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Author: D. B. Owen Publisher: CRC Press ISBN: 1000104141 Category : Business & Economics Languages : en Pages : 144
Book Description
This book describes how superior quality is attained and gives some of the basic techniques involved. It gives clear insight into the impact of variation on the future of the World and addresses the statistical problems.
Author: D. B. Owen Publisher: CRC Press ISBN: 1000104141 Category : Business & Economics Languages : en Pages : 144
Book Description
This book describes how superior quality is attained and gives some of the basic techniques involved. It gives clear insight into the impact of variation on the future of the World and addresses the statistical problems.
Author: D. B. Owen Publisher: CRC Press ISBN: 1000147355 Category : Business & Economics Languages : en Pages : 148
Book Description
This book describes how superior quality is attained and gives some of the basic techniques involved. It gives clear insight into the impact of variation on the future of the World and addresses the statistical problems.
Author: Subir Ghosh Publisher: CRC Press ISBN: 1000105385 Category : Business & Economics Languages : en Pages : 456
Book Description
Explains the role of statistics in improving the quality of collecting and analyzing information for a wide variety of applications. The book examines the function of statisticians in quality improvement. It discusses statistical process control, quality statistical tables, and quality and warranty; quality standards in medicine and public health; Taguchi robust designs and survival models; and more.
Author: Chris Malone Publisher: John Wiley & Sons ISBN: 1118611314 Category : Business & Economics Languages : en Pages : 211
Book Description
Why we choose companies and brands in the same way that we unconsciously perceive, judge, and behave toward one another People everywhere describe their relationships with brands in a deeply personal way—we hate our banks, love our smartphones, and think the cable company is out to get us. What's actually going on in our brains when we make these judgments? Through original research, customer loyalty expert Chris Malone and top social psychologist Susan Fiske discovered that our perceptions arise from spontaneous judgments on warmth and competence, the same two factors that also determine our impressions of people. We see companies and brands the same way we automatically perceive, judge, and behave toward one another. As a result, to achieve sustained success, companies must forge genuine relationships with customers. And as customers, we have a right to expect relational accountability from the companies and brands we support. Applies the social psychology concepts of "warmth" (what intentions others have toward us) and "competence" (how capable they are of carrying out those intentions) to the way we perceive and relate to companies and brands Features in-depth analyses of companies such as Hershey's, Domino's, Lululemon, Zappos, Amazon, Chobani, Sprint, and more Draws from original research, evaluating over 45 companies over the course of 10 separate studies The Human Brand is essential reading for understanding how and why we make the choices we do, as well as what it takes for companies and brands to earn and keep our loyalty in the digital age.
Author: Jack Trout Publisher: John Wiley & Sons ISBN: 111804536X Category : Business & Economics Languages : en Pages : 278
Book Description
A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.
Author: Alan G. Lafley Publisher: Harvard Business Press ISBN: 142218739X Category : Business & Economics Languages : en Pages : 274
Book Description
Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.
Author: Stephen Butler Page Publisher: Policies and Procedures ISBN: 9781929065493 Category : Business & Economics Languages : en Pages : 366
Book Description
Instructional policy and procedure book that focuses on improving and measuring processes, policies, and procedures through the use of five quality tools and a real-life case study.
Author: D. B. Owen
Author: D. B. Owen
Author: D. B. Owen
Author: Subir Ghosh
Author: Chris Malone
Author: Jack Trout
Author: Alan G. Lafley
Author: 
Author: 
Author: Christopher Prince
Author: Stephen Butler Page