Cross-Cultural Journalism and Strategic Communication PDF Download

Author: Maria E Len-Rios
Publisher: Routledge
ISBN: 0429948824
Category : Language Arts & Disciplines
Languages : en
Pages : 413

View

Book Description
Built using the hands-on and pioneering Missouri Method, this textbook prepares readers to write about and communicate with people of different backgrounds, offering real-world examples of how to practice excellent journalism and strategic communication that takes culture into account. No matter the communication purpose, this book will help readers engage with difference and the concept of fault lines, and to identify and mitigate bias. It provides guidance on communicating the complexity inherent in issues such as crime, immigration, and sports, and understanding census data gathering methods and terms to craft stories or strategic campaigns. Above all, the book encourages readers to reconsider assumptions about race, class, gender, identity, sexual orientation, immigration status, religion, disability, and age, and recognize communicators’ responsibilities in shaping national discussions. This new edition addresses the ever-changing political and social climate, differentiates excellent journalism from punditry, and shows the business value of understanding diverse perspectives. A fantastic introduction to this complex but important field, this book is perfect for students, teachers, and early career communicators. The combintion of a hands-on approach and pull-out boxes with the diverse voices curated by editors María Len-Ríos and Earnest Perry make this an ideal text for the classroom and beyond.

Author: Maria Len-Rios
Publisher: Routledge
ISBN: 1317665473
Category : Language Arts & Disciplines
Languages : en
Pages : 366

View

Book Description
Built on the hands-on reporting style and curriculum pioneered by the University of Missouri, this introductory textbook teaches students how to write about and communicate with people of backgrounds that may be different from their own, offering real-world examples of how to practice excellent journalism and strategic communication that take culture into account. Specifically, the book addresses how to: engage with and talk across difference; identify the ways bias can creep into our communications, and how to mitigate our tendencies toward bias; use the concept of fault lines and approach sources and audiences with humility and respect; communicate with audiences about the complexity inherent in issues of crime, immigration, sports, health inequalities, among other topics; interpret census data categories and work with census data to craft stories or create strategic campaign strategies; reconsider common cultural assumptions about race, class, gender, identity, sexual orientation, immigration status, religion, disability, and age, and recognize their evolving and constructed meaning and our role as professional communicators in shaping national discussions of these issues. In addition to its common sense, practical approach, the book’s chapters are written by national experts and leading scholars on the subject. Interviews with award-winning journalists, discussion questions, suggested activities, and additional readings round out this timely and important new textbook. Supplemented by additional case studies and examples of best practice, Cross-Cultural Journalism offers journalists and other communication professionals the conceptual framework and practical know-how they need to report and communicate effectively about difference.

Author: Keith Negus
Publisher: SAGE
ISBN: 9780761970767
Category : Language Arts & Disciplines
Languages : en
Pages : 192

View

Book Description
Negus and Pickering provide a clear and logical way of understanding what we describe as creative, and how this term has become central to attaching cultural value.

Author: Silvia Cambié
Publisher: Kogan Page Publishers
ISBN: 0749458275
Category : Business & Economics
Languages : en
Pages : 240

View

Book Description
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.

Author: Clint C. Wilson
Publisher: SAGE
ISBN: 9780761925163
Category : Language Arts & Disciplines
Languages : en
Pages : 346

View

Book Description
This third edition presents current information in the rapidly evolving field of minorities' interaction with mass communications, including the portrayals of minorities in the media, advertising and public relations.

Author: Fritz Cropp
Publisher: Wiley-Blackwell
ISBN: 9780813819990
Category : Language Arts & Disciplines
Languages : en
Pages : 249

View

Book Description
Even the most fair-minded journalists can find it difficult to get past cultural stereotypes. The ability to see through stereotypes with fair and accurate reporting is becoming imperative in today’s shrinking global community. Journalism Across Cultures will help journalists and future journalists better serve their audiences by examining cultural paradigms. This text is aimed at undergraduates in international or cross-cultural journalism courses and provides a comprehensive overview of journalism issues across lines of race, culture, gender, age, sexual orientation, and ideology. Assembled by a diverse panel of experts, this primary text provides a synopsis of research into the coverage of minorities. It offers a report on an innovative approach to improved coverage of minorities through journalist and researcher collaboration. Authors also examine the news coverage of women, using this coverage as an example to describe the varying academic theories by which news content about any subject can be studied. The text does not stop there, but probes other individual underrepresented groups, analyzes the history of their coverage, and offers recommendations and resources for improved coverage. This book helps achieve the goal of better journalism by fostering an understanding of the wide mix of cultures that today’s media serves

Author: William B. Gudykunst
Publisher:
ISBN:
Category :
Languages : en
Pages : 262

View

Book Description

Author: Guy Golan
Publisher: Routledge
ISBN: 1135838836
Category : History
Languages : en
Pages : 489

View

Book Description
This volume provides a comprehensive examination of key issues regarding global communication, focusing particularly on international news and strategic communication. It addresses those news factors that influence the newsworthiness of international events, providing a synthesis of both theoretical and practical studies that highlight the complicated nature of the international news selection process. It also deals with international news coverage, presenting research on the cross-national and cross-cultural nature of media coverage of global events, in the interdisciplinary context of research on political communication, war coverage, new technologies and online communication. The work concludes with a focus on global strategic communications: in the age of globalization, global economies and cross-national media ownership, chapters here provide readers with some of the most up-to-date research on international advertising, public relations and other key issues in international communications. With contributions from many of the leading scholars in the field of international media communication research, this collection presents a valuable resource for advancing knowledge and understanding of the complicated international communication phenomenon. It will be of value to upper-level undergraduates and graduate students in mass media and communication programs, and to scholars whose research focuses on global communication research.

Author: Anastasia Veneti
Publisher: Springer
ISBN: 3030187292
Category : Political Science
Languages : en
Pages : 294

View

Book Description
This book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.

Author: Monroe E. Price
Publisher: Cambridge University Press
ISBN: 1107072514
Category : Language Arts & Disciplines
Languages : en
Pages : 287

View

Book Description
This book exposes the anxieties of loss of control and missed opportunities for freedom of expression resulting from changes in technologies and geopolitics.