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Author: Annie Dyer Publisher: Annie Dyer ISBN: Category : Fiction Languages : en Pages : 372
Book Description
He’s gorgeous. He’s successful. And he’s technically my employer. Introducing Jackson Callaghan, who looks like no lawyer ever should. I shouldn’t be noticing how he wears a suit or thinking about what his hair looks like in the mornings. Instead, I’m meant to be sticking to just three things: Growing my marketing business Buying my cheating, arrogant ex out of said business Never getting involved with anyone I work with. Ever. Again. London, England. The residence of the queen, suited City boys and the man who won’t give up: Jackson Callaghan. With his tattoos and a talent for charming, he’s set his sights on one thing other than his career – me. Just one night won’t hurt, will it? A simple hook up isn’t really breaking my own rules. But what happens when a hook up leaves you hooked? ENGAGEMENT RATE is a steamy office romance with no cheating and a happily ever after. It's the first book in the CALLAGHAN GREEN SERIES, set in London, England.
Author: Annie Dyer Publisher: Annie Dyer ISBN: Category : Fiction Languages : en Pages : 372
Book Description
He’s gorgeous. He’s successful. And he’s technically my employer. Introducing Jackson Callaghan, who looks like no lawyer ever should. I shouldn’t be noticing how he wears a suit or thinking about what his hair looks like in the mornings. Instead, I’m meant to be sticking to just three things: Growing my marketing business Buying my cheating, arrogant ex out of said business Never getting involved with anyone I work with. Ever. Again. London, England. The residence of the queen, suited City boys and the man who won’t give up: Jackson Callaghan. With his tattoos and a talent for charming, he’s set his sights on one thing other than his career – me. Just one night won’t hurt, will it? A simple hook up isn’t really breaking my own rules. But what happens when a hook up leaves you hooked? ENGAGEMENT RATE is a steamy office romance with no cheating and a happily ever after. It's the first book in the CALLAGHAN GREEN SERIES, set in London, England.
Author: Andris A. ZOLTNERS Publisher: AMACOM Div American Mgmt Assn ISBN: 0814410421 Category : Business & Economics Languages : en Pages : 498
Book Description
Sales force effectiveness drives every company's success, but keeping a sales organization at the top of its game is a constant challenge. As experts in the field, Andy Zoltners and Prabha Sinha have helped sales leaders around the world perfect their sales strategy, operations, and execution. Combining strategic insight with pragmatic advice, Building a Winning Sales Force provides current and aspiring sales leaders with innovative yet practical solutions to many of the most common issues faced by today’s sales organizations. The book shows readers how to: assess how good their sales force really is • identify sales force improvement opportunities • implement tools and processes that have immediate impact on sales effectiveness • attract and retain the best salespeople • design incentive compensation plans • set goals • manage sales performance • motivate the sales force With practical advice and case studies of companies that have conquered even the most challenging obstacles, Building a Winning Sales Force will enable every company to drive sales and stay competitive.
Author: Andris A. Zoltners Publisher: Amacom Books ISBN: 9780814473245 Category : Business & Economics Languages : en Pages : 524
Book Description
Designing an incentive plan to turn sales reps into sales superstars! If you're like most sales leaders, your incentive program is a constant challenge, as you try to jumpstart sales, energize a geographically dispersed and autonomous workforce, and motivate salespeople to achieve ambitious revenue goals. And sometimes it seems like you just don't know what works; your products and markets are changing, the incentive program that was so successful last year no longer produces the desired results, or perhaps the generous incentive program you created has yielded a corps of highly paid salespeople who spend most of their time on existing clients and minimal time generating new business -- and threaten to walk away with your customer base if you scale back paychecks! Incentive programs are seductively powerful but complicated instruments. Without careful planning and implementation, they can be too stingy to motivate, too complex to understand, too quick to reward mediocre results, and too difficult to implement. But a well-designed and implemented incentive program is an essential tool for building a motivated, highly effective sales force that delivers the results you need. The Complete Guide to Sales Force Incentive Compensation is a practical, accessible, detailed roadmap to building a compensation system that gets it right by creating motivating incentives that produce positive outcomes. Packed with hundreds of real-life examples of what works and what doesn't, this important guide helps you: Understand the value of building an incentive plan that is aligned with your company's goals and culture. Avoid the common trap of overusing incentives to solve too many sales management problems. Measure the effectiveness of your current incentive program, employing easy-to-use tools and metrics for pinpointing its weak spots. Design a compensation plan that attracts and retains successful salespeople, including guidelines for determining the correct pay level, the best salary incentive mix, the proper performance measures, and the right performance payout relationship. Select an incentive compensation plan that works for your organization -- then test the plan before it is launched. Set territory-level goals that are fair and realistic, and avoid overpaying the sales force because goals are too easy, or demoralizing salespeople by having goals that are too difficult or not fairly assigned. Create and manage sales contests, SPIFFs (Special Performance Incentive for Field Force), and recognition programs that consistently deliver the intended results. Manage a successful transition to a new compensation plan and build efficient administration systems to support your plan. Every year, corporations spend $200 billion compensating their sales forces, with extremely mixed results. Make sure every dollar you spend is helping to achieve your goal of creating an empowered, effective sales force that drives your company's success. Packed with ready-to-use formulas and assessment tools and a wealth of insights from frontline sales managers and executives, The Complete Guide to Sales Force Incentive Compensation is your hands-on, easy-to-read playbook for crucially important decisions.
Author: Adria, Marco Publisher: IGI Global ISBN: 1522510826 Category : Political Science Languages : en Pages : 534
Book Description
New media forums have created a unique opportunity for citizens to participate in a variety of social and political contexts. As new social technologies are being utilized in a variety of ways, the public is able to interact more effectively in activities within their communities. The Handbook of Research on Citizen Engagement and Public Participation in the Era of New Media addresses opportunities and challenges in the theory and practice of public involvement in social media. Highlighting various communication modes and best practices being utilized in citizen-involvement activities, this book is a critical reference source for professionals, consultants, university teachers, practitioners, community organizers, government administrators, citizens, and activists.
Author: Thomas J. Main Publisher: Brookings Institution Press ISBN: 0815738501 Category : Political Science Languages : en Pages : 353
Book Description
" How a more positive form of identity politics can restore public trust in government Illiberalism, Thomas Main writes, is the basic repudiation of liberal democracy, the very foundation on which the United States rests. It says no to electoral democracy, human rights, the rule of law, toleration. It is a political ideology that finds expression in such older right-wing extremist groups as the Ku Klux Klan and white supremacists and more recently among the Alt-Right and the Dark Enlightenment. There are also left-of-center illiberal movements, including various forms of communism, anarchism, and some antifascist movements. The Rise of Illiberalism explores the philosophical underpinnings of this toxic political ideology and documents how it has infiltrated the mainstream of political discourse in the United States. By the early twenty-first century, Main writes, liberal democracy’s failure to deal adequately with social problems created a space illiberal movements could exploit to promote their particular brands of identity politics as an alternative. A critical need thus is for what the author calls “positive identity politics,” or a widely shared sense of community that gives a feeling of equal importance to all sectors of society. Achieving this goal will, however, be an enormous challenge. In seeking actionable remedies for the broken political system of the United States, this book makes a major scholarly contribution to current debates about the future of liberal democracy. "
Author: Justin Blaney D.M. Publisher: Post Hill Press ISBN: 1642935476 Category : Business & Economics Languages : en Pages : 191
Book Description
Since the rise of social media, Influencer Marketing has emerged as one of the most powerful alternatives to traditional marketing channels that have become too expensive and ineffective for the majority of businesses today. Between 2016 and 2019, spending on Influencer Marketing tripled to over $6 billion. This has created a gold rush of opportunity for those on the cutting edge. However, few resources are available to guide influencers and brands through this rapidly evolving landscape. As a result, millions of dollars in profits are being wasted. Will Post for Profit unpacks the critical components that are necessary to successfully navigate today’s complex digital world, in an in-depth, how-to, and easily digestible format—exploring topics like how to select a platform, FTC compliance, ethics, audience growth strategy, designing successful campaigns, finding brands or influencers to work with, contracts, key performance indicators (KPIs), and more. Included are more than a dozen interviews with successful brands and influencers who reveal their top secrets to success and biggest mistakes to avoid. Whether brand or influencer, just starting out or a well-seasoned social guru, Will Post for Profit will leave readers with the necessary tools and understanding to grow their audience, make the most of their campaigns or collaborations, and ultimately generate profit from social influence.
Author: Samantha B. Ocon Publisher: Cambridge University Press ISBN: 1009177958 Category : Science Languages : en Pages : 51
Book Description
The ability for people to connect, learn, and communicate about science has been enhanced through the Internet, specifically through social media platforms. Facebook and Twitter are well-studied, while Instagram is understudied. This Element provides insight into using Instagram as a science education platform by pioneering a set of calculated metrics, using a paleontology-focused account as a case study. Framed by the theory of affinity spaces, the authors conducted year-long analyses of 455 posts and 139 stories that were created as part of an informal science learning project. They found that team activity updates and posts outside of their other categories perform better than their defined categories. For Instagram stories, the data show that fewer slides per story hold viewers' attention longer, and stories using the poll tool garnered the most interaction. This Element provides a baseline to assess the success of Instagram content for science communicators and natural science institutions.
Author: Bloomsbury Publishing Publisher: Bloomsbury Publishing ISBN: 139941044X Category : Business & Economics Languages : en Pages : 63
Book Description
Essential reading for anyone who has to work with social media in a professional capacity, from using networking sites to marketing their businesses or employers. Many people use social media every day - and it can be a vital tool in professional life. Whether you're polishing an online CV, contributing to a chat group relating to your industry sector, or using Instagram to highlight goods and services, the professional face you present needs to be strategically different to the 'social' posts that you may make outside of work. Using Social Media at Work is an easy to read, pocket-sized guide that can be dipped into for advice, tips and guidance - perfect for reading in a lunch break or on a commute. It is the ultimate etiquette guide for anyone nervous about using social media in professional settings, including: top tips, common mistakes and advice on how to avoid them, summaries of key points, and lists of the best sources of further help.
Author: Annmarie Hanlon Publisher: SAGE ISBN: 1529786428 Category : Business & Economics Languages : en Pages : 582
Book Description
An unbiased, balanced guide to all aspects of digital marketing, from social media, mobile and VR marketing to objectives, metrics and analytics. Covering all aspects of digital marketing planning and the latest models, the book also offers a range of tools to help implement your own digital marketing plans and strategies. The second edition has been expanded to include new discussions and research on areas including digital privacy, types of influencers, social listening and the gig economy. Key features: Supported by case examples from 28 global companies and brands including IKEA, Uber, Klarna and TikTok. A brand-new case study on Strava runs throughout the book to help you apply what you’ve learnt to real-world scenarios. ‘Ethical Insight’ boxes provide a reflective and challenging look at social issues and the negative side of marketing. ‘Digital Tool’ boxes introduce professional tools, such as ‘Spot the Troll’, Hootsuite and Padlet. The ‘Smartphone Sixty Seconds’ feature provides super-quick online activities using needing only your phone. Includes a new ‘Journal of Note’ feature in each chapter, to direct you to a key source of further reading. Worked digital marketing plan. Complimented by online resources, including PowerPoint slides, and Instructor’s Manual, quizzes, recommended video links and free SAGE Journal articles. Suitable for digital and e-marketing courses at all levels, as well as professional courses for anyone interested in gaining a holistic understanding of digital marketing.
Author: James P. Comer Publisher: Teachers College Press ISBN: 080777605X Category : Education Languages : en Pages : 212
Book Description
For three decades now, the Yale School Development Program’s “whole village” approach has been transforming schools into places where students learn, develop, and thrive. Even students at risk become eminently successful in the same schools when SDP practices are established. With nearly 600 school communities across the nation trained in child psychiatrist James Comer’s holistic model of child development and comprehensive plan for school reform, the SDP now presents the specifics of that model and plan in action. Rallying the Whole Village is prepared for easy inclusion in graduate and undergraduate courses in education, special education, and social work, and for school administrators, district superintendents, researchers, and policy makers at all levels. Topics discussed by the authors include children’s psychosocial development, group dynamics of effective school communities, teacher preparation and school/university partnerships, appropriate alignment of classroom content to standardized tests, increased student engagement and learning time, research and evaluation, community health, government initiatives, and school/business partnerships. This volume will be an invaluable resource in the creation of school communities populated by healthy, well–functioning adults and children whose bright dreams of the future are truly attainable goals. “Over the last quarter century, often working against fearsome odds, James Comer’s School Development Program has achieved notable success in improving the quality of education in many American schools. In this wide-ranging book, Comer and his senior colleagues explain how they have accomplished this remarkable feat.” —Howard Gardner, Graduate School of Education, Harvard University “This compelling volume shows educators and parents how much can be accomplished when we make the success of the child in every aspect of development our constant focus and our ultimate goal.” —Edward Zigler, Sterling Professor of Psychology, Yale University “ SDP is both insistent and humane, a rare combination. And it works. This new book brings SDP’s many friends up to date on the extraordinary work that started in New Haven in 1968.” —Theodore R. Sizer, Brown University
Author: Annie Dyer
Author: Annie Dyer
Author: Andris A. ZOLTNERS
Author: Andris A. Zoltners
Author: Adria, Marco
Author: Thomas J. Main
Author: Justin Blaney D.M.
Author: Samantha B. Ocon
Author: Bloomsbury Publishing
Author: Annmarie Hanlon
Author: James P. Comer