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7L: The Seven Levels of Communication

7L: The Seven Levels of Communication PDF Author: Michael J. Maher
Publisher: BenBella Books
ISBN: 1940363217
Category : Business & Economics
Languages : en
Pages : 198

Book Description
Can you imagine receiving a referral each and every day? Neither could real estate agent Rick Masters. (7L) The Seven Levels of Communication tells the entertaining and educational story of Rick Masters, who is suffering from a down economy when he meets a mortgage professional who has built a successful business without advertising or personal promotion. Skeptical, he agrees to accompany her to a conference to learn more about her mysterious methods. Rick soon learns that the rewards for implementing these strategies are far greater than he had ever imagined. In seeking success, he finds significance. This heartwarming tale of Rick's trials and triumphs describes the exact strategies that helped him evolve from the Ego Era to the Generosity Generation. This book is about so much more than referrals. This is about building a business that not only feeds your family, but also feeds your soul.

7L: The Seven Levels of Communication

7L: The Seven Levels of Communication PDF Author: Michael J. Maher
Publisher: BenBella Books
ISBN: 1940363217
Category : Business & Economics
Languages : en
Pages : 198

Book Description
Can you imagine receiving a referral each and every day? Neither could real estate agent Rick Masters. (7L) The Seven Levels of Communication tells the entertaining and educational story of Rick Masters, who is suffering from a down economy when he meets a mortgage professional who has built a successful business without advertising or personal promotion. Skeptical, he agrees to accompany her to a conference to learn more about her mysterious methods. Rick soon learns that the rewards for implementing these strategies are far greater than he had ever imagined. In seeking success, he finds significance. This heartwarming tale of Rick's trials and triumphs describes the exact strategies that helped him evolve from the Ego Era to the Generosity Generation. This book is about so much more than referrals. This is about building a business that not only feeds your family, but also feeds your soul.

Booknotes

Booknotes PDF Author:
Publisher:
ISBN:
Category : Authors, American
Languages : en
Pages :

Book Description
Web site for the television program Booknotes. Included are transcripts for shows featuring interviews with authors, facts on the book industry, and a program guide for episodes appearing on C-SPAN. Also available for downloading via RealPlayer are slide shows of homes and workspaces of various authors Brian Lamb has interviewed.

Communication Booknotes

Communication Booknotes PDF Author:
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 344

Book Description


Communication as Culture

Communication as Culture PDF Author: James W. Carey
Publisher: Psychology Press
ISBN: 9780415907255
Category : Language Arts & Disciplines
Languages : en
Pages : 258

Book Description
Carey's seminal work joins central issues in the field and redefines them. It will force the reader to think in new and fruitful ways about such dichotomies as transmissions vs. ritual, administrative vs. critical, positivist vs. marxist, and cultural vs. power-orientated approaches to communications study. An historically inspired treatment of major figures and theories, required reading for the sophisticated scholar' - George Gerbner, University of Pennsylvania ...offers a mural of thought with a rich background, highlighted by such thoughts as communication being the 'maintenance of society in time'. - Cast/Communication Booknotes These essays encompass much more than a critique of an academic discipline. Carey's lively thought, lucid style, and profound scholarship propel the reader through a wide and varied intellectual landscape, particularly as these issues have affected Modern American thought. As entertaining as it is enlightening, Communication as Culture is certain to become a classic in its field.

Saving the World

Saving the World PDF Author: Emile G. McAnany
Publisher: University of Illinois Press
ISBN: 0252093879
Category : Language Arts & Disciplines
Languages : en
Pages : 202

Book Description
This far-reaching and long overdue chronicle of communication for development from a leading scholar in the field presents in-depth policy analyses to outline a vision for how communication technologies can impact social change and improve human lives. Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, Emile G. McAnany builds a new, historically cognizant paradigm for the future that supplements technology with social entrepreneurship. McAnany summarizes the history of the field of communication for development and social change from Truman's Marshall Plan for the Third World to the United Nations' Millennium Development Goals. Part history and part policy analysis, Saving the World argues that the communication field can renew its role in development by recognizing large aid-giving institutions have a difficult time promoting genuine transformation. McAnany suggests an agenda for improving and strengthening the work of academics, policy makers, development funders, and any others who use communication in all of its forms to foster social change.

Telecommunications Update

Telecommunications Update PDF Author:
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 916

Book Description


Dude Lit

Dude Lit PDF Author: Emily Hind
Publisher: University of Arizona Press
ISBN: 081653926X
Category : Literary Criticism
Languages : en
Pages : 321

Book Description
How did men become the stars of the Mexican intellectual scene? Dude Lit examines the tricks of the trade and reveals that sometimes literary genius rests on privileges that men extend one another and that women permit. The makings of the “best” writers have to do with superficial aspects, like conformist wardrobes and unsmiling expressions, and more complex techniques, such as friendship networks, prizewinners who become judges, dropouts who become teachers, and the key tactic of being allowed to shift roles from rule maker (the civilizado) to rule breaker (the bárbaro). Certain writing habits also predict success, with the “high and hard” category reserved for men’s writing and even film directing. In both film and literature, critically respected artwork by men tends to rely on obscenity interpreted as originality, negative topics viewed as serious, and coolly inarticulate narratives about bullying understood as maximum literary achievement. To build the case regarding “rebellion as conformity,” Dude Lit contemplates a wide set of examples while always returning to three figures, each born some two decades apart from the immediate predecessor: Juan Rulfo (with Pedro Páramo), José Emilio Pacheco (with Las batallas en el desierto), and Guillermo Fadanelli (with Mis mujeres muertas, as well as the range of his publications). Why do we believe Mexican men are competent performers of the role of intellectual? Dude Lit answers this question through a creative intersection of sources. Drawing on interviews, archival materials, and critical readings, this provocative book changes the conversation on literature and gendered performance.

Mass Communication

Mass Communication PDF Author: Ralph E. Hanson
Publisher: SAGE Publications
ISBN: 150635856X
Category : Language Arts & Disciplines
Languages : en
Pages : 1297

Book Description
Transform your students into smart, savvy consumers of the media. Mass Communication: Living in a Media World (Ralph E. Hanson) provides students with comprehensive yet concise coverage of all aspects of mass media, along with insightful analysis, robust pedagogy, and fun, conversational writing. In every chapter of this bestselling text, students will explore the latest developments and current events that are rapidly changing the media landscape. This newly revised Sixth Edition is packed with contemporary examples, engaging infographics, and compelling stories about the ways mass media shape our lives. From start to finish, students will learn the media literacy principles and critical thinking skills they need to become savvy media consumers.

Misinformation and Mass Audiences

Misinformation and Mass Audiences PDF Author: Brian G. Southwell
Publisher: University of Texas Press
ISBN: 147731458X
Category : Social Science
Languages : en
Pages : 377

Book Description
Lies and inaccurate information are as old as humanity, but never before have they been so easy to spread. Each moment of every day, the Internet and broadcast media purvey misinformation, either deliberately or accidentally, to a mass audience on subjects ranging from politics to consumer goods to science and medicine, among many others. Because misinformation now has the potential to affect behavior on a massive scale, it is urgently important to understand how it works and what can be done to mitigate its harmful effects. Misinformation and Mass Audiences brings together evidence and ideas from communication research, public health, psychology, political science, environmental studies, and information science to investigate what constitutes misinformation, how it spreads, and how best to counter it. The expert contributors cover such topics as whether and to what extent audiences consciously notice misinformation, the possibilities for audience deception, the ethics of satire in journalism and public affairs programming, the diffusion of rumors, the role of Internet search behavior, and the evolving efforts to counteract misinformation, such as fact-checking programs. The first comprehensive social science volume exploring the prevalence and consequences of, and remedies for, misinformation as a mass communication phenomenon, Misinformation and Mass Audiences will be a crucial resource for students and faculty researching misinformation, policymakers grappling with questions of regulation and prevention, and anyone concerned about this troubling, yet perhaps unavoidable, dimension of current media systems.

Crucial Conversations: Tools for Talking When Stakes are High, Third Edition

Crucial Conversations: Tools for Talking When Stakes are High, Third Edition PDF Author: Joseph Grenny
Publisher: McGraw Hill Professional
ISBN: 1260474194
Category : Business & Economics
Languages : en
Pages : 332

Book Description
Keep your cool and get the results you want when faced with crucial conversations. This New York Times bestseller and business classic has been fully updated for a world where skilled communication is more important than ever. The book that revolutionized business communications has been updated for today’s workplace. Crucial Conversations provides powerful skills to ensure every conversation—especially difficult ones—leads to the results you want. Written in an engaging and witty style, the book teaches readers how to be persuasive rather than abrasive, how to get back to productive dialogue when others blow up or clam up, and it offers powerful skills for mastering high-stakes conversations, regardless of the topic or person. This new edition addresses issues that have arisen in recent years. You’ll learn how to: Respond when someone initiates a crucial conversation with you Identify and address the lag time between identifying a problem and discussing it Communicate more effectively across digital mediums When stakes are high, opinions vary, and emotions run strong, you have three choices: Avoid a crucial conversation and suffer the consequences; handle the conversation poorly and suffer the consequences; or apply the lessons and strategies of Crucial Conversations and improve relationships and results. Whether they take place at work or at home, with your coworkers or your spouse, crucial conversations have a profound impact on your career, your happiness, and your future. With the skills you learn in this book, you'll never have to worry about the outcome of a crucial conversation again.