Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Childhood and Markets PDF full book. Access full book title Childhood and Markets by Lydia Martens. Download full books in PDF and EPUB format.
Author: Lydia Martens Publisher: Springer ISBN: 1137315032 Category : Social Science Languages : en Pages : 284
Book Description
This book explores how young children and new families are located in the consumer world of affluent societies. The author assesses the way in which the value of infants and monetary value in markets are realized together, and examines how the meanings of childhood are enacted in the practices, narratives and materialities of contemporary markets. These meanings formulate what is important in the care of young children, creating moralities that impact not only on new parents, but also circumscribe the possibilities for monetary value creation. Three main understandings of early childhood - those of love, protection and purification - and their interrelationships are covered, and illustrated with examples including food, feeding tools, nappies, travel systems and toys. The book concludes by re-examining the relationship between adulthood and the cultural value of young children, and by discussing the implications of the ways markets address young children, also examines the realities of older children in consumer culture. Childhood and Markets will be of interest to students and scholars of sociology, childhood studies, anthropology, cultural studies, media studies, business studies and marketing.
Author: Lydia Martens Publisher: Springer ISBN: 1137315032 Category : Social Science Languages : en Pages : 284
Book Description
This book explores how young children and new families are located in the consumer world of affluent societies. The author assesses the way in which the value of infants and monetary value in markets are realized together, and examines how the meanings of childhood are enacted in the practices, narratives and materialities of contemporary markets. These meanings formulate what is important in the care of young children, creating moralities that impact not only on new parents, but also circumscribe the possibilities for monetary value creation. Three main understandings of early childhood - those of love, protection and purification - and their interrelationships are covered, and illustrated with examples including food, feeding tools, nappies, travel systems and toys. The book concludes by re-examining the relationship between adulthood and the cultural value of young children, and by discussing the implications of the ways markets address young children, also examines the realities of older children in consumer culture. Childhood and Markets will be of interest to students and scholars of sociology, childhood studies, anthropology, cultural studies, media studies, business studies and marketing.
Author: Susan Linn Publisher: Anchor ISBN: 1400079993 Category : Business & Economics Languages : en Pages : 306
Book Description
Looks at the way corporations and advertisers target children as a profitable demographic, as well as their methods for getting past parental safeguards to make products of all kinds appeal directly to even the youngest children.
Author: Sharon Beder Publisher: ReadHowYouWant.com ISBN: 1459604997 Category : Business & Economics Languages : en Pages : 654
Book Description
This Little Kiddy Went to Market investigates the way that corporations are targeting younger children with a barrage of advertising and marketing designed to turn them into hyper consumers who define themselves by what they have rather than who they are. The book argues that school reforms, driven by corporate needs, are largely to blame. It be...
Author: A. Kjørholt Publisher: Springer ISBN: 0230314058 Category : Social Science Languages : en Pages : 301
Book Description
This book sheds light on new research related to welfare state, child care policies, and small children's everyday lives in institutions in Europe. In uniting recent social childhood research, welfare perspectives and historical and comparative approaches, the book explores institutionalization as a feature of the modern child's life.
Author: Guy Roberts-Holmes Publisher: Routledge ISBN: 0429638744 Category : Education Languages : en Pages : 199
Book Description
Neoliberalism, with its worldview of competition, choice and calculation, its economisation of everything, and its will to govern has ‘sunk its roots deep’ into Early Childhood Education and Care. This book considers its deeply detrimental impacts upon young children, families, settings and the workforce. Through an exploration of possibilities for resistance and refusal, and reflection on the significance of the coronavirus pandemic, Roberts-Holmes and Moss provide hope that neoliberalism’s current hegemony can be successfully contested. The book provides a critical introduction to neoliberalism and three closely related and influential concepts – Human Capital theory, Public Choice theory and New Public Management – as well as an overview of the impact of neoliberalism on compulsory education, in particular through the Global Education Reform Movement. With its main focus on Early Childhood Education and Care, this book argues that while neoliberalism is a very powerful force, it is ‘deeply problematic, eminently resistible and eventually replaceable’ – and that there are indeed alternatives. Neoliberalism and Early Childhood Education is an insightful supplement to the studies of students and researchers in Early Childhood Education and Sociology of Education, and is also highly relevant to policy makers.
Author: Benjamin R. Barber Publisher: W. W. Norton & Company ISBN: 9780393049619 Category : Business & Economics Languages : en Pages : 414
Book Description
"Offers a vivid portrait of a global economy that overproduces goods and targets children as consumers ... where the primary goal is no longer to manufacture goods but needs." - cover.
Author: Michael J. Sandel Publisher: Farrar, Straus and Giroux ISBN: 1429942584 Category : Philosophy Languages : en Pages : 246
Book Description
In What Money Can't Buy, renowned political philosopher Michael J. Sandel rethinks the role that markets and money should play in our society. Should we pay children to read books or to get good grades? Should we put a price on human life to decide how much pollution to allow? Is it ethical to pay people to test risky new drugs or to donate their organs? What about hiring mercenaries to fight our wars, outsourcing inmates to for-profit prisons, auctioning admission to elite universities, or selling citizenship to immigrants willing to pay? In his New York Times bestseller What Money Can't Buy, Michael J. Sandel takes up one of the biggest ethical questions of our time: Isn't there something wrong with a world in which everything is for sale? If so, how can we prevent market values from reaching into spheres of life where they don't belong? What are the moral limits of markets? Over recent decades, market values have crowded out nonmarket norms in almost every aspect of life. Without quite realizing it, Sandel argues, we have drifted from having a market economy to being a market society. In Justice, an international bestseller, Sandel showed himself to be a master at illuminating, with clarity and verve, the hard moral questions we confront in our everyday lives. Now, in What Money Can't Buy, he provokes a debate that's been missing in our market-driven age: What is the proper role of markets in a democratic society, and how can we protect the moral and civic goods that markets do not honor and money cannot buy?
Author: Institute of Medicine Publisher: National Academies Press ISBN: 0309097134 Category : Medical Languages : en Pages : 537
Book Description
Creating an environment in which children in the United States grow up healthy should be a high priority for the nation. Yet the prevailing pattern of food and beverage marketing to children in America represents, at best, a missed opportunity, and at worst, a direct threat to the health prospects of the next generation. Children's dietary and related health patterns are shaped by the interplay of many factorsâ€"their biologic affinities, their culture and values, their economic status, their physical and social environments, and their commercial media environmentsâ€"all of which, apart from their genetic predispositions, have undergone significant transformations during the past three decades. Among these environments, none have more rapidly assumed central socializing roles among children and youth than the media. With the growth in the variety and the penetration of the media have come a parallel growth with their use for marketing, including the marketing of food and beverage products. What impact has food and beverage marketing had on the dietary patterns and health status of American children? The answer to this question has the potential to shape a generation and is the focus of Food Marketing to Children and Youth. This book will be of interest to parents, federal and state government agencies, educators and schools, health care professionals, industry companies, industry trade groups, media, and those involved in community and consumer advocacy.
Author: Jyotsna Kapur Publisher: Rutgers University Press ISBN: 0813537681 Category : Literary Criticism Languages : en Pages : 213
Book Description
Since the 1980s, a peculiar paradox has evolved in American film. Hollywood’s children have grown up, and the adults are looking and behaving more and more like children. In popular films such as Harry Potter, Toy Story, Pocahantas, Home Alone, and Jumanji, it is the children who are clever, savvy, and self-sufficient while the adults are often portrayed as bumbling and ineffective. Is this transformation of children into "little adults" an invention of Hollywood or a product of changing cultural definitions more broadly? In Coining for Capital, Jyostna Kapur explores the evolution of the concept of childhood from its portrayal in the eighteenth century as a pure, innocent, and idyllic state—the opposite of adulthood—to its expression today as a mere variation of adulthood, complete with characteristics of sophistication, temptation, and corruption. Kapur argues that this change in definition is not a media effect, but rather a structural feature of a deeply consumer-driven society. Providing a new and timely perspective on the current widespread alarm over the loss of childhood, Coining for Capital concludes that our present moment is in fact one of hope and despair. As children are fortunately shedding false definitions of proscribed innocence both in film and in life, they must now also learn to navigate a deeply inequitable, antagonistic, and consumer-driven society of which they are both a part and a target.
Author: Daniel Thomas Cook Publisher: Duke University Press ISBN: 9780822332688 Category : Business & Economics Languages : en Pages : 230
Book Description
DIVThrough a study of industry publications over much of the century, shows how the U.S. children’s clothing industry produced increasingly refined categories of childhood./div
Author: Lydia Martens
Author: Lydia Martens
Author: Susan Linn
Author: Sharon Beder
Author: A. Kjørholt
Author: Guy Roberts-Holmes
Author: Benjamin R. Barber
Author: Michael J. Sandel
Author: Institute of Medicine
Author: Jyotsna Kapur
Author: Daniel Thomas Cook