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Author: Michael De Kare-Silver Publisher: Springer ISBN: 0230389678 Category : Business & Economics Languages : en Pages : 304
Book Description
e-Shock was a landmark book that analysed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future. It had a strong and widespread impact upon companies and provided a timetable and roadmap for survival. In this revised and updated e-Shock 2000 the author takes account of recent developments, including digital television, and includes interviews with some of the leading players in electronic shopping; Dixons, Amazon.com, Microsoft Web TV and British Interactive Broadcasting.
Author: Michael De Kare-Silver Publisher: Springer ISBN: 0230389678 Category : Business & Economics Languages : en Pages : 304
Book Description
e-Shock was a landmark book that analysed the impact of the electronic shopping revolution on major retailers and manufacturers and the strategic options available for the future. It had a strong and widespread impact upon companies and provided a timetable and roadmap for survival. In this revised and updated e-Shock 2000 the author takes account of recent developments, including digital television, and includes interviews with some of the leading players in electronic shopping; Dixons, Amazon.com, Microsoft Web TV and British Interactive Broadcasting.
Author: Michael John Baker Publisher: Routledge ISBN: 0750685662 Category : Business & Economics Languages : en Pages : 684
Book Description
Taking into account the emergence of new subjects and authorities, the editors have overhauled the contents and contributor lists of the previous edition to ensure this volume addresses all the necessary themes for the modern marketer.
Author: Richard Gay Publisher: Oxford University Press ISBN: 0199265852 Category : Business & Economics Languages : en Pages : 558
Book Description
'Online Marketing' provides a balance between theory & practice by recognising the advantages & drawbacks of doing business online. Supported by contemporary mini-cases, case studies & expert opinion from leading practitioners, this text covers: the changing online environment, online planning and more.
Author: Charles A. Shoniregun Publisher: Springer Science & Business Media ISBN: 0387263349 Category : Computers Languages : en Pages : 204
Book Description
Details the key impacts and risk assessment within the context of technology-enabled information (TEI). This volume is designed as a secondary text for graduate students, and also for a professional audience of researchers and practitioners in industry.
Author: Publisher: Elsevier ISBN: 0444535454 Category : Medical Languages : en Pages : 362
Book Description
It is now well recognized that the brain, and especially the hypothalamus, plays an important role in the regulation of immune reactions and inflammation. This book aims to review our current state of knowledge of this important field. Key historical findings are presented, and the reciprocal interactions between the brain and the immune system are examined. Particular emphasis is placed on inflammation, a critical host defense reaction that serves as an effector response for both the adaptive and innate immune systems.Mechanisms implicated in brain defense, as well as in more general host defense, are discussed. The regulatory influences of the brain on inflammatory responses are included with particular reference to the role of the hypothalamus, which is also the main director the hormonal regulation of immune/inflammatory. Gender-related differences in immune responsiveness, circadian modulator of immune responses, and evidence that behavioral conditioning (e.g. reward) of immune responses is possible are used as examples to reinforce the notion that the neuroendocrine system exerts a fundamental and complex regulatory influence on the immune system. - Presents timely issues such as immunological aspects of the blood-brain-barrier and the role of inflammatory mediators in the evolution of strokes and degenerative diseases - Includes analysis of the role of the brain in the adaptive responses to disease - Evaluates the argument that further knowledge of the influence of the brain on the immune system will provide new insights to the pathophysiology infectious and autoimmune diseases
Author: Athina Meli Publisher: MDPI ISBN: 3039214659 Category : Science Languages : en Pages : 264
Book Description
During the past few decades, plasma science has witnessed a great growth in laboratory studies, in simulations, and in space. Plasma is the most common phase of ordinary matter in the universe. It is a state in which ionized matter (even as low as 1%) becomes highly electrically conductive. As such, long-range electric and magnetic fields dominate its behavior. Cosmic plasmas are mostly associated with stars, supernovae, pulsars and neutron stars, quasars and active galaxies at the vicinities of black holes (i.e., their jets and accretion disks). Cosmic plasma phenomena can be studied with different methods, such as laboratory experiments, astrophysical observations, and theoretical/computational approaches (i.e., MHD, particle-in-cell simulations, etc.). They exhibit a multitude of complex magnetohydrodynamic behaviors, acceleration, radiation, turbulence, and various instability phenomena. This Special Issue addresses the growing need of the plasma science principles in astrophysics and presents our current understanding of the physics of astrophysical plasmas, their electromagnetic behaviors and properties (e.g., shocks, waves, turbulence, instabilities, collimation, acceleration and radiation), both microscopically and macroscopically. This Special Issue provides a series of state-of-the-art reviews from international experts in the field of cosmic plasmas and electromagnetic phenomena using theoretical approaches, astrophysical observations, laboratory experiments, and state-of-the-art simulation studies.
Author: Michael De Kare-Silver
Author: Michael De Kare-Silver
Author: Michael John Baker
Author: Richard Gay
Author: John Butler Johnson
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Author: 
Author: Charles A. Shoniregun
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Author: Athina Meli