Author: William Parkman RankinPublisher: Greenwood
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 224
Book Description
Business Management of General Consumer Magazines
Author: William Parkman RankinPublisher: Greenwood
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 224
Book Description
The Evolution of the Business Management of Selected General Consumer Magazines
Author: William Parkman RankinPublisher:
ISBN:
Category : American periodicals
Languages : en
Pages : 514
Book Description
Small Business Management Series
Author: Small Business Management Series
Author: United States. Small Business AdministrationPublisher:
ISBN:
Category :
Languages : en
Pages : 614
Book Description
The Magazine
Author: Leonard MogelPublisher: Gatfpress
ISBN: 9780883621981
Category : Business & Economics
Languages : en
Pages : 228
Book Description
Advertising Management by Sanjay Gupta, Pooja Nasa (SBPD Publications)
Author: Sanjay GuptaPublisher: SBPD Publications
ISBN: 9351673693
Category : Business & Economics
Languages : en
Pages : 192
Book Description
An excellent book for commerce students appearing in competitive, professional and other examinations. 1. Advertising : Nature and Importance, 2. Functions and Classification of Advertising, 3. Economic, Social and Ethical Aspects of Advertising, 4. Media Decision and the Target Audience, 5. Media Planning of Media Scheduling, 6. Message Design and Development, 7. Advertising Agency and its Role, 8. Advertising Planning and Appropriation, 9. Evaluating Advertising Effectiveness, 10. Internet Advertising.
Develop Your Own Magazine Business: The Magazine Handbook
Author: MR William C. Jenkins JrPublisher:
ISBN: 9780983423140
Category : Business & Economics
Languages : en
Pages : 126
Book Description
This book was developed to help prospective small business owners with the often overwhelming process of starting a business-- everything from writing a business plan to finding government contracts. Owners of existing businesses will find additional information in a companion internet book entitled Operating Your Successful Small Business. You can navigate this site in a number of ways using the buttons at the bottom of each page. Go through the pages in a linear fashion with the NEXT button or directly to your area of interest via the TABLE OF CONTENTS. You can also use keywords in the INDEX. Whether you're trying to perfect your business model, start up a new company, or just find ways to make extra cash on the side, I have a list of business books that will help you gain a new perspective and clarity on the new steps to make money. In a every changing business environment, it is important for professionals to keep their strategies up to date. While some business books prove to be timeless, it's always best to combine those tactics with new strategies that provide room for advancement in a evolving world of business. Starting a Business In this section, we have brought together the resources you need to get your business started. Whether you're sitting down to write your business plan, wondering about your legal obligations, or researching your financing options, you'll find the information you need right here. -Thinking About Starting -Find a Mentor or Counselor -Writing a Business Plan -Establishing a Business -Preparing Your Finances -Loans, Grants & Funding -Business Law & Regulations -Marketing a New Business -Local Resources -Licenses & Permits Managing a Business After you have successfully launched your small business, you have the ongoing challenge of managing it. This section provides a variety of resources that will help you run your business smoothly or exit your venture, if you choose to take a different direction. -Leading Your Company -Growing Your Business -Exporting & Importing -Running a Business -Business Law & Regulations -Getting Out -Business Guides by Industries -Local Resources -Forms Blind faith can kill your business before it even begins -- It's one thing to trust the universe. It's another thing, though, to expect fame and fortune without conditioning yourself to be ready when the opportunity presents itself. Faith is an action verb. And faith without motion and physical works will get you nowhere. Faith comes by hearing, seeing and feeling knowledge. When we fill our lives with it, faith becomes real and fuels our belief system. Even if your success is spelled out in the cards, Destiny still needs a swift kick in the butt from time to time. The universe expects you to harness those skills already within you. The miracles of life are found in the ordinary. Everything, therefore, is divine. So stop waiting for miracles and get to work.
How to Start a Magazine
Author: James B. KobakPublisher: M. Evans
ISBN: 1590771796
Category : Business & Economics
Languages : en
Pages : 321
Book Description
Anyone who wants to start a magazine and doesn't own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.
Benn's Media
Author: Managing Magazine Publishing
Author: John WhartonPublisher: Taylor & Francis
ISBN: 9780948905803
Category : Periodicals
Languages : en
Pages : 255
Book Description