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Drugs Directorate Guidelines: Consumer drug advertising

Author: Canada. Drugs Directorate
Publisher:
ISBN:
Category : Biologicals
Languages : en
Pages : 0

Book Description

Drugs Directorate Guidelines: Consumer drug advertising

Author: Canada. Drugs Directorate
Publisher:
ISBN:
Category : Biologicals
Languages : en
Pages : 0

Book Description

Consumer drug advertising

Author: Canada. Direction générale de la protection de la santé
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages :

Book Description

Consumer Drug Advertising

Author: Canada. Direction des médicaments
Publisher:
ISBN:
Category :
Languages : en
Pages : 74

Book Description

Consumer Drug Advertising

Author:
Publisher:
ISBN:
Category : Drugs
Languages : en
Pages : 74

Book Description

Direct-to-consumer Advertising of Prescription Drugs

Author: United States. Congress. Senate. Special Committee on Aging
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 152

Book Description

Prescription Drug Advertising to Consumers

Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Oversight and Investigations
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 276

Book Description

Control of Drug Advertising in Canada, Renewal Project

Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 160

Book Description
The purpose of this study is to assess the current means of regulating drug advertising to health professionals and to consumers, and to recommend changes (where appropriate) that will not adversely affect the current level of consumer protection. After introductory sections outlining the elements of an ideal advertising control system and the issues identified by comparing current control measures with elements of the ideal system, the report examines those issues in light of previous experience in the Drugs Directorate, of Canadian self-regulatory systems, and of control systems used in other jurisdictions. The issues addressed are: misleading advertising; complaints and appeal systems; sanctions; enforcement of remedial measures; post-publication monitoring; print advertising to the consumer; pre-review level of compliance; prescription drug advertising to the consumer; pre-market approval advertising; and foreign advertising. Recommendations are made with regard to clarification of regulatory requirements and policy, increasing regulatory penalties, promoting the self-regulation concept, improvements in self-regulation, and improving information flow.