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Author: Roberto M. Álvarez del Blanco Publisher: Routledge ISBN: 0429655452 Category : Business & Economics Languages : en Pages : 328
Book Description
This book presents an in-depth, careful study of our understanding of the concept of beauty in everyday objects and its impact on markets and brands. Moving beyond artistic notions of beauty, it demonstrates how beauty is an asset that can be leveraged in the marketplace. Traditionally, beauty has been examined in relation to its influence on painting, sculpture, literature, music, and architecture. However, its value and power in the marketplace is understudied. Álvarez del Blanco provides a systematic analysis of beauty in commonplace objects and brands, drawing on cutting-edge research at the intersection of marketing and neurosciences. Through examining the neuroscientific evidence for how the brain processes beauty, the author articulates the implications this may have on marketing and brand management. He also offers a glimpse of how beauty may evolve, and its marketing implications for firm strategy in the coming decades. Written by a recognized authority in marketing and brand strategy, Brand Beauty Unleashed gives students with an interest in marketing, consumer behavior, branding, and neuromarketing an exciting new perspective on this intangible asset.
Author: Roberto M. Álvarez del Blanco Publisher: Routledge ISBN: 0429655452 Category : Business & Economics Languages : en Pages : 328
Book Description
This book presents an in-depth, careful study of our understanding of the concept of beauty in everyday objects and its impact on markets and brands. Moving beyond artistic notions of beauty, it demonstrates how beauty is an asset that can be leveraged in the marketplace. Traditionally, beauty has been examined in relation to its influence on painting, sculpture, literature, music, and architecture. However, its value and power in the marketplace is understudied. Álvarez del Blanco provides a systematic analysis of beauty in commonplace objects and brands, drawing on cutting-edge research at the intersection of marketing and neurosciences. Through examining the neuroscientific evidence for how the brain processes beauty, the author articulates the implications this may have on marketing and brand management. He also offers a glimpse of how beauty may evolve, and its marketing implications for firm strategy in the coming decades. Written by a recognized authority in marketing and brand strategy, Brand Beauty Unleashed gives students with an interest in marketing, consumer behavior, branding, and neuromarketing an exciting new perspective on this intangible asset.
Author: Heidi McLaughlin Publisher: VMI Fiction ISBN: 9781933204406 Category : Christian women Languages : en Pages : 0
Book Description
Every woman yearns to be beautiful both inside and out and yet we can't seem to find the magic formula. So many solutions are available at our fingers tips, yet our souls seem emptier than ever. From the day we come into this world, our need for love and affirmation is so great that we instinctively manipulate people to love us and rescue us from our pain. Despite the unparalleled opportunities for freedom, happiness and fulfillment available to women, many continue to stay mired in depression, anger and hopelessness. To protect our heart, we have learned to lock away our natural God-given beauty by pretending to be the person the world would approve of. Sadly, we have lost our magnificent true self along the way. God created us in His image, and the essence of God is beauty; therefore, you and I are beautiful. It is already there; we just need to allow the touch of God to reveal it to us and unleash it.
Author: Gail Kuppan Publisher: WestBow Press ISBN: 1512781312 Category : Religion Languages : en Pages : 106
Book Description
In an almost failing marriage, Gail Kuppan desperately cried out to the Lord for him to show her his view on the role of a wife. The revelations she received from the Lord astounded her as she realized that for almost twenty years of marriage, she had had a worldly view that was based on selfishness rather than Gods view, which was based on laying down her life. She set her heart to apply her newfound knowledge, which resulted in the beauty being unleashed in both her husband and herself, thus saving their marriage. Her desire is to see every marriage succeed. She believes that if God can do it for her at a time when she was almost giving up, he can do it for you too.
Author: Elisa Morgan Publisher: Thomas Nelson ISBN: 0718034139 Category : Religion Languages : en Pages : 234
Book Description
Are you believing the great lie that God does not, maybe even could not, love you? The real you? Women struggle under the ongoing weight of “not-enough-ness.” Not attractive enough. Not smart enough. Not fit enough. Not creative enough. Not good enough. Not sexy enough. Not strong enough. Not whole enough. Not womanly enough. And therefore, not beautiful. We are broken and ashamed to be so. In our eyes, brokenness makes us unlovable and unusable. But in his Word, God is clear that he sees us the way we already are in Christ: deeply loved and abundantly influential. Yet we hang back, believing instead the toxic not-enough labels. Hello, Beauty Full explodes the shame-based mythology of our “not-enough-ness.” Instead of believing the hiss of the enemy, women are encouraged to see their beauty the way God does. Chapters include: Voice Lessons: Beauty in Your Unique Personality Valuable Vessels: Beauty in Your Physical Body A Womb of Your Own: Beauty in Your Creative Purpose Scar Stories: Beauty in Your Painful Story Have Your Sway: Beauty in Your Influential Legacy Challenged to not settle for emptiness when Jesus came to give life to the full, women will find the freedom they need to accept their identities when they not only hear but embrace God's heavenly message: "Hello, Beauty Full!"
Author: T.K. Myur Publisher: BookRix ISBN: 3748732805 Category : Fiction Languages : en Pages : 224
Book Description
Siblings Allison and Jonathin and their closest friends are thrust into a world they've never known...and a war they never asked for. Watch the start of their transformation from students to soldiers....
Author: Pauline Greenhill Publisher: Routledge ISBN: 1317368797 Category : Social Science Languages : en Pages : 858
Book Description
From Cinderella to comic con to colonialism and more, this companion provides readers with a comprehensive and current guide to the fantastic, uncanny, and wonderful worlds of the fairy tale across media and cultures. It offers a clear, detailed, and expansive overview of contemporary themes and issues throughout the intersections of the fields of fairy-tale studies, media studies, and cultural studies, addressing, among others, issues of reception, audience cultures, ideology, remediation, and adaptation. Examples and case studies are drawn from a wide range of pertinent disciplines and settings, providing thorough, accessible treatment of central topics and specific media from around the globe.
Author: GLORY G KRISHNAN Publisher: Swipe Pages ISBN: 9388601009 Category : Poetry Languages : en Pages : 67
Book Description
The author's maiden book "Ripples In The Clouds" revolves around the uncertainties and perplexities confronted onboard the voyage of life.The book goes on to unearth the sheer ingredients thronging life whilst attempting to unleash the charm of its mysterious beauty.Ripples In The Clouds unfurls the ramp to explore and relish the subtle nuances entailing life as each leaf unfolds a gush of thoughts to bewitch countless hearts. The readers will anything but mind going berserk after falling prey to the pitcher of her poems.
Author: Daniel O'Connor Publisher: Daniel O'Connor ISBN: Category : Languages : en Pages : 564
Book Description
2,000 years ago, the Son of God prayed to His Father, “Thy Will be done on Earth as it is in Heaven.” This prayer, the greatest ever uttered by the lips of man, will not go unanswered. Jesus has revealed to an Italian mystic named Luisa that the time has now at last arrived for its fulfillment; that is, for the restoration of what was destroyed by Adam 6,000 years ago in the Fall of Man. In brief: the entire world is about to be radically transformed like never before in its history. This is probably something you should know about. This book has been written to inform you about the transformation and to enable you to take part in it and hasten it. But this transformation will not be achieved through human effort. It will be given directly from Heaven by way of God's greatest Gift: the Gift of Living in the Divine Will, which is the Crown of Sanctity, and which even now we must all strive to receive. In this sanctity is found The Culmination of Deification, the Fruitfulness of Mystical Marriage, the Aspiration of the Unification of Wills, and the Essence of Marian Consecration. This is none other than the Triumph of the Immaculate Heart of Mary promised at Fatima. It is the coming of the Kingdom of God. This is a long book, but its length should turn away no one, as a thorough and detailed table of contents is given so that each reader can easily select only those sections in which he is interested for his perusal. And any reader is sure to find much that interests him. Within these pages is a treasury of resources; not only concerning Luisa's revelations directly, but also on new arguments for God's existence and the truth of Christianity, extensive Catechesis on Private Revelation in general and on the spiritual life in general (including overviews of the greatest teachings on spirituality in the history of the Church), and details on the Era of Peace as revealed to Luisa and many other mystics, visionaries, and seers (Fatima, Medjugorje, Venerable Conchita, Fr. Gobbi, and dozens more). You will not regret reading this book. This is our great hope and our petition: "Your Kingdom come" - a kingdom of peace, justice, and serenity, that will re-establish the original harmony of creation. – Pope St. John Paul II
Author: John Dervishian Publisher: Author House ISBN: 1452059071 Category : Religion Languages : en Pages : 110
Book Description
The words within this book do not discriminate. There have been many experiences that have brought me to the point of being able to transcribe feelings onto paper, in a subtle but passionate way. In a world seen through the eyes of beauty and pain, these words will transcend the traditional world of poetry. The first time I picked up a pen I was “high” and was at a loss in life. I felt distant from family and had lost friends along the way. I used drugs and alcohol as a way to overcome pain and adapt to life. I “socially” used drugs/alcohol but I know it was all to secrete my emotions. The day I looked up and saw what I had written on paper was the day that set me free, a day that allowed me to speak. That was twenty years ago. Twenty years of discovering life, and learning from each new experience. My thoughts, expressions and words collected on paper: words that help me convey my feelings. I discovered a new way to overcome pain and express myself. I continue to strive and reach new goals for the future.
Author: Roberto M. Álvarez del Blanco
Author: Roberto M. Álvarez del Blanco
Author: Heidi McLaughlin
Author: Gail Kuppan
Author: Elisa Morgan
Author: 
Author: T.K. Myur
Author: Pauline Greenhill
Author: GLORY G KRISHNAN
Author: Daniel O'Connor
Author: John Dervishian