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Author: Douglas L. Karlen Publisher: MDPI ISBN: 3038423580 Category : Science Languages : en Pages : 337
Book Description
This book is a printed edition of the Special Issue "Enhancing Soil Health to Mitigate Soil Degradation" that was published in Sustainability
Author: Douglas L. Karlen Publisher: MDPI ISBN: 3038423580 Category : Science Languages : en Pages : 337
Book Description
This book is a printed edition of the Special Issue "Enhancing Soil Health to Mitigate Soil Degradation" that was published in Sustainability
Author: Jishnu Bhattacharyya Publisher: CRC Press ISBN: 1000408027 Category : Business & Economics Languages : en Pages : 945
Book Description
"... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the challenges with illustrations from insightful cases both from emerging and developed economies. This compilation should be essential reading for the discerning student of sustainable consumption and production." -- Professor Pierre McDonagh, Associate Editor, Journal of Macromarketing (USA); Professor of Critical Marketing & Society, University of Bath, UK Experts in the field of economics, management science, and particularly in the marketing domain have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns; however, the level of existing literature and availability of teaching cases reflect a dearth of real case studies, especially those focused on marketing for social good. This book of actual case studies will address that need. In addition, this book is important and timely in providing a case book for instructors (those in both industry and academia) to help them in teaching and training the next generation of leaders through corporate training and universities. Currently, marketing for social good is increasingly becoming a part of most curriculums under the umbrella of different titles, such as social marketing, green marketing, and sustainability marketing. The relevance of these studies is increasing across the globe. This book is composed of long and short real cases with varying complexity in different sectors. This case book will also cover some review articles for an overview of the recent developments in the study area. With these case studies, collections of questions, teaching materials, and real-life marketing scenarios, this book offers a unique source of knowledge to marketing professionals, students, and educators across the world. The main objective of this case book is to understand the applicability of marketing science (marketing for social good context, such as social marketing and sustainability marketing) in internet marketing related to e-buying behavior and e-WOM. In addition, it illustrates the various types of existing marketing practices that are relevant from both theoretical and practical points of view in this electronic era, as well as discussing other non-electronic marketing practices and focusing on consumer buying behavior. As a result, marketing managers can treat their customers according to their desired value. This book particularly explores the possibilities and advantages created by social marketing and sustainability marketing through the presentation of thorough review articles and case studies. This case book helps corporate training centers and universities with compact teaching reference materials in their relevant courses.
Author: Simon Baatz Publisher: Harper Collins ISBN: 0060781009 Category : History Languages : en Pages : 559
Book Description
It was a crime that shocked the nation, a brutal murder in Chicago in 1924 of a child, by two wealthy college students who killed solely for the thrill of the experience. Nathan Leopold and Richard Loeb had first met several years earlier, and their friendship had blossomed into a love affair. Both were intellectuals—too smart, they believed, for the police to catch them. However, the police had recovered an important clue at the scene of the crime—a pair of eyeglasses—and soon both Leopold and Loeb were in the custody of Cook County. They confessed, and Robert Crowe, the state's attorney, announced to newspaper reporters that he had a hanging case. No defense, he believed, would save the two ruthless killers from the gallows. Set against the backdrop of the 1920s, a time of prosperity, self-indulgence, and hedonistic excess, For the Thrill of It draws the reader into a lost world, a world of speakeasies and flappers, of gangsters and gin parties, that existed when Chicago was a lawless city on the brink of anarchy. The rejection of morality, the worship of youth, and the obsession with sex had seemingly found their expression in this callous murder. But the murder is only half the story. After Leopold and Loeb were arrested, their families hired Clarence Darrow to defend their sons. Darrow, the most famous lawyer in America, aimed to save Leopold and Loeb from the death penalty by showing that the crime was the inevitable consequence of sexual and psychological abuse that each defendant had suffered during childhood at the hands of adults. Both boys, Darrow claimed, had experienced a compulsion to kill, and therefore, he appealed to the judge, they should be spared capital punishment. However, Darrow faced a worthy adversary in his prosecuting attorney: Robert Crowe was clever, cunning, and charismatic, with ambitions of becoming Chicago's next mayor—and he was determined to send Nathan Leopold and Richard Loeb to their deaths. A masterful storyteller, Simon Baatz has written a gripping account of the infamous Leopold and Loeb case. Using court records and recently discovered transcripts, Baatz shows how the pathological relationship between Leopold and Loeb inexorably led to their crime. This thrilling narrative of murder and mystery in the Jazz Age will keep the reader in a continual state of suspense as the story twists and turns its way to an unexpected conclusion.
Author: John E. Cooney Publisher: Simon & Schuster ISBN: Category : Biography & Autobiography Languages : en Pages : 456
Book Description
"This is the colorful and dramatic biography of two of America's most controversial entrepreneurs: Moses Louis Annenberg, 'the racing wire king, ' who built his fortune in racketeering, invested it in publishing, and lost much of it in the biggest tax evasion case in United States history; and his son, Walter, launcher of TV Guide and Seventeen magazines and former ambassador to Great Britain."--Jacket.
Author: Lukas Boer Publisher: International Monetary Fund ISBN: 1513599372 Category : Business & Economics Languages : en Pages : 41
Book Description
The energy transition requires substantial amounts of metals such as copper, nickel, cobalt and lithium. Are these metals a key bottleneck? We identify metal-specific demand shocks, estimate supply elasticities and pin down the price impact of the energy transition in a structural scenario analysis. Metal prices would reach historical peaks for an unprecedented, sustained period in a net-zero emissions scenario. The total value of metals production would rise more than four-fold for the period 2021 to 2040, rivaling the total value of crude oil production. Metals are a potentially important input into integrated assessments models of climate change.
Author: Christopher C. Gillis Publisher: Texas A&M University Press ISBN: 1623493358 Category : Business & Economics Languages : en Pages : 298
Book Description
The Aermotor Windmill Company, which commenced operations in Chicago in 1888, is the nation’s sole remaining full-time manufacturer of water-pumping machines. The company’s imprint on rural America, particularly across the West, is still visible today in the tens of thousands of its windmills that bring water to the earth’s surface. Still Turning is the first book to explore the rise of the American windmill through the experience of this important company. Aermotor founder La Verne Noyes and engineer Thomas Perry developed and perfected the all-metal wind pump in the 1880s. Within a decade, the “mathematical windmill” began to dominate the market. Aermotor continued to expand and innovate. The ruggedness and simplicity of the American mechanical windmill has allowed it to outlast many newer water-pumping technologies over the years with minimal maintenance and oversight. Christopher C. Gillis traces this story and more, from the early days of the company to Aermotor’s present-day relevance as it continues to produce its iconic windmills. Still Turning is a significant contribution not only to the history of wind power but also to the history of American enterprise.
Author: Douglas L. Karlen
Author: Douglas L. Karlen
Author: Jishnu Bhattacharyya
Author: Wisconsin. Office of the Commissioner of Insurance
Author: Simon Baatz
Author: American Iris Society
Author: John B. Torinus
Author: John E. Cooney
Author: Lukas Boer
Author: Wisconsin
Author: Christopher C. Gillis