Author: Philipp Otto
Publisher: iRights Media
ISBN: 3944362306
Category : Political Science
Languages : en
Pages : 240
Book Description
Digitalization is changing our world – and we are in the middle of it. The digital magazine "Das Netz" (German for "the net") gathers writers, activists, scientists, politicians and entrepreneurs to think about the developments of our digital life. More than 50 contributions reflect on the digital transformation of society. Topics include the internet of things, artificial intelligence, ethics of algorithms and responsibility as well as social media and election campaigns plus digitalization in China and the USA. A must-read for everyone interested in digitalization!
Das Netz - English Edition
Author: Philipp Otto
Publisher: iRights Media
ISBN: 3944362306
Category : Political Science
Languages : en
Pages : 240
Book Description
Digitalization is changing our world – and we are in the middle of it. The digital magazine "Das Netz" (German for "the net") gathers writers, activists, scientists, politicians and entrepreneurs to think about the developments of our digital life. More than 50 contributions reflect on the digital transformation of society. Topics include the internet of things, artificial intelligence, ethics of algorithms and responsibility as well as social media and election campaigns plus digitalization in China and the USA. A must-read for everyone interested in digitalization!
Publisher: iRights Media
ISBN: 3944362306
Category : Political Science
Languages : en
Pages : 240
Book Description
Digitalization is changing our world – and we are in the middle of it. The digital magazine "Das Netz" (German for "the net") gathers writers, activists, scientists, politicians and entrepreneurs to think about the developments of our digital life. More than 50 contributions reflect on the digital transformation of society. Topics include the internet of things, artificial intelligence, ethics of algorithms and responsibility as well as social media and election campaigns plus digitalization in China and the USA. A must-read for everyone interested in digitalization!
Bulletin of the International Railway Congress Association [English Edition]
Author: International Railway Congress Association
Publisher:
ISBN:
Category :
Languages : en
Pages : 1702
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 1702
Book Description
Language and Business
Author: Sylvia-Michèle Sternkopf
Publisher: diplom.de
ISBN: 3832481613
Category : Business & Economics
Languages : en
Pages : 385
Book Description
Inhaltsangabe:Abstract: Small and medium-sized enterprises (SMEs) are the backbone of the German economy. Against the background of continuing globalisation, they are increasingly faced with the challenge of internationalisation. This study was designed as an empirical investigation of how well SMEs in the federal state of Saxony are prepared for this task of the future, which measures they take in order to market their products and services in the global marketplace, and it tries to identify their strengths and weaknesses in this respect. The very nature of this thesis is thus a truly interdisciplinary approach, investigating marketing aspects as well as linguistic factors. The main focus was on the language small and medium-sized companies use for their international communications. English has long become the lingua franca of the globalising economy, and this study set out to investigate how well SMEs are prepared to meet the linguistic requirements imposed on them by global business. Enterprises in the new German states are widely believed to be disadvantaged with regard to their communicative competence in English, since English played only a minor role for decades, but has risen to decisive significance within the past couple of years, taking many companies and their employees by surprise, finding them not as well prepared as their colleagues in the old German states. Still, finding their way to the new export markets in Western Europe, the Americas and Asia are vital for the survival of Saxon economy, and communicative competence in English as the lingua franca of international business is the major prerequisite for achieving this objective. Corporate communicative competence involves various aspects, including the foreign language skills of the employees covering the entire range of linguistic skills from oral communication including listening and speaking, giving presentations or participating in negotiations to writing skills ranging from reading and writing of various text types, including media literacy. Apart from the personal linguistic competence of the employees, the corporate linguistic competence of the company also plays a major role for the perception of the company on its international markets. Therefore this study focused on investigating how well SMEs present themselves in their corporate literature and on the internet, which instruments from the wide-ranging selection of marketing tools hey apply for communicating [...]
Publisher: diplom.de
ISBN: 3832481613
Category : Business & Economics
Languages : en
Pages : 385
Book Description
Inhaltsangabe:Abstract: Small and medium-sized enterprises (SMEs) are the backbone of the German economy. Against the background of continuing globalisation, they are increasingly faced with the challenge of internationalisation. This study was designed as an empirical investigation of how well SMEs in the federal state of Saxony are prepared for this task of the future, which measures they take in order to market their products and services in the global marketplace, and it tries to identify their strengths and weaknesses in this respect. The very nature of this thesis is thus a truly interdisciplinary approach, investigating marketing aspects as well as linguistic factors. The main focus was on the language small and medium-sized companies use for their international communications. English has long become the lingua franca of the globalising economy, and this study set out to investigate how well SMEs are prepared to meet the linguistic requirements imposed on them by global business. Enterprises in the new German states are widely believed to be disadvantaged with regard to their communicative competence in English, since English played only a minor role for decades, but has risen to decisive significance within the past couple of years, taking many companies and their employees by surprise, finding them not as well prepared as their colleagues in the old German states. Still, finding their way to the new export markets in Western Europe, the Americas and Asia are vital for the survival of Saxon economy, and communicative competence in English as the lingua franca of international business is the major prerequisite for achieving this objective. Corporate communicative competence involves various aspects, including the foreign language skills of the employees covering the entire range of linguistic skills from oral communication including listening and speaking, giving presentations or participating in negotiations to writing skills ranging from reading and writing of various text types, including media literacy. Apart from the personal linguistic competence of the employees, the corporate linguistic competence of the company also plays a major role for the perception of the company on its international markets. Therefore this study focused on investigating how well SMEs present themselves in their corporate literature and on the internet, which instruments from the wide-ranging selection of marketing tools hey apply for communicating [...]
Original Odžibwe-texts
Author:
Publisher:
ISBN:
Category : Indians of North America
Languages : en
Pages : 284
Book Description
Publisher:
ISBN:
Category : Indians of North America
Languages : en
Pages : 284
Book Description
A German and English Dictionary
Author: Karl Breul
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1358
Book Description
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1358
Book Description
A New German and English Dictionary
Author: Karl Breul
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1366
Book Description
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1366
Book Description
The Tabloid Terrorist
Author: Alexander Spencer
Publisher: Palgrave MacMillan
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 224
Book Description
`Alexander Spencer successfully establishes constructivist terrorism research as nothing less than an alternative to traditional and critical terrorism studies.'---Professor Christopher Daase, Chair for international Organisations, Goethe University Frankfurt, Germany --
Publisher: Palgrave MacMillan
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 224
Book Description
`Alexander Spencer successfully establishes constructivist terrorism research as nothing less than an alternative to traditional and critical terrorism studies.'---Professor Christopher Daase, Chair for international Organisations, Goethe University Frankfurt, Germany --
The Panchatantra Reconstructed: Introduction and translation
British Museum Catalogue of printed Books
Reference Guide to Holocaust Literature
Author: Thomas Riggs
Publisher: Saint James Press
ISBN:
Category : History
Languages : en
Pages : 780
Book Description
Covering the entire spectrum of the literature of the Holocaust era, from the beginnings of Nazism through the concentration camp experience, survivor syndrome and second generation response, this detailed survey includes entries on more than 200 authors and 300 works. Author entries include detailed biographical information as well as expert analytical interpretation. Work entries discuss each work in detail and include a critical essay written by an expert in the field. Value added features include chronologies, further reading lists and nationality, concentration camp and title indexes.
Publisher: Saint James Press
ISBN:
Category : History
Languages : en
Pages : 780
Book Description
Covering the entire spectrum of the literature of the Holocaust era, from the beginnings of Nazism through the concentration camp experience, survivor syndrome and second generation response, this detailed survey includes entries on more than 200 authors and 300 works. Author entries include detailed biographical information as well as expert analytical interpretation. Work entries discuss each work in detail and include a critical essay written by an expert in the field. Value added features include chronologies, further reading lists and nationality, concentration camp and title indexes.