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Author: Chunmeizi Su Publisher: Taylor & Francis ISBN: 1000960390 Category : Social Science Languages : en Pages : 140
Book Description
TikTok has drawn attention from all over the world. Even if you have never used it before, you would still be familiar with its name. Many people have assumed that it is a US-generated platform, and normally awed at its real origin – a Chinese born and operated platform, a sister or parallel platform of Douyin. Because of the short-video platform–TikTok, and also its dispute with the US government, people have started to paying attention to what is really happening and changing in China. Two questions that hang over everyone’s mind seem to be: why China? And why TikTok? This book attempted to answer the question of why short-video platforms such as TikTok—the most popular ‘made in China’ product of all the Chinese digital platforms—became a significant competitor on the global stage. This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of TikTok and its parallel platform Douyin. Beginning with the historical development of China’s online screen industry, the book goes on to investigate the ICT industry, its business models and impact on the screen industry, to unfold the reasons behind the domestic popularity of Douyin. It draws on a spectrum of sources including policy documents, industry reports and expert analysis, which is supplemented by interviews with key people in the field. It traces the changing dynamics of the Chinese online screen ecology, and shows how a mixture of technological, industrial and cultural factors contributed to the proliferation of short-video platforms in China. This engaging and topical book will be ideal reading for students and scholars of media and communication studies, platform studies, and political economy studies.
Author: Chunmeizi Su Publisher: Taylor & Francis ISBN: 1000960390 Category : Social Science Languages : en Pages : 140
Book Description
TikTok has drawn attention from all over the world. Even if you have never used it before, you would still be familiar with its name. Many people have assumed that it is a US-generated platform, and normally awed at its real origin – a Chinese born and operated platform, a sister or parallel platform of Douyin. Because of the short-video platform–TikTok, and also its dispute with the US government, people have started to paying attention to what is really happening and changing in China. Two questions that hang over everyone’s mind seem to be: why China? And why TikTok? This book attempted to answer the question of why short-video platforms such as TikTok—the most popular ‘made in China’ product of all the Chinese digital platforms—became a significant competitor on the global stage. This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of TikTok and its parallel platform Douyin. Beginning with the historical development of China’s online screen industry, the book goes on to investigate the ICT industry, its business models and impact on the screen industry, to unfold the reasons behind the domestic popularity of Douyin. It draws on a spectrum of sources including policy documents, industry reports and expert analysis, which is supplemented by interviews with key people in the field. It traces the changing dynamics of the Chinese online screen ecology, and shows how a mixture of technological, industrial and cultural factors contributed to the proliferation of short-video platforms in China. This engaging and topical book will be ideal reading for students and scholars of media and communication studies, platform studies, and political economy studies.
Author: Chunmeizi Su Publisher: ISBN: 9781003261056 Category : SOCIAL SCIENCE Languages : en Pages : 0
Book Description
TikTok has drawn attention from all over the world. Even if you have never used it before, you would still be familiar with its name. Many people have assumed that it is a US-generated platform, and normally awed at its real origin - a Chinese born and operated platform, a sister or parallel platform of Douyin. Because of the short-video platform-TikTok, and also its dispute with the US government, people have started to paying attention to what is really happening and changing in China. Two questions that hang over everyone's mind seem to be: why China? And why TikTok? This book attempted to answer the question of why short-video platforms such as TikTok--the most popular made in China' product of all the Chinese digital platforms--became a significant competitor on the global stage. This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of TikTok and its parallel platform Douyin. Beginning with the historical development of China's online screen industry, the book goes on to investigate the ICT industry, its business models and impact on the screen industry, to unfold the reasons behind the domestic popularity of Douyin. It draws on a spectrum of sources including policy documents, industry reports and expert analysis, which is supplemented by interviews with key people in the field. It traces the changing dynamics of the Chinese online screen ecology, and shows how a mixture of technological, industrial and cultural factors contributed to the proliferation of short-video platforms in China. This engaging and topical book will be ideal reading for students and scholars of media and communication studies, platform studies, and political economy studies.
Author: Seongcheol Kim Publisher: Taylor & Francis ISBN: 1040041876 Category : Social Science Languages : en Pages : 198
Book Description
Korea’s Platform Empire explores the evolution of digital platforms in South Korea’s media sphere, and their global political, economic, cultural, and technological influence. With a focus on Korea in the context of the global platform revolution, the book takes a methodical look at the broader social implications and the impact on cultural production. The authors explore various facets of the media and cultural industries—looking beyond social media to news broadcasting and the music industry—and look at the policy and regulations behind this shifting technological advancement. This book will appeal to students and scholars working on media industries, digital media, platform studies, information and technology studies, Korean and East Asian media studies, and the creative and cultural industries.
Author: Terry Flew Publisher: Springer Nature ISBN: 3030952207 Category : Internet governance Languages : en Pages : 327
Book Description
This Open Access volume provides an in-depth exploration of global policy and governance issues related to digital platform regulation. With an international ensemble of contributors, the volume has at its heard the question: what would actually be involved in digital platform regulation?. Once a specialised and niche field within internet and digital media studies, internet governance has in recent years moved to the forefront of policy debate. In the wake of scandals such as Cambridge Analytica and the global techlash against digital monopolies, platform studies are undergoing a critical turn, but there is a greater need to connect such analysis to questions of public policy. This volume does just that, through a rich array of chapters concretely exploring the operation and influence of digital platforms and their related policy concerns. A wide variety of digital communication platforms are explored, including social media, content portals, search engines and app stores. An important and timely work, Digital Platform Regulation provides valuable insights into new global platform-orientated policy reforms, supplying an important resource to researchers everywhere seeking to engage with policymakers in the debate about the power of digital platforms and how to address it. Terry Flew is Professor of Digital Communications and Culture at The University of Sydney. He is the author of 14 books, including Regulating Platforms (2021) and Understanding Global Media (2018). Fiona R. Martin is Associate Professor in Online and Convergent Media at the University of Sydney, Australia. She is the author of Mediating the Conversation (2022), co-author of Sharing News Online (2019) and co-author and editor of The Value of Public Service Media (2014).
Author: Sunghan Ryu Publisher: ISBN: 9781529795905 Category : Competition Languages : en Pages :
Book Description
ByteDance, an emerging Internet venture headquartered in Beijing, China, faces fierce competition in online streaming wars in both China and global markets. In September 2016, ByteDance introduced Douyin, a short video mobile app, to the Chinese market based on the success of artificial intelligence (AI) technology-based news recommendation app Toutiao. It achieved massive success, surpassing 100 million users within one year. With success in the Chinese market, ByteDance launched TikTok--the global version of Douyin--in September 2017. Douyin and TikTok shared the same starting point, but have developed into two different apps. Because of the difference in user preference and language barriers, the two apps have entirely different content. While both apps provided the same core features, such as the Hashtag Challenges (HC), Douyin tended to adopt a broader range of functions, including live streaming and online commerce service.In the Chinese market, ByteDance (or Douyin) has competed with the three Internet giants, Baidu, Alibaba, and Tencent--the so-called BAT companies--and other short video apps. In the global market, ByteDance (or TikTok) has closely competed against global platforms, such as YouTube, Facebook, and Netflix. Students will be asked to analyze the competitive environment, various revenue models, and how to develop and operate these models in China and in the global market.
Author: Mingyue Fan Publisher: Springer Nature ISBN: 9811680744 Category : Business & Economics Languages : en Pages : 191
Book Description
This book selects Chinese excellent enterprise management cases, integrating into the education system of business schools, sharing "China's new story" to readers, and boosting the process of national economic construction and enterprise transformation. Chinese enterprises face unprecedented opportunities and challenges under the circumstance of fast-changing technology, economy, and political environment. In the face of various uncertainties, they have risen to prominence and constantly summed up enterprise management concepts and practical experience suitable for their own development to reshape their competitive advantages and enhance their market value. Based on the investigation, this book covers the major theoretical aspects of management principles such as planning, organizing, leading, controlling, and innovation. The 17 selected cases from manufacturing, retailing, technology/big data service, agriculture, and other industries cover strategic management, entrepreneurial management, human-oriented management, information management, and organizational innovation management. We hope that readers can get some valuable practical experience and enlightenment from the practices in these fields. The book also includes two case study guides, which guide readers to form a case study's thinking. It also encourages readers to broaden their learning ideas on management.
Author: Ruo Si Publisher: Springer Nature ISBN: 9811653445 Category : Social Science Languages : en Pages : 121
Book Description
This book analyzes multiple aspects of the Chinese livestreaming e-commerce industry, including its development and evolution, macro environment, market landscape, platforms, streamer structure trends, influencers, production, and explosive marketing methods, MCN operations, risk assessment and policy management. It not only describes the highly developed state of the industry in China and how it has advanced further as a result of COVID lockdowns, but also focuses on the problems of livestreaming e-commerce and proposes solutions and development strategies. Investigating the development trends, the book also discusses how far livestreaming e-commerce can go during the wind-up period. In particular, based on the underlying logic of people, goods and fields, it assesses the streamer structure of universal participation, product selection, goods supply and price setting, exploring the scene marketing methods of pop-up conversion and the strategic layout of the operating platform. It objectively describes the current state of the Chinese livestreaming e-commerce market, and taking into account Chinese social, cultural, and economic characteristics, proposes solutions to problems in the livestreaming e-commerce industry. This unique book reflects on the Chinese livestreaming e-commerce, and offers insights to help readers understand the industry and the process of industrialization. It is intended for a wide range of readers, ranging from non-experts interested in livestreaming e-commerce, to professionals wanting an overview of the industry’s development.
Author: David Craig Publisher: Springer Nature ISBN: 3030653765 Category : Social Science Languages : en Pages : 204
Book Description
In Chinese, the term wanghong refers to creators, social media entrepreneurs alternatively known as KOLs (key opinion leaders) and zhubo (showroom hosts), influencers and micro-celebrities. Wanghong also refers to an emerging media ecology in which these creators cultivate online communities for cultural and commercial value by harnessing Chinese social media platforms, like Weibo, WeChat, Douyu, Huya, Bilibili, Douyin, and Kuaishuo. Framed by the concepts of cultural, creative, and social industries, the book maps the development of wanghong policies and platforms, labor and management, content and culture, as they operate in contrast to its non-Chinese counterpart, social media entertainment, driven by platforms like YouTube, Facebook, Instagram, and Twitch. As evidenced by the backlash to TikTok, the threat of competition from global wanghong signals advancing platform nationalism.
Author: Aljosha Karim Schapals Publisher: John Wiley & Sons ISBN: 1394196253 Category : Social Science Languages : en Pages : 532
Book Description
An extensive and inclusive account of the media environments of 45 countries worldwide In Media Compass: A Companion to International Media Landscapes, an international team of prominent scholars examines both long-term media systems and fluctuating trends in media usage around the world. Integrating country-specific summaries and cross-cutting studies of geopolitical regions, this interdisciplinary reference work describes key elements in the political, social, demographic, cultural, and economic conditions of media infrastructures and public communication. Enabling the mapping of media landscapes internationally, Media Compass contains up-to-date empirical surveys of individual countries and regions, as well as cross-country comparisons of particular areas of public communication. 45 entries, each guiding readers from a general summary to a more in-depth discussion of a country’s specific media landscape, address formative conditions and circumstances, historical background and development, current issues and challenges, and more. Designed to facilitate quick lookup of individual entries, as well as comparative readings of a country’s position in the wider media environment, Media Compass: A Companion to International Media Landscapes is an invaluable addition to libraries and institutions of higher education, and a must-read volume for students, educators, scholars, and practitioners working in communication and media studies, journalism, and media production.
Author: Fiona Fui-Hoon Nah Publisher: Springer Nature ISBN: 3030777502 Category : Computers Languages : en Pages : 667
Book Description
This book constitutes the refereed proceedings of the 8th International Conference on HCI in Business, Government and Organizations, HCIBGO 2021, which was held as part of HCI International 2021 and took place virtually during July 24-29, 2021. The total of 1276 papers and 241 posters included in the 39 HCII 2021 proceedings volumes was carefully reviewed and selected from 5222 submissions. The papers included in this book were organized in topical sections as follows: electronic, mobile and ubiquitous commerce; HCI in finance and industry; work and business operations; innovation, collaboration, and knowledge sharing; and digital transformation and artificial intelligence.
Author: Chunmeizi Su
Author: Chunmeizi Su
Author: Chunmeizi Su
Author: Seongcheol Kim
Author: Terry Flew
Author: Sunghan Ryu
Author: Mingyue Fan
Author: Ruo Si
Author: David Craig
Author: Aljosha Karim Schapals
Author: Fiona Fui-Hoon Nah