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Jab, Jab, Jab, Right Hook

Jab, Jab, Jab, Right Hook PDF Author: Gary Vaynerchuk
Publisher: Harper Collins
ISBN: 0062273078
Category : Business & Economics
Languages : en
Pages : 282

Book Description
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

Jab, Jab, Jab, Right Hook

Jab, Jab, Jab, Right Hook PDF Author: Gary Vaynerchuk
Publisher: Harper Collins
ISBN: 0062273078
Category : Business & Economics
Languages : en
Pages : 282

Book Description
New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works. When managers and marketers outline their social media strategies, they plan for the “right hook”—their next sale or campaign that’s going to knock out the competition. Even companies committed to jabbing—patiently engaging with customers to build the relationships crucial to successful social media campaigns—want to land the punch that will take down their opponent or their customer’s resistance in one blow. Right hooks convert traffic to sales and easily show results. Except when they don’t. Thanks to massive change and proliferation in social media platforms, the winning combination of jabs and right hooks is different now. Vaynerchuk shows that while communication is still key, context matters more than ever. It’s not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices—content tailor-made for Facebook, Instagram, Pinterest, Twitter, and Tumblr.

How Late It Was How Late

How Late It Was How Late PDF Author: James Kelman
Publisher: Random House
ISBN: 1448104939
Category : Fiction
Languages : en
Pages : 390

Book Description
WINNER OF 1994 THE BOOKER PRIZE. Sammy's had a bad week. Most of it's just a blank space in his mind, and the bits that he can remember, he'd rather not. His wallet's gone, along with his new shoes, he's been arrested then beaten up by the police and thrown out on the street - and he's just gone blind. He remembers a row with his girlfriend, but she seems to have disappeared; and he might have been trying to fix a bit of business up with an old mate, he's not too sure. Things aren't looking too good for Sammy and his problems have hardly begun. 'A passionate, scintillating, brilliant song of a book' Guardian

Honky

Honky PDF Author: Dalton Conley
Publisher: Univ of California Press
ISBN: 0520397843
Category : Social Science
Languages : en
Pages : 263

Book Description
This vivid memoir captures how race, class, and privilege shaped a white boy’s coming of age in 1970s New York—now with a new epilogue. “I am not your typical middle-class white male,” begins Dalton Conley’s Honky, an intensely engaging memoir of growing up amid predominantly African American and Latino housing projects on New York’s Lower East Side. In narrating these sharply observed memories, from his little sister’s burning desire for cornrows to the shooting of a close childhood friend, Conley shows how race and class inextricably shaped his life—as well as the lives of his schoolmates and neighbors. In a new afterword, Conley, now a well-established senior sociologist, provides an update on what his informants’ respective trajectories tell us about race and class in the city. He further reflects on how urban areas have (and haven’t) changed over the past few decades, including the stubborn resilience of poverty in New York. At once a gripping coming-of-age story and a brilliant case study illuminating broader inequalities in American society, Honky guides us to a deeper understanding of the cultural capital of whiteness, the social construction of race, and the intricacies of upward mobility.

The Meg

The Meg PDF Author: Steve Alten
Publisher: A and M Publishing LLC
ISBN: 9781943957088
Category : Fiction
Languages : en
Pages : 360

Book Description
Read the book that inspired the BLOCKBUSTER MOVIE starring Jason Statham, Li Bingbing, Rainn Wilson, Ruby Rose, Winston Chao, and Cliff Curtis! Seven years ago, and seven miles below the surface of the Pacific Ocean, Dr. Jonas Taylor encountered something that changed the course of his life. Once a Navy deep-sea submersible pilot, now a marine paleontologist, Taylor is convinced that a remnant population of Carcharodon megalodon -- prehistoric sharks growing up to 70 feet long, that subsisted on whales -- lurks at the bottom of the Mariana Trench. When offered the opportunity to return to those crushing depths in search of the Megs, Taylor leaps at the chance... but the quest for scientific knowledge (and personal vindication) becomes a desperate fight for survival, when the most vicious predator that the earth has ever known is freed to once-again hunt the surface.

Dear Data

Dear Data PDF Author: Giorgia Lupi
Publisher: Chronicle Books
ISBN: 1616895462
Category : Design
Languages : en
Pages : 304

Book Description
Equal parts mail art, data visualization, and affectionate correspondence, Dear Data celebrates "the infinitesimal, incomplete, imperfect, yet exquisitely human details of life," in the words of Maria Popova (Brain Pickings), who introduces this charming and graphically powerful book. For one year, Giorgia Lupi, an Italian living in New York, and Stefanie Posavec, an American in London, mapped the particulars of their daily lives as a series of hand-drawn postcards they exchanged via mail weekly—small portraits as full of emotion as they are data, both mundane and magical. Dear Data reproduces in pinpoint detail the full year's set of cards, front and back, providing a remarkable portrait of two artists connected by their attention to the details of their lives—including complaints, distractions, phone addictions, physical contact, and desires. These details illuminate the lives of two remarkable young women and also inspire us to map our own lives, including specific suggestions on what data to draw and how. A captivating and unique book for designers, artists, correspondents, friends, and lovers everywhere.

The Omega Project

The Omega Project PDF Author: Steve Alten
Publisher: Macmillan
ISBN: 0765336324
Category : Fiction
Languages : en
Pages : 335

Book Description
Joining a scientific team originally scheduled to travel to one of Jupiter's moons, tech genius Robert Eisenbraun is put into hibernation against his will and awakens on a hostile Earth where he must defeat a technological adversary of his own making.

Just a French Guy Cooking

Just a French Guy Cooking PDF Author: Alexis Gabriel Aïnouz
Publisher: Hardie Grant Publishing
ISBN: 1787133001
Category : Cooking
Languages : en
Pages : 423

Book Description
French Guy Cooking is a YouTube sensation with half a million subscribers. A Frenchman living in Paris, Alex loves to demystify cooking by experimenting with food and cooking methods to take the fear factor out of the kitchen. He wants to make cooking fun and accessible, and he charms his viewers with his geeky approach to food. In this, his debut cookbook, he shares 90 of his absolute favourite recipes, some of which feature step-by-step photography – from amazingly tasty toast and pizza ideas all the way to some classic but super-simple French dishes. Along the way, he offers ingenious kitchen hacks – a cheat's guide to wine, five knives you need in your kitchen, the secret to brilliant ramen – so that anyone can throw together great food without any fuss.

How to Write what You Want and Sell what You Write

How to Write what You Want and Sell what You Write PDF Author: Skip Press
Publisher: Career PressInc
ISBN: 9781564141521
Category : Reference
Languages : en
Pages : 223

Book Description
Not loaded with theory, Skip's invaluable book contains concise, easily understood and applied advice for both writing and marketing any kind of book, article, story, play, screen-play, report, proposal or anything else you can think of.How to Write What You Want and Sell What You Write is for every writer or wannabe who needs to sort out his or her desires, capabilities and strengths and, even more importantly, learn the particular formats for the kind of writing in which he or she is interested.

Winter Jacket

Winter Jacket PDF Author: Eliza Lentzski
Publisher: Createspace Independent Publishing Platform
ISBN: 9781533087997
Category :
Languages : en
Pages : 224

Book Description
Book Four and the denouement of the Winter Jacket Series. Hollywood had been a disaster. Elle Graft-Associate Professor of English and once-budding television screenwriter-could admit that much. Now back in Minnesota and back to her old life, Elle's determined to get her relationship with Hunter back on track. It all started with a broken classroom heater and a blue winter coat. How will it end?"

MEG: Generations

MEG: Generations PDF Author: Steve Alten
Publisher: Forge Books
ISBN: 1250251591
Category : Fiction
Languages : en
Pages : 400

Book Description
In MEG: Generations, Steve Alten New York Times bestselling author continues his terrifying series. MEG: GENERATIONS opens where MEG: NIGHTSTALKERS left off. The Liopleurodon offspring has been moved to a holding tank aboard the Dubai-Land transport ship, Tonga for its journey to the Middle East. While the Crown Prince’s investors gawk at the creature, below deck in the tanker’s hold, another captured beast is awakened from its drug-induced state and goes on a rampage. The vessel sinks, the Lio escapes At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.