Author: Publisher:
ISBN:
Category :
Languages : en
Pages : 2422
Book Description
Host Bibliographic Record for Boundwith Item Barcode 30112044669122 and Others
Author: Biology
Author: Teresa AudesirkPublisher: Pearson
ISBN: 9780321598462
Category : Biologie
Languages : en
Pages : 0
Book Description
Includes 45 case studies and essays under the topics: Earth watch; Health watch; A closer look at ...; Scientific inquiry; Links to everyday life.
Scientific Institutions and Scientists in Latin America: Chile
Author: Unesco. Science Cooperation Office for Latin AmericaPublisher:
ISBN:
Category : Science
Languages : es
Pages : 482
Book Description
History of the Wars (Books I & II)
Author: ProcopiusPublisher: e-artnow
ISBN:
Category : History
Languages : en
Pages : 190
Book Description
During the lively years of General Belisarius' campaigning in Africa, in Italy, and in the East, Procopius was an eyewitness of the events he describes in his writings. In 527 we find him in Mesopotamia; in 533 he joined Belisarius to Africa; and in 536 he traveled with him to Italy. Highly recommended to those who enjoy accounts of the ancients and those times and places from times long past!
Ghost Stories
Author: Rosemary BorderPhysical Chemistry
Author: Peter William AtkinsPublisher: W.H. Freeman
ISBN:
Category : Science
Languages : en
Pages : 1068
Book Description
Contains complete worked-out solutions for all "B" exercises and half of the end-of-chapter problems.
Otis group intelligence scale
Author: Arthur Sinton OtisBuilding Strong Brands
Author: David A. AakerPublisher:
ISBN: 9781849830409
Category : Business & Economics
Languages : en
Pages : 380
Book Description
As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organisation, and brand-as-symbol perspectives. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.
LEV
Author: Publisher:
ISBN:
Category : Catalogs, Publishers'
Languages : es
Pages : 990
Book Description
English File Intermediate Student's Book
Author: Christina Latham-KoenigPublisher:
ISBN: 9780194519755
Category : Foreign Language Study
Languages : en
Pages : 168
Book Description
"Just when you thought it couldn't get any better!" A new edition of the best-selling English File - the best way to get your students talking.A blend of completely new lessons, updated texts and activities, together with the refreshing and fine-tuning of some favourite lessons from New English File - English File third edition provides the right mix of language, motivation, and opportunity to get students talking.English File third edition offers more support for teachers and students. Teacher's Book provides over 100 photocopiables to save preparation time, plus extra tips and ideas. Classroom Presentation Tool brings your classroom to life with the Student's Book and Workbook, on-screen andinteractive.