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Author: Emrah Yayici Publisher: ISBN: 9786058603752 Category : Languages : en Pages :
Book Description
This book explains design thinking methodology that is applied by high-performing enterprises, start-ups and organizations in developing innovative products; technologies; services; business models; marketing ideas; processes; spaces; and solutions for diverse business, social, and everyday challenges. It includes easily applicable design thinking techniques, such as HMW questions, personas, mind mapping, empathy mapping, affinity diagram, value-proposition canvas, storyboard, cause-and-effect diagram, brainstorming, brain dumps, reverse brainstorming, benchmarking, journey map, and prototyping. A real-life case study is used to introduce design thinking methodology and techniques in a more practical way to a broad range of practitioners, including project managers and IT specialists, innovation teams, marketing professionals and brand managers, product managers, designers, consultants, strategic planning experts, C-level executives, and architects. The book explains how artful thinking perspectives can be applied to enhance design thinking skills, such as creativity, thinking out of the box, empathy, visual thinking, observation, asking the right questions, and pattern recognition. It also describes how to apply design thinking and lean and agile methodologies together."
Author: Emrah Yayici Publisher: ISBN: 9786058603752 Category : Languages : en Pages :
Book Description
This book explains design thinking methodology that is applied by high-performing enterprises, start-ups and organizations in developing innovative products; technologies; services; business models; marketing ideas; processes; spaces; and solutions for diverse business, social, and everyday challenges. It includes easily applicable design thinking techniques, such as HMW questions, personas, mind mapping, empathy mapping, affinity diagram, value-proposition canvas, storyboard, cause-and-effect diagram, brainstorming, brain dumps, reverse brainstorming, benchmarking, journey map, and prototyping. A real-life case study is used to introduce design thinking methodology and techniques in a more practical way to a broad range of practitioners, including project managers and IT specialists, innovation teams, marketing professionals and brand managers, product managers, designers, consultants, strategic planning experts, C-level executives, and architects. The book explains how artful thinking perspectives can be applied to enhance design thinking skills, such as creativity, thinking out of the box, empathy, visual thinking, observation, asking the right questions, and pattern recognition. It also describes how to apply design thinking and lean and agile methodologies together."
Author: Kaushik Kumar Publisher: CRC Press ISBN: 1000641252 Category : Technology & Engineering Languages : en Pages : 198
Book Description
Design thinking is a ground-breaking problem solving process which combines logic, intuition, and systematic reasoning to develop long-term solutions to common engineering challenges and to inspire innovation. Serving as an introduction to the concept as well as a reference point, the book is essential reading for all engineers. Following a design thinking approach itself to structure its contents, this book is a key introduction to the process, providing case studies to demonstrate the multiple practical uses of the method. Relevant to sectors such as software development, Mobile App Development, sustainability and Artificial Intelligence, the book has a wide range of applications. The inclusion of a tools section to focus in on popular apps and software aids the reader in practically using the design thinking method. It ends by looking forward to the future prospects of design thinking, and the innovations which it can inspire. The book will be of interest to engineers of all professions, including design and management.
Author: Wenjuan Li Publisher: Springer Nature ISBN: 9811904855 Category : Technology & Engineering Languages : en Pages : 176
Book Description
The book presents a comprehensive treatment on a novel design theory that fosters innovative thinking and creativity essential for addressing wicked problems. Wicked problems are ill-defined, ambiguous in both aims and solutions, and complex with interconnected and intertwined (coupled) factors. While being ubiquitous and difficult, however, wicked problems share characteristics common to science and design in three regards, namely agent finitude, system complexity, and problem normativity. These fundamental attributes allow a core cognitive process common to design and science to be identified and a strategic problem-solving conception of methodology be formulated as a result. The theory facilitates new opportunities for synergetic cross-disciplinary research and practice by incorporating the essences of Extenics to axiomatic design. Innovative thinking is enabled by exploring Extenics for problem reframing, paradigm shift, and abductive reasoning and by engaging axiomatic design in the co-evolution (iteration) of the need and viable design concept. The theory is unique in that it is a framework for quantifying imprecise and vague design information available during the conceptual design stage as mathematical expression and algorithm early in the design effort and enables the objective evaluation and emergence of an optimal design concept from among multitude of viable ones. The book is conceived for students and real-world practitioners in engineering, natural and social sciences, business, and fine arts who seek to develop powerful design thinking for solving problems in a creative and innovative way.
Author: Isabell Osann Publisher: John Wiley & Sons ISBN: 1119679893 Category : Business & Economics Languages : en Pages : 144
Book Description
A brief, beautiful introduction to Design Thinking that inspires business creativity and innovative solutions The Design Thinking Quick Start Guide: A 6-Step Process for Generating and Implementing Creative Solutionsshows you how you and your team can become more creative. This book presents methods you can use to innovate playfully and enjoyably. The Design Thinking Quick Start Guide is full of practical tools and activities, like the 6-3-5 method of brainstorming, to help you and your team get creative. For each of the six steps in the design thinking process, the authors offer two warm-ups that get teams ready to contribute and arrive at innovative solutions. Spur innovation with checklists for brainstorming and implementation Learn how to generate new ideas Lead your team in a proven process for doing creative work Whether you’re new to design thinking or experienced, the clearly outlined steps in this guide will inspire you to create and implement great ideas.
Author: Birger Sevaldson Publisher: Common Ground Research Networks ISBN: 1863352627 Category : Design Languages : en Pages : 400
Book Description
This book addresses one of the most pressing issues of our time: How can we design for, with, and in service of the complex world we live in? How can we be useful as designers in a rapidly changing world due to technological, political, and social processes, as well as climate change and nature destruction? Designers have some beneficial skills for planning with complex systems in mind, yet some old habits need to be overcome. Design's traditional purpose and role has been to solve problems, find order, organize, and simplify. Yet, the concept of designing complexity goes against these established beliefs because complexity cannot be designed away. So, instead, we present ways to live with, influence, and benefit from complex systems. There is no one "right" way presented in this book. Instead, many experiences, approaches, and perspectives are collected and presented. The process this book offers is a methodology called Systems Oriented Design (SOD). SOD is a design methodology and practice primarily geared toward understanding and working with complex systems. Several systems theories influence it, yet it remains true to its origin, the core of designing. SOD is a living and adaptable methodology. Though it is based on design thinking and design methodology, it is easily adapted and applied by anybody working with complex change processes.
Author: Christoph Meinel Publisher: Springer Nature ISBN: 3030289605 Category : Business & Economics Languages : en Pages : 308
Book Description
Extensive research conducted by the Hasso Plattner Design Thinking Research Program at Stanford University in Palo Alto, California, USA, and the Hasso Plattner Institute in Potsdam, Germany, has yielded valuable insights on why and how design thinking works. The participating researchers have identified metrics, developed models, and conducted studies, which are featured in this book, and in the previous volumes of this series. Offering readers a closer look at design thinking, and its innovation processes and methods, this volume addresses the new and growing field of neurodesign, which applies insights from the neurosciences in order to improve design team performance. Thinking and devising innovations are inherently human activities – and so is design thinking. Accordingly, design thinking is not merely the result of special courses or of being gifted or trained: it is a way of dealing with our environment and improving techniques, technologies and life in general. As such, the research outcomes compiled in this book are intended to inform and provide inspiration for all those seeking to drive innovation – be they experienced design thinkers or newcomers.
Author: Dr. A. Mary Noya Leena Publisher: Coimbatore Institute of Information Technology ISBN: 9361267728 Category : Education Languages : en Pages : 144
Book Description
In today's rapidly evolving world, where advancements in technology are reshaping every aspect of our lives, the field of education is not immune to change. With the advent of Artificial Intelligence (AI) and insights from neuroscience, educators have unprecedented opportunities to revolutionize the way we learn and develop cognitively. "Designing Tomorrow's Mind" explores the intersection of design thinking, AI, and brain-based learning to create innovative approaches for enhancing cognitive development in learners of all ages. It explores how traditional educational models have evolved over time and sets the stage for understanding the need for new approaches to cognitive development in the digital age. Design thinking has emerged as a powerful methodology for solving complex problems and fostering innovation. Artificial Intelligence is transforming various industries, and education is no exception. This book chapters examines the potential of AI in personalized learning, adaptive assessment, and educational analytics. It also discusses the ethical considerations and challenges associated with AI integration in education. Neuroscience research offers valuable insights into how the brain learns and retains information and explores key findings from neuroscience and their implications for designing effective learning experiences that align with the brain's natural processes. Combining principles from design thinking, AI, and neuroscience, this chapters presents a framework for designing AI-enabled brain-based learning experiences.
Author: Steven Ney Publisher: Springer ISBN: 3030196097 Category : Business & Economics Languages : en Pages : 196
Book Description
This book discusses how the methods and mindsets of design thinking empower large organizations to create groundbreaking innovations. Arguing that innovations must effectively tackle so-called “wicked problems,” it shows how design thinking enables managers and innovators to create the organizational spaces and practices needed for breakthrough innovations. Design thinking equips actors with the tools and methods for harnessing the creative tensions inherent in pluralist, often conflicting disciplinary approaches. This, however, requires the transformation of contemporary organizational cultures away from monolithic, integrated models (or identities) toward more pluralist, dynamic and flexible institutional identities. Based on real-world cases from a wide range of organizations around the globe, the book offers managers and innovators practical guidance on initiating and managing the cultural transformations required for effective innovation.
Author: Emrah Yayici
Author: Emrah Yayici
Author: Ilaria Mariani
Author: Kaushik Kumar
Author: Wenjuan Li
Author: Jing LIU
Author: Isabell Osann
Author: Birger Sevaldson
Author: Christoph Meinel
Author: Dr. A. Mary Noya Leena
Author: Steven Ney