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Author: Jeffry A. Timmons Publisher: ISBN: 9780071254380 Category : Entrepreneurship Languages : en Pages : 658
Book Description
This new 7th Edition of New Venture Creation: Entrepreneurship for the 21st Century, is the most heavily revised edition since its existence, yet it still maintains the market defining "Timmons Model of the Entrepreneurial Process." As always, Timmons & Spinelli cover the process of getting a new venture started, growing the venture, and successfully harvesting it. Through text, case studies, and hands-on exercises, this how-to text guides students in discovering the concepts of entrepreneurship and the competencies, skills, tools, and experience to equip students to successfully launch a new venture and recognize entrepreneurial opportunities.
Author: Jeffry A. Timmons Publisher: ISBN: 9780071254380 Category : Entrepreneurship Languages : en Pages : 658
Book Description
This new 7th Edition of New Venture Creation: Entrepreneurship for the 21st Century, is the most heavily revised edition since its existence, yet it still maintains the market defining "Timmons Model of the Entrepreneurial Process." As always, Timmons & Spinelli cover the process of getting a new venture started, growing the venture, and successfully harvesting it. Through text, case studies, and hands-on exercises, this how-to text guides students in discovering the concepts of entrepreneurship and the competencies, skills, tools, and experience to equip students to successfully launch a new venture and recognize entrepreneurial opportunities.
Author: Marc H. Meyer Publisher: SAGE Publications ISBN: 1483323129 Category : Business & Economics Languages : en Pages : 688
Book Description
Structured around the idea that innovation is at the core of successful entrepreneurship, this insightful guide by Meyer and Crane establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods for gaining industry and customer insight and translating this insight into innovative product and service solutions, Meyer and Crane help students design robust business models, financial projections, business plans, and investor presentations. New Venture Creation is devoted to helping students develop compelling business ideas. This is based not only on the authors’ well-known research in product and service innovation, but also on their extensive experience as successful entrepreneurs and investors. In the updated Second Edition, part I guides students through six elements that comprise a clearly defined and focused venture: defining your target industry; defining your target customers; defining the needs and wants of those customers; defining winning product and service solutions; carefully designing a strong business model; determining competitive positioning, and then testing the entire concept against a small population of target customers—all before writing the plan. Think, design, test, and learn are the guiding principles. Part II then focuses on different types of investors and the process for raising capital, creating realistic financial projections, writing a concise but powerful business plan, organizing the venture team, and creating a compelling pitch that speaks to the needs and concerns of investors. The book also includes a number of independent case studies that focus on product, service, and business model innovation—all from recent ventures by students as well as recent college or master’s level graduates.
Author: Carrizo Moreira, António Publisher: IGI Global ISBN: 1522529373 Category : Business & Economics Languages : en Pages : 434
Book Description
Entrepreneurship is the backbone of a strong economy. Necessity-driven entrepreneurs make up a large portion of the employed population and analyzing their methods and habits offers numerous benefits for future workers. Nascent Entrepreneurship and Successful New Venture Creation is a valuable resource that delves into the current trends and methodologies of recent entrepreneurs and entrepreneurial activities. Highlighting relevant topics that include non-cognitive skills, intellectual capital protection, regional development, and technology-based firms, this scholarly reference source is an ideal publication for business managers, organizational leaders, professionals, and researchers that would like to discover new insights into the world of entrepreneurship.
Author: Dafna Kariv Publisher: Routledge ISBN: 041589686X Category : Business & Economics Languages : en Pages : 618
Book Description
Women represent the fastest growing group of entrepreneurs today. Tracing women's journey along the venture creation process, Kariv's book highlights the creatively different ways in which women approach the entrepreneurial enterprise.
Author: Lisa K. Gundry Publisher: SAGE Publications ISBN: 1452262446 Category : Business & Economics Languages : en Pages : 425
Book Description
In this engaging and practical book, authors Lisa K. Gundry and Jill R. Kickul uniquely approach entrepreneurship across the life cycle of business growth—offering entrepreneurial strategies for the emerging venture, for the growing venture, and for sustaining growth in the established venture. Written from the point of view of the founder or the entrepreneurial team, the book offers powerful and practical tools to increase a venture's potential for success and growth.
Author: Paul Burns Publisher: Bloomsbury Publishing ISBN: 1352000504 Category : Business & Economics Languages : en Pages : 529
Book Description
If you are looking for an engaging textbook, rich in learning features, which will help you to guide your students through the process of developing and launching a start-up, this is it. With his innovative New Venture Creation Framework, Paul Burns breaks the venture creation process up into three key phases: Research, Business Model Development, and Launch. At every stage crucial steps and considerations are revealed, providing comprehensive coverage of the subject. Practical advice is combined with academic research, enabling you to run a course which is both relevant and rigorous. The second edition of this popular textbook is essential reading for any undergraduate or postgraduate course in new venture creation. It will also prove useful for shorter courses on entrepreneurship and in enterprise centres and entrepreneurship hubs. New to this Edition: - Thought-provoking video interviews with author Paul Burns examine key questions - Video and audio cases provide an insight into life as an entrepreneur - A fictional running case study offers insight on thematic concepts as applied to one example - A greater variety of case studies, ranging from well-known businesses to smaller, local initiatives - A new Workbook design, with space for students to write their answers and ideas - Closer alignment of the content to the innovative New Venture Creation Framework, resulting in a textbook that is clear and easy to follow - An interactive ebook version of the text available for purchase
Author: Eric A. Morse Publisher: SAGE ISBN: 9781412909761 Category : Business & Economics Languages : en Pages : 450
Book Description
This casebook is based upon a cognitive framework of entrepreneurship. The concepts covered in this work include searching for ideas; screening those ideas for business opportunity; planning to exploit the opportunity; financing the opportunity; and setting up and growing the business.
Author: Jeffry A. Timmons
Author: Jeffry A. Timmons
Author: Marc H. Meyer
Author: Holt
Author: Carrizo Moreira, António
Author: Dafna Kariv
Author: Lisa K. Gundry
Author: David H. Holt
Author: Paul Burns
Author: Jeffry A. Timmons
Author: Eric A. Morse