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Discourse, Communication and the Enterprise

Discourse, Communication and the Enterprise PDF Author: Giuliana Elena Garzone
Publisher: Cambridge Scholars Publishing
ISBN: 1527527409
Category : Language Arts & Disciplines
Languages : en
Pages : 480

Book Description
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.

Discourse, Communication and the Enterprise

Discourse, Communication and the Enterprise PDF Author: Giuliana Elena Garzone
Publisher: Cambridge Scholars Publishing
ISBN: 1527527409
Category : Language Arts & Disciplines
Languages : en
Pages : 480

Book Description
This volume presents research studies that investigate various aspects of corporate communication from the viewpoint of language and discourse, giving special attention to emerging issues and recent developments in times of rapid sociotechnical evolutions. The studies included here are diverse in their outlook, analytical procedures, and objects of enquiry, spanning across various areas of corporate communication, both external and internal, such as corporate image and reputation management, various forms of corporate behaviour, branding at different levels including employer branding, recruiting, and consumer reviews. Similarly diversified are the settings, genres and media analysed, from face-to-face interaction to communication through the press, from traditional websites to social networking sites. All the studies presented in this volume are set in a discourse-analytical framework and share the ultimate purpose of providing new insights into the evolution of communication and discourse practices in the corporate environment, taking account of the most important issues that have attracted researchers’ interest and are still open to debate.

Discourse, communication and the enterprise: linguistic perspectives

Discourse, communication and the enterprise: linguistic perspectives PDF Author: Communications International Conference on Discourse
Publisher:
ISBN: 9789728886028
Category : Business communication
Languages : en
Pages : 424

Book Description


Business Discourse

Business Discourse PDF Author: Francesca Bargiela-Chiappini
Publisher: Springer
ISBN: 1137024933
Category : Language Arts & Disciplines
Languages : en
Pages : 233

Book Description
This second edition reviews the field of business discourse, centring on the investigation of business language and communication as practice. It combines research-based discussions with innovative practical applications and promotes debate and enquiry on a range of competing issues, emerging from business discourse research and teaching practice.

Handbook of Business Discourse

Handbook of Business Discourse PDF Author: Francesca Bargiela-Chiappini
Publisher: Edinburgh University Press
ISBN: 0748631836
Category : Language Arts & Disciplines
Languages : en
Pages : 528

Book Description
The Handbook of Business Discourse is the most comprehensive overview of the field to date. It offers an accessible and authoritative introduction to a range of historical, disciplinary, methodological and cultural perspectives on business discourse and addresses many of the pressing issues facing a growing, varied and increasingly international field of research. The collection also illustrates some of the challenges of defining and delimiting a relatively recent and eclectic field of studies, including debates on the very definition of 'business discourse'. Part One includes chapters on the origins, advances and features of business discourse in Europe, North America, Australia and New Zealand. Part Two covers methodological approaches such as mediated communication, corpus linguistics, organisational discourse, multimodality, race and management communication, and rhetorical analysis. Part Three moves on to look at disciplinary perspectives such as sociology, pragmatics, gender studies, intercultural communication, linguistic anthropology and business communication. Part Four looks at cultural perspectives across a range of geographical areas including Spain, Brazil, Japan, Korea, China and Vietnam. The concluding section reflects on future developments in Europe, North America and Asia.

Discourse Analysis as Theory and Method

Discourse Analysis as Theory and Method PDF Author: Marianne W Jørgensen
Publisher: SAGE
ISBN: 9780761971122
Category : Language Arts & Disciplines
Languages : en
Pages : 244

Book Description
A systematic introduction to discourse analysis as a body of theories and methods for social research. Introduces three approaches and explains the distinctive philosophical premises and theoretical perspectives of each approach.

Teaching Business Discourse

Teaching Business Discourse PDF Author: Cornelia Ilie
Publisher: Springer
ISBN: 3319964755
Category : Language Arts & Disciplines
Languages : en
Pages : 197

Book Description
This book presents research in business discourse and offers pedagogical approaches to teaching business discourse in both classroom and consultancy contexts that address the key issues of dealing with different types of learners, developing teaching materials and evaluation. Drawing on the authors’ extensive experience of researching business discourse from a variety of different perspectives including pragmatics, discourse analysis, rhetoric, and language for specific purposes, it demonstrates how these approaches may be applied to teaching. Each chapter includes a list of additional readings, together with a number of practical tasks designed to help readers apply the materials presented. Case studies are used throughout the book to illustrate the concepts, thus equipping readers with a set of research tools to extend their own understanding of how language and communication operate in business contexts, as well introducing them to a variety of research-based ideas that can be translated easily into a classroom setting. The book is cross-cultural in scope as it includes perspectives from a range of different contexts. It represents a significant advance in current literature and will provide a valuable resource for students and scholars of applied linguistics, business communication, and business discourse, in addition to teachers of Business English.

Professional Discourse

Professional Discourse PDF Author: Kenneth Kong
Publisher: Cambridge University Press
ISBN: 1107025265
Category : Business & Economics
Languages : en
Pages : 303

Book Description
Using a wide range of examples, this book examines the discourse of professional writing and its important role in society.

Discourse in Context: Contemporary Applied Linguistics Volume 3

Discourse in Context: Contemporary Applied Linguistics Volume 3 PDF Author: John Flowerdew
Publisher: A&C Black
ISBN: 162356235X
Category : Language Arts & Disciplines
Languages : en
Pages : 359

Book Description
Featuring internationally renowned academics, this volume provides a snapshot of the field of applied linguistics, and illustrates how linguistics is engaging with the idea of 'context'. The book treats discourse as language in the contexts of its use in and above the level of the sentence and as systems of knowledge and beliefs. In using the term context(s), the book understands this as different situations in which discourse is produced and, on the other, how analysts construe context in their work. The volume is thus concerned with language in its context of use (little d discourse), but at the same time, more specifically, in individual chapters, with particular discourses as they are manifested in particular contexts (big D discourses). Well known discourse analysts contribute chapters focussing on different contexts with which they are familiar, viz. business, education, ethnicity and race, gender and sexuality, history, intercultural contexts, lingua franca contexts, media, place, politics, race, and the virtual world. It brings together researchers from different approaches, but all with a commitment to the study of language in context. The contributors themselves represent different approaches to discourse analysis: conversation analysis, corpus linguistics, critical discourse analysis, ethnographic discourse analysis, mediated discourse analysis, multimodal discourse analysis, systemic functional linguistics. Readers are invited to compare and contrast these different contexts and approaches.

Corporate Discourse

Corporate Discourse PDF Author: Ruth Breeze
Publisher: A&C Black
ISBN: 1441177531
Category : Language Arts & Disciplines
Languages : en
Pages : 217

Book Description
Corporate discourse examines business communication practices from a discourse perspective, looking in detail at the ways in which corporations around the world communicate with individuals, with other collective entities and with the world at large. It is concerned with understanding how language works in business contexts and how corporate identity and personal and professional relationships are configured through discourse. Using a range of analytical techniques to examine different forms of textual evidence from companies operating in many sectors, this book maps out current developments in corporate discourse against the complex background of globalization.

Professional Discourse

Professional Discourse PDF Author: Britt-Louise Gunnarsson
Publisher: A&C Black
ISBN: 0826492134
Category : Language Arts & Disciplines
Languages : en
Pages : 284

Book Description
The Husserl Dictionary is a comprehensive and accessible guide to the world of Edmund Husserl, the founder of phenomenology. Meticulously researched and extensively cross-referenced, this unique book covers all his major works, ideas and influences and provides a firm grounding in the central themes of Husserl's thought. Students will discover a wealth of useful information, analysis and criticism. A-Z entries include clear definitions of all the key terms used in Husserl's writings and detailed synopses of his key works. The Dictionary also includes entries on Husserl's major philosophical influences, including Brentano, Hume, Dilthey, Frege, and Kant, and those he influenced, such as Gadamer, Heidegger, Levinas, Sartre and Merleau-Ponty. It covers everything that is essential to a sound understanding of Husserl's phenomenology, offering clear and accessible explanations of often complex terminology. The Husserl Dictionary is the ideal resource for anyone reading or studying Husserl, Phenomenology or Modern European Philosophy more generally.