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Author: A. Coskun Samli Publisher: Springer ISBN: 1137476346 Category : Business & Economics Languages : en Pages : 352
Book Description
Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.
Author: A. Coskun Samli Publisher: Springer ISBN: 1137476346 Category : Business & Economics Languages : en Pages : 352
Book Description
Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market. Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.
Author: Zeynep Ton Publisher: Houghton Mifflin Harcourt ISBN: 0544114442 Category : Business & Economics Languages : en Pages : 245
Book Description
A research-backed clarion call to CEOs and managers, making the controversial case that good, well-paying jobs are not only good for workers and for society--they're good for business, too.
Author: A. Coskun Samli Publisher: Bloomsbury Publishing USA ISBN: 0313370826 Category : Business & Economics Languages : en Pages : 414
Book Description
Very little of marketing theory and knowledge has made its way into retailing practice, but its value in making profitable and effective retailing decisions is unquestioned. Samli, drawing upon three decades of experience and recognition as an expert in marketing research, offers retailing professionals and those who aspire to retailing careers a foundation for understanding what marketing theory is and how it can be linked successfully and profitably to retailing practice. Not a simplified set of steps to take, his book forces retailing decision makers to think for themselves and to use sound reasoning in their judgments. With an extensive review of retailing research and emphasis on small retail decision-making processes, plus discussions of human resource development, information technology, control mechanisms, and the international aspects of retailing, this book will find a special place in the list of books that must be read, not only by retailing professionals and students, but also their colleagues who teach retailing. The planning and implementation of the strategic plan is dependent upon the identification of the retailer's target market, and then successfully catering to that market by using four key retailing mixes: goods and service mix, communication mix, pricing mix, and human resource mix. The retailing mixes are the controllables of retail management. Preparation of these mixes depends upon the knowledge, reasoning, availability of resources, and familiarity with the target markets.
Author: Stefan Elsner Publisher: Springer Science & Business Media ISBN: 3658010967 Category : Business & Economics Languages : en Pages : 216
Book Description
The doctoral thesis investigates various strategies in the area of going and being international of retail firms which is of undisputable relevance due to the fairly narrow research status and the increasing internationalization of retail activities. Issues are investigated concerning the choice of retail market entry modes, i.e., the form of institutional arrangements that retailers use when entering foreign markets, the retail format transfer, i.e., the management of internal processes and the external marketing program elements and the coordination of retail activities, i.e., the implementation of the marketing program by the organizational structure. Regarding this, three important research questions are addressed:1) How do choose retailers their market entry mode in the area of conflict between full and shared-controlled modes and how is this decision influenced by the internal and external environment? 2) How can international retailers transfer their retail format successfully to foreign countries by standardizing or adapting the internal and external elements of their retail format? 3) How can retailers successfully coordinate the implementation of their retail marketing program to culturally diversified markets? These questions are investigated on the basis of established theories applied from the international management literature such as institutional theory, the resource-based view and the profit maximization theory. On the basis of comprehensive primary and secondary datasets, important implications are drawn for research and practice.
Author: Srinivas K. Reddy Publisher: Routledge ISBN: 1136245723 Category : Business & Economics Languages : en Pages : 345
Book Description
Retailer’s buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.
Author: Michael Richard Krause Publisher: World Scientific ISBN: 9811287074 Category : Science Languages : en Pages : 370
Book Description
How did mankind change Earth from the beginning? How did changes in technologies change our society and the global climate? And how do we have to change to cope with climate change?Climate change is the ultimate threat in the world today, and it can only be addressed through comprehensive technological and societal transformation. This book examines the financial, technical, and social situation of the world today, and outlines some of the existing policies and technologies that will help us on our long and unpredictable journey through climate change. Three major factors that have led us to today's predicament — our economic system, our own inexcusable ignorance, and continued political inertia — must be addressed, discussed, and changed for the better.This book also deals with the concept of change. How is a successful change defined? What steps are necessary, and which steps come first? Fortunately, there is good news. Innovation and human ingenuity will produce the tools needed to deal with the climate catastrophe. The only question is whether people will themselves be able to change to a sufficient degree. The whole process of change will take generations, it will have to be a joint effort, and the stakes are incredibly high.
Author: Ray R. Venkataraman Publisher: SAGE Publications ISBN: 1544375603 Category : Business & Economics Languages : en Pages : 941
Book Description
Supply Chain Management: Securing a Superior Global Edge takes a holistic, integrated approach to managing supply chains by addressing the critically important areas of globalization, sustainability, and ethics in every chapter. Authors Ray Venkataraman and Ozgun C. Demirag use a wide variety of real-world cases and examples from the manufacturing and service sectors to illustrate innovative supply chain strategies and technologies. With a focus on decision-making and problem-solving, Supply Chain Management provides students with the tools they need to succeed in today’s fiercely competitive, interconnected global economy.
Author: Marcus Taylor Publisher: Routledge ISBN: 113597330X Category : Business & Economics Languages : en Pages : 268
Book Description
Emphasizing the social processes that underpin the global economy and demonstrating how the uneven effects of global economic integration impact upon actors this book also underlines the reciprocal effects that reconfigure the terrain of global accumulation.
Author: Ross Conrad Publisher: Chelsea Green Publishing ISBN: 1603583637 Category : Technology & Engineering Languages : en Pages : 306
Book Description
Whether you are a novice looking to get started with bees, an experienced apiculturist looking for ideas to develop an integrated pest-management approach, or someone who wants to sell honey at a premium price, this is the book you’ve been waiting for. Now revised and updated with new resources and including full-color photos throughout, Natural Beekeeping offers all the latest information in a book that has already proven invaluable for organic beekeepers. The new edition offers the same holistic, sensible alternative to conventional chemical practices with a program of natural hive management, but offers new sections on a wide range of subjects, including: The basics of bee biology and anatomy Urban beekeeping Identifying and working with queens Parasitic mite control Hive diseases Also, a completely new chapter on marketing provides valuable advice for anyone who intends to sell a wide range of hive products. Other chapters include: Hive Management Genetics and Breeding The Honey Harvest The Future of Organic Beekeeping Ross Conrad brings together the best “do no harm” strategies for keeping honeybees healthy and productive with nontoxic methods of controlling mites; eliminating American foulbrood disease without the use of antibiotics; selective breeding for naturally resistant bees; and many other detailed management techniques, which are covered in a thoughtful, matter-of-fact way.
Author: A. Coskun Samli
Author: A. Coskun Samli
Author: Zeynep Ton
Author: 
Author: A. Coskun Samli
Author: Stefan Elsner
Author: Srinivas K. Reddy
Author: Michael Richard Krause
Author: Ray R. Venkataraman
Author: Marcus Taylor
Author: Ross Conrad