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Author: Jens Diehlmann Publisher: Walter de Gruyter ISBN: 3486709968 Category : Business & Economics Languages : en Pages : 236
Book Description
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.
Author: Jens Diehlmann Publisher: Walter de Gruyter ISBN: 3486709968 Category : Business & Economics Languages : en Pages : 236
Book Description
The authors point out the entire business orientated automotive value chain. With regard to the finance perspective these elements of the value chain are scrutinized chapter by chapter. Current trends in new mobility concepts, cross-industry strategic alliances as well as requirements for product launch, especially in the BRIC countries, are highlighted. The book provides the link between science and business practice in the automotive industry. It can be used as a textbook. Many practitioners might also use it as a guideline in the field of automotive management.
Author: Mary Walton Publisher: W. W. Norton & Company ISBN: 9780393318616 Category : Art Languages : en Pages : 396
Book Description
This astonishing journey into the belly of one of our most important industries, a portrait of the energy and ingenuity of America at work, follows the 1996 Ford Taurus from its conception to its public debut.
Author: Christopher A. Bartlett Publisher: Cambridge University Press ISBN: 1108422438 Category : Business & Economics Languages : en Pages : 575
Book Description
Transnational Management offers a uniquely global focus on strategic development, organizational capabilities and management challenges.
Author: Daniel Wäldchen Publisher: Anchor Academic Publishing (aap_verlag) ISBN: 3954896087 Category : Technology & Engineering Languages : en Pages : 132
Book Description
The global automotive industry faces the most influential changes since the revolutionary introduction of mass production a century ago. Latecomer firms from Asia are challenging the western incumbents. They can change the rules of the game in the industry by leapfrogging several steps in their development process. This study seeks to contribute to the discussion of latecomer firms by gaining insights into the catch up processes of five automotive companies in the passenger car segment, namely BYD (PRC), Chery (PRC), Geely (PRC), Tata Motors (India) and Mahindra & Mahindra (India). Based on learning theories and the core processes of car manufacturers, the author develops a catch up framework in order to compare automotive latecomers. The Korean manufacturer Hyundai serves as an example for a successful catch up, and provides a contextual framing for catch up processes in the automotive sector. An analysis of empirical data provides evidence for the evaluation of the catch up status of the five challenger firms. The author emphasizes the influence of institutional settings in China and India and the role of business groups that can act as facilitators for the catch up process. Finally, the study clusters the catch up strategies of the five observed companies in order to compare their approach.
Author: Patrick Siegfried Publisher: Akademische Verlagsgemeinschaft München ISBN: 396091508X Category : Business & Economics Languages : en Pages : 168
Book Description
These Case Studies were written from students at the International School of Management in Frankfurt. The students have visited the lecture "Corporate Management" "Strategic Management" and "Corporate Governance".In this book Case studies from four different companies will be presented. The development of their enterprises, the position in the market and the strategies.Prof. Dr. Patrick Siegfried Ph.D. has worked with the students. He has the professorship for General Management at the International School of Management.
Author: Jeffrey Dobkin Publisher: Danielle Adams Publishing ISBN: 0964287927 Category : Business & Economics Languages : en Pages : 419
Book Description
Money is not the criteria for the successful launch of a new product. Everything you need to know to bring your product to the attention of a national marketplace for under $500 is included in this book.
Author: Jens Diehlmann
Author: Jens Diehlmann
Author: 
Author: Mary Walton
Author: 
Author: Christopher A. Bartlett
Author: United States. National Labor Relations Board
Author: Daniel Wäldchen
Author: Patrick Siegfried
Author: Jeffrey Dobkin
Author: Sasser