Craft Business Ideas: Zero Cost Marketing Lessons For Entrepreneurs PDF Download

Author: Mary Kay Hunziger
Publisher: Speedy Publishing LLC
ISBN: 1635017750
Category : Crafts & Hobbies
Languages : en
Pages : 286

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Book Description
This is a 2 In 1 box set compilation of 2 books: Book 1: Jewelry: Sell Your Jewelry Craft Design & Creativity Using Zero Cost Marketing Entrepreneur & Business Skills Book 2: Crafting Is Like you! Book 1: Would you like to discover how to turn your Craft Passion into Profit? Did you know this: according to an April 2011 article in Inc. magazine, the average Etsy seller makes just $785 a year. Heck, you can do much better! In From Passions To Profit Mary Kay Hunziger, a very passionate crafter and Etsy seller, is going to show you how you can do much better than the average Etsy craft seller! I love crafts to sell & if you are already a crafter and you make and sell craft, you will be able to double your own craft business profit after having discovered these amazing craft secret ingredients. If you are a beginner you will discover crafts to make and sell and how to get started with a truly profitable craft business from scratch. The program is going to cover the most exciting craft for cash ideas like "Selling Special Lights For Easy To Make Money", "How To Earn Money From A Very Unique Candle Creation", "Cute Teddy Bears With Customized Message Tags", and many more awesome and unique methods that you can simply copy & use for your own profitable crafts creating company. Grab this ultimate craft story compilation that includes 16 From Passion to Profit craft stories and discover the secrets of the craft elite. Each story will cover a different craft technique & you will be introduced to an expert that is going to tell his or her own from passion to profit story. Throughout the story, the elite crafter will reveal his secret craft ingredients so that you can take these ingredients and use it for your own passion-profit story! Book 2: "Crafting Is Like You" is an extremely fun, quick & easy to read little rhyming book about the amazing crafting Lifestyle. It is for everyone no matter if you are looking for information about crafting for beginners or

Author: MJ DeMarco
Publisher: Viperion Publishing Corp
ISBN: 0984358188
Category : Business & Economics
Languages : en
Pages : 661

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Book Description
What if Life Wasn't About 50 Years of Wage-Slavery, Paying Bills and then Dying? Tired of sleepwalking through a mediocre life bribed by mindless video-gaming, redemptive weekends, and a scant paycheck from a soul-suffocating job? Welcome to the SCRIPTED club— where membership is neither perceived or consented. The fact is, ever since you’ve been old enough to sit obediently in a classroom, you have been culturally engineered for servitude, unwittingly enslaved into a Machiavellian system where illusionary rules go unchallenged, sanctified traditions go unquestioned, and lifelong dreams go unfulfilled. As a result, your life is hijacked and marginalised into debt, despair, and dependence. Life's death sentence becomes the daily curse of the trivial and mundane. Fun fades. Dreams die. Don't let life's consolation prize become a car and a weekend. Recapture what is yours and make a revolutionary repossession of life-and-liberty through the pursuit of entrepreneurship. A paradigm shift isn't needed—the damn paradigm needs to be thrown-out altogether. The truth is, if you blindly follow conventional wisdom pushed by conventional people living conventional lives, can you expect to be anything but conventional? Rewrite life’s script: ditch the job, give Wall Street the bird, and escape the insanity of trading your life away for a paycheck and an elderly promise called retirement. UNSCRIPT today and start leading life— instead of life leading you.

Author: Matt Johnson
Publisher: BenBella Books
ISBN: 1950665232
Category : Business & Economics
Languages : en
Pages : 243

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Book Description
Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they've been influencing you all along. Every time you purchase, swipe, or click, marketers are able to more accurately predict your behavior. These days, brands know more about you than you know about yourself. Blindsight is here to change that. With eye-opening science, engaging stories, and fascinating real-world examples, neuroscientist Matt Johnson and marketer Prince Ghuman dive deep into the surprising relationship between brains and brands. In Blindsight, they showcase how marketing taps every aspect of our mental lives, covering the neuroscience of pain and pleasure, emotion and logic, fear and safety, attention and addiction, and much more. We like to think of ourselves as independent actors in control of our decisions, but the truth is far more complicated. Blindsight will give you the ability to see the unseeable when it comes to marketing, so that you can consume on your own terms. On the surface, you will learn how the brain works and how brands design for it. But peel back a layer, and you'll find a sharper image of your psychology, reflected in your consumer behavior. This book will change the way you view not just branding, but yourself, too.

Author: Steve Blank
Publisher: John Wiley & Sons
ISBN: 1119690285
Category : Business & Economics
Languages : en
Pages : 384

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Book Description
The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new. The Four Steps to the Epiphany was originally published by K&S Ranch Publishing Inc. and is now available from Wiley. The cover, design, and content are the same as the prior release and should not be considered a new or updated product.

Author: Vanessa Ratten
Publisher: Routledge
ISBN: 1000582256
Category : Business & Economics
Languages : en
Pages : 132

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Book Description
Popular eCommerce platforms like Etsy have attributed to a sharp increase in creative craft entrepreneurs, and craft entrepreneurship has strong links to the cultural and lifestyle field. This timely book looks at craft entrepreneurship and defines what qualifies as craft entrepreneurs and their products in a global context. The edited book begins with an overview of the craft sector and each chapter provides a holistic picture of what craft entrepreneurship entails. Different kinds of creative crafts are examined, providing a discussion of what entrepreneurship in creative crafts involves, how they differ from other types of products, and how craft makers may engage in entrepreneurial behaviour and marketing. The book helps readers understand the current state of development of the craft sector, its various challenges, and what the future holds for these businesses. Craft entrepreneurship is a new, emerging area of entrepreneurship study, and this book will interest scholars and those who are interested in craft making and wish to develop it into a small business.

Author: Joanna Penn
Publisher: Curl Up Press via PublishDrive
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 310

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Book Description
Are you ready to take the next step in your author journey? Art for the sake of art is important. Writing for the love of it, or to create something beautiful on the page, is absolutely worthwhile and critical to expand the sum of human expression. But I’m not here to talk about creativity or the craft of writing in this book. My aim is to take the result of your creativity into the realm of actually paying the bills. To take you from being an author to running a business as an author. I was a business consultant for 13 years before I gave up my job in September 2011 to become a full-time author-entrepreneur. I worked for large corporates and small businesses, implementing financial systems across Europe and Asia Pacific. I’ve also started a number of my own businesses ”" a scuba dive charter boat in New Zealand, a customized travel website, a property investment portfolio in Australia as well as my freelance consultancy. I’ve failed a lot and learned many lessons in my entrepreneurial life and I share them all in this book. In the last six years of being an author, through tempestuous changes in the publishing world, I've learned the business side of being a writer and I now earn a good living as an author-entrepreneur. I’m an author because it's my passion and my joy but also because it's a viable business in this age of global and digital opportunity. In the book, you will learn: Part 1: From Author To Entrepreneur The arc of the author’s journey, definition of an author-entrepreneur, deciding on your definition of success. Plus/ should you start a company? Part 2: Products and Services How you can turn one manuscript into multiple streams of income by exploiting all the different rights, various business models for authors and how to evaluate them, information on contracts, copyright and piracy. Plus/ putting together a production plan. Part 3: Employees, Suppliers and Contractors The team you need to run your business. Your role as author and what you’re committing to, as well as co-writing. Editors, agents and publishers, translators, book designers and formatters, audiobook narrators, book-keeping and accounting, virtual assistants. Plus/ how to manage your team. Part 4: Customers In-depth questions to help you understand who your customers are and what they want, as well as customer service options for authors. Part 5: Sales and Distribution How to sell through distributors and your options, plus all the information you need to sell direct. ISBNs and publishing imprints ”" do you need them? Plus/ your options for pricing. Part 6: Marketing Key overarching marketing concepts. Book-based marketing including cover, back copy and sales pages on the distributors. Author-based marketing around building your platform, and customer-based marketing around your niche audience and targeted media. Part 7: Financials Revenues of the author business and how to increase that revenue. Costs of the author business and funding your startup. Banking, PayPal, accounting, reporting, tax and estate planning. Part 8: Strategy and Planning Developing your strategy and business plan. Managing your time and developing professional habits. The long-term view and the process for becoming a full-time author. Plus/ looking after yourself. Part 9: Next Steps Questions from the book to help you work out everything to do with your business, plus encouragement for your next steps. Appendices, Workbook and Bonus Downloads including a workbook and business plan template. If you want to go from being an author to running a business as an author, download a sample or buy now.

Author: Eric Ries
Publisher: Crown Currency
ISBN: 0307887898
Category : Business & Economics
Languages : en
Pages : 337

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Book Description
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Author: Mark Hayes
Publisher: Lulu.com
ISBN: 1483401820
Category : Business & Economics
Languages : en
Pages : 134

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Book Description
"This guide will teach you everyhing you need to know to get your own business off the ground while avoiding the costly mistakes that can kill new dropshipping ventures. We will discuss everything from the dropshipping fundamentals to how to operate a dropshipping business and deal with the problems that arise."--Back cover.

Author: Felecia Hatcher-Pearson
Publisher: Peterson's
ISBN: 0768941377
Category : Business & Economics
Languages : en
Pages : 184

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Book Description
You don't need millions of dollars to get your business idea off the ground, but you do need to START, with what you have and where you probably are financially-on a Ramen Noodle budget! Think about it: Ramen Noodles are one of the cheapest meals on the planet, but when you get creative and add ingredients you have at your fingertips, you can transform it from an inexpensive meal from your college "glory days" into a "grown-up" gourmet meal. So, if you can get creative with Ramen Noodles, you can get creative with limited resources and overcome any roadblocks to starting your own business. You know you have what it takes to launch a startup. It's time to harness that gritty scrappiness, tap into your network to gather the resources you need to launch your business, and stand out-even with limited funds. Start Your Business on a Ramen Noodle Budget will show you how to: Leverage your limited resources and create your own opportunities Set unrealistic goals, with 5 key strategies-including when and why your goals should self-destruct! "Steal from celebrities" and become a media darling-and get tons of free press and social media mentions Dig deep, create a unique niche, and become a major disruptor Start the business you've been dreaming about! Nothing in this book is dry and boring because the secret is in the sauce. The quick-reading, highly informative chapters include such fun titles as "Carpe Noodle" (focuses on doing daily tasks that scare the crap out of you) "Stretching the Noodle" (how to uncover and leverage the resources around you so that you can grow with limited funding) "Beware of the Drunken Noodle" (how to escape the research trap so you can get straight to experimenting and testing your idea) "No One Wants a Boring Noodle" (get comfortable with being uncomfortable, build a niche, create an experience, and get the media fawning over your business!) "Every Noodle Has a Story" (craft a compelling story that engages) AND MORE! Everything you need to get your business going on that Ramen Noodle Budget!

Author: Rob Fitzpatrick
Publisher: Robfitz Ltd
ISBN: 1492180742
Category : Business & Economics
Languages : en
Pages : 133

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Book Description
The Mom Test is a quick, practical guide that will save you time, money, and heartbreak. They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fact, it's not their responsibility to tell you the truth. It's your responsibility to find it and it's worth doing right . Talking to customers is one of the foundational skills of both Customer Development and Lean Startup. We all know we're supposed to do it, but nobody seems willing to admit that it's easy to screw up and hard to do right. This book is going to show you how customer conversations go wrong and how you can do better.