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Author: Kathleen R. Allen Publisher: Pearson ISBN: Category : Business & Economics Languages : en Pages : 392
Book Description
This book presents a comprehensive look at the issues related to the commercialization of intellectual property, and contains three major themes that infuse all of the concepts presented: value creation, speed, and entrepreneurship. It enables readers to understand different business models and processes from mainstream types of businesses, and teaches them how to successfully commercialize the intellectual property they develop. The book focuses on management, marketing, product development, and operations strategies that work in a high tech environment. A four-part organization covers: The Foundations of Technology Commercialization, Intellectual Property and Valuation, Financial Strategies for Technology Start-Ups, and The Transition from R&D to Operations. For potential entrepreneurs and corporate venturers.
Author: Kathleen R. Allen Publisher: Pearson ISBN: Category : Business & Economics Languages : en Pages : 392
Book Description
This book presents a comprehensive look at the issues related to the commercialization of intellectual property, and contains three major themes that infuse all of the concepts presented: value creation, speed, and entrepreneurship. It enables readers to understand different business models and processes from mainstream types of businesses, and teaches them how to successfully commercialize the intellectual property they develop. The book focuses on management, marketing, product development, and operations strategies that work in a high tech environment. A four-part organization covers: The Foundations of Technology Commercialization, Intellectual Property and Valuation, Financial Strategies for Technology Start-Ups, and The Transition from R&D to Operations. For potential entrepreneurs and corporate venturers.
Author: Steffan Igor Ayora-Diaz Publisher: Bloomsbury Publishing ISBN: 1474234704 Category : Cooking Languages : en Pages : 208
Book Description
New scientific discoveries, technologies and techniques often find their way into the space and equipment of domestic and professional kitchens. Using approaches based on anthropology, archaeology and history, Cooking Technology reveals the impact these and the associated broader socio-cultural, political and economic changes have on everyday culinary practices, explaining why people transform – or, indeed, refuse to change – their kitchens and food habits. Focusing on Mexico and Latin America, the authors look at poor, rural households as well as the kitchens of the well-to-do and professional chefs. Topics range from state subsidies for traditional ingredients, to the promotion of fusion foods, and the meaning of kitchens and cooking in different localities, as a result of people taking their cooking technologies and ingredients with them to recreate their kitchens abroad. What emerges is an image of Latin American kitchens as places where 'traditional' and 'modern' culinary values are constantly being renegotiated. The thirteen chapters feature case studies of areas in Mexico, the American-Mexican border, Cuba, Guatemala, Costa Rica, Venezuela, Colombia, Peru, and Brazil. With contributions from an international range of leading experts, Cooking Technology fills an important gap in the literature and provides an excellent introduction to the topic for students and researchers working in food studies, anthropology, history, and Latin American studies.
Author: Richard Harper Publisher: Springer Science & Business Media ISBN: 1852338547 Category : Computers Languages : en Pages : 266
Book Description
Using clear and accessible language this book examines the growing field of ‘smart technology’ for the home. The author first introduces the field before exploring the various background issues, including how the home differs from other environments. He then shows how these background issues affect the design and usability of these technologies. A detailed case study looks at the use of handheld and wearable digital technology in sheltered housing. The last section examines what it is like to live in a smart home and why they have so far failed to reach the levels of success originally predicted. Invaluable reading for anybody interested in designing smart technologies for the home.
Author: Barbara Klinger Publisher: Univ of California Press ISBN: 0520939077 Category : Performing Arts Languages : en Pages : 325
Book Description
Since the mid-eighties, more audiences have been watching Hollywood movies at home than at movie theaters, yet little is known about just how viewers experience film outside of the multiplex. This is the first full-length study of how contemporary entertainment technologies and media—from cable television and VHS to DVD and the Internet—shape our encounters with the movies and affect the aesthetic, cultural, and ideological definitions of cinema. Barbara Klinger explores topics such as home theater, film collecting, classic Hollywood movie reruns, repeat viewings, and Internet film parodies, providing a multifaceted view of the presentation and reception of films in U.S. households. Balancing industry history with theoretical and cultural analysis, she finds that today cinema's powerful social presence cannot be fully grasped without considering its prolific recycling in post-theatrical venues—especially the home.
Author: Rosalind Gill Publisher: Taylor & Francis ISBN: 1135340692 Category : Social Science Languages : en Pages : 228
Book Description
Provides a review of contemporary theory and empirical research into the relationship between feminism and social constructivism. Through case studies, the book focuses on issues raised by different technologies and on developing theoretical understandings of the gender-technology relation.
Author: Ann Rudinow Saetnan Publisher: Ohio State University Press ISBN: 9780814208465 Category : Cross-cultural studies Languages : en Pages : 482
Book Description
This work is based on a concern for women's health and autonomy and on the premise that technology and society mutually shape one another. A basic question is one of cultural appropriation. Do technologies take on different shapes, different practices, and have different impacts as they spread from one place to another? By juxtaposing a number of culturally and historically contextualized studies of similar technologies, the editors demonstrate that although technologies globalize by spreading among cultures, they are also localized by the cultures they encounter.
Author: Sarah Pink Publisher: Routledge ISBN: 1000189767 Category : Social Science Languages : en Pages : 212
Book Description
As the distinction between the digital and the material world becomes increasingly blurred, the ways in which we think about design are also shifting and evolving. How can the human, digital and material be brought together to intervene in the world? What constitutes our digital-material environments? How can we engage with digital technologies to make sustainable, healthy and meaningful decisions, both now and in the future? Digital Materialities presents twelve chapters by scholars and practitioners working at the intersection between design and digital research in the UK, Spain, Australia and the USA. By incorporating in-depth understandings of the digital-material world from both the social sciences and design, the book considers how this combined knowledge might advance our capacity to design for the future. Divided into three parts, the focus of the book moves from the theoretical to the practical: how different digital materialities are imagined and emerge, through software emulation, urban sensors and smart homes; how new digital designs are sparked through collaborations between social scientists and designers; and finally, how digital design emerges from the insider work of everyday designers. A fascinating, ground-breaking book for students and scholars of digital anthropology, media and communication, and anyone interested in the future of digital design.
Author: Joost Van Loon Publisher: McGraw-Hill Education (UK) ISBN: 033523531X Category : Social Science Languages : en Pages : 188
Book Description
What are media? Why are more and more objects being turned into media? How do people interconnect with the media in structuring their everyday lives? In Media Technology: Critical Perspectives, Joost van Loon illustrates how throughout the course of society, different forms of media have helped to shape our perceptions, expectations and interpretations of reality. Drawing on the work of media scholars such as Marshall McLuhan, Walter Benjamin, Roland Barthes and Raymond Williams, the author provides a theoretical analysis of the complexity of media processes. He urges the reader to challenge mainstream assumptions of media merely as instruments of communication, and shows how the matter, form, use and purpose of media technologies can affect content. The book uses practical examples from both old and new media to help readers think through complex issues about the place of media. This helps to create a more innovative toolkit for understanding what media actually are and the basis for trying to make sense of what media actually do. It uses case studies and examples from television, radio, print, computer games and domestic appliances. Media Technology is essential reading for undergraduate and postgraduate students on media, social theory and critical theory-related courses.
Author: Ruth Oldenziel Publisher: MIT Press ISBN: 0262516136 Category : Technology & Engineering Languages : en Pages : 429
Book Description
The kitchen as political symbol and material reality in the cold war years. Richard Nixon and Nikita Khrushchev's famous “kitchen debate” in 1958 involved more than the virtues of American appliances. Both Nixon and Khrushchev recognized the political symbolism of the modern kitchen; the kind of technological innovation represented in this everyday context spoke to the political system that produced it. The kitchen connects the “big” politics of politicians and statesmen to the “small” politics of users and interest groups. Cold War Kitchen looks at the kitchen as material object and symbol, considering the politics and the practices of one of the most famous technological icons of the twentieth century. Defining the kitchen as a complex technological artifact as important as computers, cars, and nuclear missiles, the book examines the ways in which a range of social actors in Europe shaped the kitchen as both ideological construct and material practice. These actors—from manufacturers and modernist architects to housing reformers and feminists—constructed and domesticated the technological innovations of the postwar kitchen. The home became a “mediation junction” in which women users and others felt free to advise producers from the consumer's point of view. In essays illustrated by striking period photographs, the contributors to Cold War Kitchen consider such topics as Soviet consumers' ambivalent responses to the American dream kitchen argued over by Nixon and Khrushchev; the Frankfurter Küche, a European modernist kitchen of the interwar period (and its export to Turkey when its designer fled the Nazis); and the British state-subsidized kitchen design so innovative that it was mistaken for a luxury American product. The concluding essays challenge the received wisdom of past interpretations of the kitchen debate.
Author: Kathleen R. Allen
Author: Kathleen R. Allen
Author: 
Author: Steffan Igor Ayora-Diaz
Author: Richard Harper
Author: Barbara Klinger
Author: Rosalind Gill
Author: Ann Rudinow Saetnan
Author: Sarah Pink
Author: Joost Van Loon
Author: Ruth Oldenziel