Being Local Worldwide PDF Download

Author: Jacques Bélanger
Publisher: Cornell University Press
ISBN: 1501722107
Category : Business & Economics
Languages : en
Pages : 299

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Book Description
Fortune called Asea Brown Boveri, the giant multinational corporation created in 1987, "the most successful cross-border merger since Royal Dutch linked up with Britain's Shell in 1907." The coming together of two longtime national champions in the electrotechnical industry, Sweden's ASEA and Switzerland's Brown Boveri, marked the birth of a company with truly global aspirations, one whose apparent genius for combining strong central planning with local autonomy for its plants has made it a trendsetter.An international team of researchers assesses the dynamic interplay of the forces of convergence and diversity present in ABB. Together they examine the actual workings of this multinational—in order to learn to what degree the corporate strategies are achieved in its plants. Based on a multilevel organizational study, their book compares seven plants in six countries on three continents.

Author: Jacques Bélanger
Publisher: Cornell University Press
ISBN: 9780801487170
Category : Business & Economics
Languages : en
Pages : 304

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Book Description
Fortune called Asea Brown Boveri, the giant multinational corporation created in 1987, "the most successful cross-border merger since Royal Dutch linked up with Britain's Shell in 1907." The coming together of two longtime national champions in the electrotechnical industry, Sweden's ASEA and Switzerland's Brown Boveri, marked the birth of a company with truly global aspirations, one whose apparent genius for combining strong central planning with local autonomy for its plants has made it a trendsetter. An international team of researchers assesses the dynamic interplay of the forces of convergence and diversity present in ABB. Together they examine the actual workings of this multinational--in order to learn to what degree the corporate strategies are achieved in its plants. Based on a multilevel organizational study, their book compares seven plants in six countries on three continents.

Author: Saumava Mitra
Publisher: Routledge
ISBN: 1000388409
Category : Language Arts & Disciplines
Languages : en
Pages : 144

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Book Description
International news has long been studied and understood as produced by outsiders – foreign correspondents working in exotic, international locales. This book challenges this established view by putting the spotlight on the insiders working in their own countries producing news for international audiences. Western male foreign correspondents who report from areas affected by crises and conflicts for an ‘audience back home’ have long stood in as visible metaphors of international news production. But the understanding of who produces international news is starting to shift as scholars come to take into account the often-invisible role played by locally based, non-Western news-workers who have always been part and parcel of international news production. The roles and responsibilities of these professional, specialised locals within the global flow of news have only increased as falling news industry revenues have meant reductions in non-local staff in foreign news bureaus. Available research shows that the involvement of local journalists and fixers, as well as NGOs, as sources of news and information in international news production is marked by economic, socio-cultural and practice-related tensions. To shed light on these growing yet relatively less investigated changes happening in international news-making, this book brings together the latest of studies conducted on this form of journalistic labour around the world. This book will contribute to both the breadth and depth of our future understanding of local news-work that benefits distant audiences, and also help cement the place of such journalistic work as a vital topic of analysis in its own right. The chapters in this book were originally published as a special issue of Journalism Studies.

Author: Martyn Sloman
Publisher: Taylor & Francis
ISBN: 1351962450
Category : Business & Economics
Languages : en
Pages : 308

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Book Description
The world of HRD has moved on since the first edition of this book was published in 1994, and Martyn Sloman has now substantially revised the text to reflect the increased complexity of organizational life and the many recent developments in the field. His aim remains the same: to help readers to develop a framework in which training can be effectively managed and delivered.

Author: Nedim Vogt
Publisher: Kluwer Law International B.V.
ISBN: 904110738X
Category : Law
Languages : en
Pages : 292

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Book Description
This liber amicorum celebrates the sixtieth birthday of Thomas Baumlr and Robert Karrer, who set up their international law practice more than 28 years ago. Contributions in the book are from outstanding practitioners and scholars in the field of international law, many of whom are experienced authors. The liber amicorum comprises sixteen articles on topics ranging from business law to arbitration and from a global perspective.

Author: Jean-Noël Kapferer
Publisher: Kogan Page Publishers
ISBN: 0749450851
Category : Business & Economics
Languages : en
Pages : 576

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Book Description
Adopted internationally by business schools, MBA programmes and marketing practitioners alike, The New Strategic Brand Management is simply the reference source for senior strategists, positioning professionals and postgraduate students. Over the years it has not only established a reputation as one of the leading works on brand strategy but also has become synonymous with the topic itself. The new edition builds on this impressive reputation and keeps the book at the forefront of strategic brand thinking. Revealing and explaining the latest techniques used by companies worldwide, author Jean-Noël Kapferer covers all the leading issues faced by the brand strategist today, supported by an array of international case studies. With both gravitas and intelligent insight, the book reveals new thinking on a wealth of topics including: brand architecture and diversity strategies; market adaptation approaches; positioning in the private label and store brand environment, and much, much more. Whether you work for an international company seeking to leverage maximum financial value for your brand, or whether you are looking for practical guidance on brand management itself, Kapferer's market-leading book is the one you should be reading to develop the most robust and watertight approach for your company.

Author: Niels G. Noorderhaven
Publisher: Springer Science & Business Media
ISBN: 3322909956
Category : Business & Economics
Languages : en
Pages : 118

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Book Description
Multinational corporations (MNCs) are frequently pictured as being at the vanguard of global integration. They face strong incentives to maximize economies of scale in research and development, purchasing, production and marketing, and encounter low barriers in the dissemination of technologies and best practices. This special issue brings together various papers that focus on different aspects of the tension between global and local within MNCs.

Author: Tan, Felix B.
Publisher: IGI Global
ISBN: 1591400007
Category : Political Science
Languages : en
Pages : 320

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Book Description
As organizations are competing globally in this new millennium, the effective deployment and exploitation of IT will create the difference between those that are successful and those that are not. What lessons are there to be learned from organizations that run global IT operations and deploy IT in support of their global business operations? Cases on Global IT Applications and Management: Successes and Pitfalls brings together original cases that report on these aspects of global IT applications and management and benefits educators, researchers and practitioners alike.

Author: Klaus North
Publisher: International Labour Organization
ISBN: 9789221095125
Category : Business & Economics
Languages : en
Pages : 208

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Book Description
Discusses various methods of generating know-how in one region and speedily deploying it elsewhere to meet market demands or exploit competitive manufacturing advantages. Three detailed cases studies cover the Philippines, India and Ghana.

Author: Klaus North
Publisher: Springer
ISBN: 331959978X
Category : Business & Economics
Languages : en
Pages : 364

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Book Description
This textbook on knowledge management draws on the authors’ more than twenty years of research, teaching and consulting experience. The first edition of this book brought together European, Asian and American perspectives on knowledge-based value creation; this second edition features substantial updates to all chapters, reflecting the implications of the digital transformation on knowledge work and knowledge management. It also addresses three new topics: the impact of knowledge management practices on performance; knowledge management in the public sector; and an introduction to ISO 9001:2015 as an implementation framework. The book is intended not only for academic education but also as an essential guide for managers, consultants, trainers, coaches, and all those engaged in business, public administration or non-profit work who are interested in learning about organizations in a knowledge economy. Given its wealth of case studies, examples, questions, exercises and e asy-to-use knowledge management tools, it offers a true compendium for learning about and implementing knowledge management initiatives.