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Author: Gregory Brooks Publisher: John Wiley & Sons ISBN: 1119992311 Category : Business & Economics Languages : en Pages : 395
Book Description
Marketing is one of the most important aspects in business today, but it’s also highly competitive and complicated, with intricate strategies and methods of delivery to understand and retain. This straight-forward guide leads you through every aspect of marketing. Fully updated to include all the recent marketing trends, including digital marketing and using new media, it’s packed with expert tips on identifying customers, using online resources, satisfying your customer’s needs and boosting your sales. Discover how to: Understand the basics of effective marketing Research customers, competitors and industry Create a compelling marketing strategy Increase consumer awareness Satisfy clients’ needs and boost sales
Author: Gregory Brooks Publisher: John Wiley & Sons ISBN: 1119992311 Category : Business & Economics Languages : en Pages : 395
Book Description
Marketing is one of the most important aspects in business today, but it’s also highly competitive and complicated, with intricate strategies and methods of delivery to understand and retain. This straight-forward guide leads you through every aspect of marketing. Fully updated to include all the recent marketing trends, including digital marketing and using new media, it’s packed with expert tips on identifying customers, using online resources, satisfying your customer’s needs and boosting your sales. Discover how to: Understand the basics of effective marketing Research customers, competitors and industry Create a compelling marketing strategy Increase consumer awareness Satisfy clients’ needs and boost sales
Author: Ruth Mortimer Publisher: John Wiley & Sons ISBN: 1119966507 Category : Business & Economics Languages : en Pages : 445
Book Description
Smart marketing techniques to get your business noticed. Plan a successful marketing campaign and move your business forward with this fully updated edition of an established bestseller. Packed with practical advice from a team of industry experts, this readable guide features all the latest tools and techniques to help you connect with new customers and retain existing ones. From choosing the right strategy and preparing a marketing plan, to igniting your imagination and producing compelling advertising, you'll be creating a buzz and increasing profits in no time.
Author: Pauline Weetman Publisher: Pearson UK ISBN: 1292244453 Category : Accounting Languages : en Pages : 1266
Book Description
This eighth edition retains all of the classic features that have contributed to the book's success: clarity of expression, the focus on the accounting equation, student activities and real-life commentaries running through each chapter, and the inclusion of the Safe and Sure Annual Report as an example of a listed company. Written by an expert teacher in Accounting, the eighth edition of this well-respected text retains all the features that have contributed to the book's popularity: focus on the accounting equation, an even greater range of student activities throughout each chapter, a clear and accessible writing style, and extensive use of real-world case studies. With a strong emphasis on the 2018 Conceptual Framework of the International Accounting Standards Board, Financial & Management Accounting: An Introduction guides students in understanding the `why' and not just the `what' of financial and management accounting. Key features: Definitions and terminology are aligned with the 2018 IASB Conceptual Framework Fully up-to-date with the International Financial Reporting Standards (IFRS) New case studies giving examples from real-world companies Activities aligned to each section of a chapter to encourage students to explore and consider issues from different angles Expanded for this edition, experience-driven conversations between two managers are included throughout, updated with an even more practical emphasis Coverage on fair value throughout Exploration of the Strategic Report and Directors' Report Focuses on specific knowledge outcomes, with end-of-chapter self-evaluation Questions are graded according to difficulty to test student understanding Financial & Management Accounting: An Introduction is a core textbook for undergraduates on Business Studies degrees, undergraduates on Accounting courses, students studying accounting for MBA and postgraduate courses, and professional courses where accounting is introduced for the first time. Visit www.pearsoned.co.uk/weetman for a suite of resources to accompany this textbook, including: A companion website for students, containing multiple choice questions to enable you to test your knowledge A complete solutions guide for lecturers PowerPoint slides for each chapter for lecturers.
Author: Mike McKeever Publisher: Aldo Press ISBN: Category : Business & Economics Languages : en Pages : 307
Book Description
Here is a book designed to help you write a first-rate business plan and loan application. How to Write a Business Plan contains detailed forms and step-by-step instructions designed to help you prepare a well-thought-out, well-organized plan. It shows you how to apply proven financial and business planning techniques usedby traditional lenders and investors to your benefit. Coupled with your positive energy and will to succeed, this book shows you how to design a business plan and loan package you will be proud to show to the loan officer at your bank, the Small Business Administration or your Uncle Harry.
Author: Robin Wright Publisher: Quintessence Publishing (IL) ISBN: Category : Medical Languages : en Pages : 168
Book Description
Tough Questions, Great Answers offers specific guidance for responding to difficult patient questions, such as: How do you set your fees? Do you guarantee your work? Do you treat AIDS patients? How long can this treatment wait? Robin Wright describes how to turn a challenging conversation into a chance to build patient satisfaction with your dental practice. Based on research with U.S. dental professionals, this book gives great answers to nearly one hundred of the most common questions patients have. An excellent resource for the whole dental team.
Author: Jessica Mann Publisher: Headline ISBN: 1472220749 Category : History Languages : en Pages : 381
Book Description
In June 1940 Britain expected enemy invasion. Despite Churchill's determination to fight on the beaches, many parents made desperate efforts to send their children abroad to safety. Thousands left for America, Canada, Australia and other distant countries. In this revealing new book, Jessica Mann, herself a wartime evacuee, looks at the experiences of those who were sent away to a foreign land including their dangerous journeys across U-boat-ridden oceans, and asks how they coped with being away, and also how they found life back in the UK on their return. Drawing on extensive original research and memories of many former evacuees, including Elizabeth Taylor and Shirley Williams, Jessica Mann builds up a moving portrait of a lost generation.
Author: Vince Scully Publisher: Major Street Publishing ISBN: 1922611352 Category : Business & Economics Languages : en Pages : 241
Book Description
The must-have money handbook that will teach a new generation how to do money. 'Cut out your morning latte and you can be rich!' It's a popular view – but it's hopelessly inaccurate. The truth is, it's not our morning coffee that's keeping us out of the housing market or preventing us from building long-term financial security. We've never earned as much, owned as much, or been so highly educated, and yet millennials struggle with money more than any previous generation. Why? Because the old rules just don't work anymore. In Live the Life You Want With the Money You Have, Vince Scully, the founder of one of the first online financial planners Life Sherpa, shows you 8 simple steps to financial freedom that anyone can start right away, no matter how much money they have or how much debt they're in. Readers will learn how to review their spending habits, build an emergency stash, pay off debt, choose the right insurance, save up for your first home, make investments, and plan for retirement – all while feeling free to enjoy life. If you have ever thought: I make a good living; how come I don't have anything to show for it? I'll never be able to afford a house of my own. Retirement seems so far away; I just can't think about it Money is just too complicated; I can't make a decision Why does this money stuff all have to be such hard work? I'm only 30; do I really need to think about all this stuff right now? Then this is the book for you.
Author: Marc Lazare D.D.S. Publisher: Trafford Publishing ISBN: 1426961413 Category : Health & Fitness Languages : en Pages : 209
Book Description
This book was written by the creator of the popular Dental Expert and Pediatric Dental Expert app for the iPhone and iPad, Dr. Marc Lazare, who has gathered information from the top dental experts in their fields to answer the most frequently asked dental questions in all categories of dental care. The Patients Guide to Dentistry is the ultimate guide to everything you would like to know, and everything you should know. There are many questions people have about dental care. There are terms that they have heard mentioned but aren't quite sure what they are. They have heard about advances in dental technology and various treatments but don't know who to ask about them. Their dentist is often too busy to present all the different choices one has, and doesn't have the time to explain in detail what needs to be done. People have a fear of the unknown and a fear of dentistry is common. We all are concerned with doing what is best for us and our family while trying to keep costs down. There are many aspects of basic dental care we do not understand. The idea of when to see a dentist and if I go will I have pain are just some of the universal concerns. Here, in one book, are the answers we need.
Author: Gregory Brooks
Author: Gregory Brooks
Author: 
Author: Ruth Mortimer
Author: Pauline Weetman
Author: Mike McKeever
Author: Robin Wright
Author: Jessica Mann
Author: Vince Scully
Author: Illinois. Dept. of Labor
Author: Marc Lazare D.D.S.