGraw Hill Professional ISBN: 0071793747 Category : Business & Economics Languages : en Pages : 168
Book Description
THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed. Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for: Telephone soliciting YouTube, Facebook, and Twitter One-on-one meetings Board of director appeals Organization website campaigns
Author: Patrick Belcher Publisher: Morgan James Publishing ISBN: 1631954083 Category : Business & Economics Languages : en Pages : 148
Book Description
Fundraising Is helps fundraisers build a sustainable plan for their individual and their organization’s success. Fundraising is a profession. In any profession there is a need for training and development along with exceptional communication skills and strategy. Fundraisers are often left to their own initiative to learn about an organization and its mission and figure out how to tell the story to supporters and raise significant amounts of money. In contrast, the average sales organization invests nine days of product information and training before they release their team members to generate revenue. For those considering a development position or already working in nonprofits, this book can help you create a successful plan for fundraising to guide you and help your charity. A plan focused on relationships and storytelling more than galas and silent auctions. Whether new to the profession or non-profit organization, Fundraising Is provides insight that sets fundraisers up for success. From creating a plan for the first three months at an organization, to prioritizing the best way to apply their efforts, these tactics can be applied whether working at a small local non-profit or the chapter of an international charity.
Author: Ronald J. Schiller Publisher: R&L Education ISBN: 1610489365 Category : Education Languages : en Pages : 172
Book Description
Until recently, the chief development officer (CDO) has focused primarily, if not exclusively, on fundraising. In the past two decades, largely in response to greater demand and competition for fundraising revenue, the responsibilities and corresponding required competencies of CDOs have evolved. Today’s CDOs play senior, strategic leadership roles in their organizations. The Chief Development Officer: Beyond Fundraising is a guide to those preparing for the role of CDO and to those charged with selecting, appointing, and supporting CDOs. It includes nine chapters, each presenting a role beyond frontline fundraising and fundraising program management in which today’s successful CDO excels. There are many wonderful development leaders and many wonderful nonprofit organizations, but not always the best ‘marriages’ between leaders and organizations. The immediate goal of this book is better ‘marriages,’ supporting an ultimate goal of continued health and growth of nonprofit organizations and the essential contributions they make to a civil society.
Author: Marybeth Gasman Publisher: Routledge ISBN: 1136730389 Category : Education Languages : en Pages : 202
Book Description
Winner of the 2012 CASE John Grenzebach Award for Outstanding Research in Philanthropy for Educational Advancement A Guide to Fundraising at Historically Black Colleges and Universities is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector leaders, this book gives practitioners a comprehensive approach for moving away from out-of-date approaches to improve their institutions. This practical guide includes: An All Campus Approach—Discussion goes beyond alumni fundraising strategies to address the blended role that faculty, administrators, and advancement professionals can play to achieve fundraising success. Practical Recommendations—End-of-chapter suggestions for quick reference, as well as recommendations integrated throughout. Best Practices and Examples—Data-based content to strengthen fundraisers’ understanding of institutional advancement and alleviate uncertainties. Examples of Innovative Approaches—An entire chapter outlining successful innovative fundraising and engagement programs at various institutions. Extensive Appendices—Useful resources related to grant procurement, endowments, alumni giving, enrollment and retention, financial aid, and other helpful HBCU information. Both newcomers and seasoned professionals in the HBCU fundraising arena will benefit from the compelling recommendations offered in A Guide to Fundraising at Historically Black Colleges and Universities.
Author: Barbara L. Ciconte Publisher: Jones & Bartlett Publishers ISBN: 144965892X Category : Business & Economics Languages : en Pages : 626
Book Description
As nonprofit organizations face heightened scrutiny by the general public, donors, regulators, and members of Congress, the Third Edition of the essential book on the basics of fundraising provides new, up-to-date and valuable information that every fundraiser needs to know. With ethics and accountability being the primary theme of the Third Edition, this practical guide will continue to provide an overview of the field and give development staff, managers, and directors a platform from which to operate their fundraising programs. The new edition also provides much needed information on giving trends, computer hardware and software available for fundraisers, cost estimates and workflow timetables, and the importance of the Internet. This primer remains a must-have for anyone new to the fundraising arena.
Author: United States. Congress. Senate. Committee on Finance. Subcommittee on Social Security and Family Policy Publisher: ISBN: Category : Business & Economics Languages : en Pages : 112
Author: Michael J. Worth Publisher: SAGE Publications ISBN: 1483393593 Category : Political Science Languages : en Pages : 699
Book Description
Fundraising: Principles and Practice provides readers with a comprehensive introduction to fundraising. Taking a balanced perspective, bestselling author Michael J. Worth offers insights on the practical application of relevant theory. The text is designed to engage readers in thinking critically about issues in fundraising and philanthropy to prepare them for careers in the nonprofit sector. Worth explores donor motivations and fundraising techniques for annual giving programs, major gift programs, planned giving, and corporate and foundation giving and campaigns. Traditional methods, including direct mail and personal solicitations, are discussed as well as new tools and practices, including online fundraising, crowd-funding and social networks, analytics, and predictive modeling. Written specifically for nonprofit career-oriented individuals, this book helps readers become successful fundraisers.
Author: Susan Dowd Publisher: American Library Association ISBN: 1555709125 Category : Business & Economics Languages : en Pages : 305
Book Description
Like library users, library donors hail from all walks of life. Regardless of the scope or complexity of library fundraising, successful efforts are always about forging and strengthening relationships with the range of stakeholders throughout the community. Dowd and her team from Library Strategies, a consulting group of the Friends of St. Paul Public Library, share proven strategies that have brought in more than $1 million annually. Believing that private fundraising is a natural for libraries large and small, they start with 12 facts about library fundraising and focus on activities with the highest return. Tips and features include: The gift pyramid model for developing the culture of giving that leads to big gifts Overcoming fears of sponsorship and embracing cause-related marketing Pitching the appropriate charitable gift Confronting common fears of requesting major gifts The pros and cons of membership programs
Author: Jeff Stauch
Author: Jeff Stauch
Author: Joan Garry
Author: Beverly Browning
Author: Patrick Belcher
Author: Ronald J. Schiller
Author: Marybeth Gasman
Author: Barbara L. Ciconte
Author: United States. Congress. Senate. Committee on Finance. Subcommittee on Social Security and Family Policy
Author: Michael J. Worth
Author: Susan Dowd