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Analysis of and Recommendations for Kenya's Tourism Sector

Analysis of and Recommendations for Kenya's Tourism Sector PDF Author: Juliet Shali Shambi
Publisher: diplom.de
ISBN: 3842820003
Category : Travel
Languages : en
Pages : 73

Book Description
Inhaltsangabe:Introduction: This paper analyzes the performance of Kenya s tourism sector with a view to assessing tourism cluster cooperation, competitiveness and its sustainability impacts on the overall economy. The theoretical foundation is based on Porter s Diamond Model and builds on the cluster concept and typology. This integrates competitiveness and performance improvements within the economic, social, cultural, environmental and political dimensions. The results of the analysis provide possible strategic guidance for the public sector in regard to tourism policies. Similarly, it provides strategies for competitiveness, interaction, and sustainability between the public sector and the private sector. In order for Kenya to achieve its goal of improving and sustaining tourism earnings (where do we want to go?), I examined the nation s current position (where are we now?) and provided an analytical foundation for cluster development dialogue and design (how do we get there?). Chapter 1-5 examines the sector s external and internal environment with the help of the STEEP (Social, Technological, Economical, Environmental, and Political factors) analysis that builds in turn, on SWOT (Strength, Weaknesses, Opportunities and Threats) as an analytical tool. In addition, Porter s model examines the cluster s performances, identifies factors that trigger development and sustainability, and the role of the governments and related institutions in the sector. After the agricultural sector, the tourism sector is the second largest contributor in foreign earnings. In 2008, the sector witnessed a major decline in revenues in as a result of post-election violence. Given that the tourism sector touches all sectors of the economy, the decline in tourism earnings was a huge blow to the nation as the sector employs more than 407,000 people directly and indirectly (World Travel and Tourism Council 2009). Furthermore, the sector has been susceptible to market price fluctuations, increasing competition, political instability, and the recent global recession. Kenya offers several natural, geographical, historical and cultural assets namely; wildlife, coastal beaches, alternative tourism, which include sports, hiking mountain-climbing, golf, sports, cruise tourism, safari rallies, among others. However, some of these areas are underdeveloped and offer opportunities for diversification of the tourism product and market. The national government s strategy targets [...]

Analysis of and Recommendations for Kenya's Tourism Sector

Analysis of and Recommendations for Kenya's Tourism Sector PDF Author: Juliet Shali Shambi
Publisher: diplom.de
ISBN: 3842820003
Category : Travel
Languages : en
Pages : 73

Book Description
Inhaltsangabe:Introduction: This paper analyzes the performance of Kenya s tourism sector with a view to assessing tourism cluster cooperation, competitiveness and its sustainability impacts on the overall economy. The theoretical foundation is based on Porter s Diamond Model and builds on the cluster concept and typology. This integrates competitiveness and performance improvements within the economic, social, cultural, environmental and political dimensions. The results of the analysis provide possible strategic guidance for the public sector in regard to tourism policies. Similarly, it provides strategies for competitiveness, interaction, and sustainability between the public sector and the private sector. In order for Kenya to achieve its goal of improving and sustaining tourism earnings (where do we want to go?), I examined the nation s current position (where are we now?) and provided an analytical foundation for cluster development dialogue and design (how do we get there?). Chapter 1-5 examines the sector s external and internal environment with the help of the STEEP (Social, Technological, Economical, Environmental, and Political factors) analysis that builds in turn, on SWOT (Strength, Weaknesses, Opportunities and Threats) as an analytical tool. In addition, Porter s model examines the cluster s performances, identifies factors that trigger development and sustainability, and the role of the governments and related institutions in the sector. After the agricultural sector, the tourism sector is the second largest contributor in foreign earnings. In 2008, the sector witnessed a major decline in revenues in as a result of post-election violence. Given that the tourism sector touches all sectors of the economy, the decline in tourism earnings was a huge blow to the nation as the sector employs more than 407,000 people directly and indirectly (World Travel and Tourism Council 2009). Furthermore, the sector has been susceptible to market price fluctuations, increasing competition, political instability, and the recent global recession. Kenya offers several natural, geographical, historical and cultural assets namely; wildlife, coastal beaches, alternative tourism, which include sports, hiking mountain-climbing, golf, sports, cruise tourism, safari rallies, among others. However, some of these areas are underdeveloped and offer opportunities for diversification of the tourism product and market. The national government s strategy targets [...]

Tourism in Africa

Tourism in Africa PDF Author: Iain Christie
Publisher: World Bank Publications
ISBN: 1464801975
Category : Business & Economics
Languages : en
Pages : 325

Book Description
This book presents how tourism initiates economic development and how constraints to the growth of tourism in Sub-Saharan Africa can be addressed. With 24 case studies that illustrate tourism development, it reveals that despite destination challenges, the basic elements needed to initialize or intensify success are applicable across the region.

Tourism Marketing for Cities and Towns

Tourism Marketing for Cities and Towns PDF Author: Bonita Kolb
Publisher: Routledge
ISBN: 1134858159
Category : Business & Economics
Languages : en
Pages : 265

Book Description
Understanding how places, particularly cities and towns, are marketed to and consumed by tourists, is vital to anyone working in the tourism industry. By creating and promoting a unique branded destination, the successful marketer can attract new visitors to their city or tourism attraction. With the rise of social media, there is even more scope to explore how tourism marketers can use their own and other social media sites to communicate with today’s tech connected traveler. In a new updated volume, Tourism Marketing for Cities and Towns provides thorough and succinct coverage of place marketing theory specific to the tourism industry. It focuses on clearly explaining how to develop the branded destination with special emphasis on product analysis, promoting authenticity and, new to this edition, the use of social media to create the personalized experiences desired by visitors. In addition, it contains a wide range of international examples and perspectives from a large variety of different stakeholders, alongside discussion questions and strategic planning worksheets. This book provides both practical advice with real-world application and a theoretical background to the field as a whole. Written in an engaging style, this book will be valuable reading for upper level students and business practitioners of Tourism, Marketing, Urban Studies, Business Management and Leisure Studies.

Sex Tourism in Africa

Sex Tourism in Africa PDF Author: Wanjohi Kibicho
Publisher: Routledge
ISBN: 131705685X
Category : Science
Languages : en
Pages : 260

Book Description
Illustrated by in-depth empirical research from Kenya - one of the most popular country destinations in Africa for sex tourism - this book gathers much-needed statistics and data, and then critically examines the features of tourism and the sex trade, contextualizing this in relation to tourism development. It addresses the conditions which generate this 'social problem' and, while not taking a potentially problematic moralistic stance it questions whether this trade is exploitative in nature, particularly in cases of child sex tourism. It then critically evaluates the current policies in place to regulate the sex tourism industry and provides suggestions for future direction.

Industries Without Smokestacks

Industries Without Smokestacks PDF Author: Richard S. Newfarmer
Publisher: Oxford University Press
ISBN: 0198821883
Category : Business & Economics
Languages : en
Pages : 472

Book Description
A study prepared by the United Nations University World Institute for Development Economics Research (UNU-WIDER)

Handbook of Research on the Role of Tourism in Achieving Sustainable Development Goals

Handbook of Research on the Role of Tourism in Achieving Sustainable Development Goals PDF Author: Brandão, Filipa
Publisher: IGI Global
ISBN: 1799856933
Category : Business & Economics
Languages : en
Pages : 385

Book Description
Tourism, one of the world’s leading industries, has propelled countries into recovery from economic recession. As a multi-disciplinary, multi-sectoral, holistic, and systemic industry, tourism also uniquely placed to address the concerns of the United Nations’ Sustainable Development Goals (SDGs). While the relationships between tourism, sustainability, and sustainable development are the subjects of deep study, the direct positive effects of tourism on SDGs remain underdiscussed. The Handbook of Research on the Role of Tourism in Achieving Sustainable Development Goals is a collection of innovative research that explores sustainable practices within the tourism industry. While highlighting a broad range of topics including economic growth, education, and production patterns, this book is ideally designed for engineers, entrepreneurs, policymakers, executives, advocates, researchers, academicians, and students.

The Composition of Growth Matters for Poverty Alleviation

The Composition of Growth Matters for Poverty Alleviation PDF Author: Norman Loayza
Publisher: World Bank Publications
ISBN:
Category : Developing countries
Languages : en
Pages : 38

Book Description
This paper contributes to explain the cross-country heterogeneity of the poverty response to changes in economic growth. It does so by focusing on the structure of output growth. The paper presents a two-sector theoretical model that clarifies the mechanism through which the sectoral composition of growth and associated labor intensity can affect workers' wages and, thus, poverty alleviation. Then in presents cross-country empirical evidence that analyzes first, the differential poverty-reducing impact of sectoral growth at various levels of disaggregation, and the role of unskilled labor intensity in such differential impact. The paper finds evidence that not only the size of economic growth but also its composition matters for poverty alleviation, with the largest contributuons from labor-intensive sectors (such as agriculture, construction, and manufacturing). The results are robust to the influence of outliers, alternative explanations, and various poverty measures.

Handbook on Poverty + Inequality

Handbook on Poverty + Inequality PDF Author: Jonathan Haughton
Publisher: World Bank Publications
ISBN: 0821376144
Category : Business & Economics
Languages : en
Pages : 446

Book Description
For anyone wanting to learn, in practical terms, how to measure, describe, monitor, evaluate, and analyze poverty, this Handbook is the place to start. It is designed to be accessible to people with a university-level background in science or the social sciences. It is an invaluable tool for policy analysts, researchers, college students, and government officials working on policy issues related to poverty and inequality.

Knowledge Management in Organizations

Knowledge Management in Organizations PDF Author: Lorna Uden
Publisher: Springer
ISBN: 3319210092
Category : Business & Economics
Languages : en
Pages : 824

Book Description
This book contains the refereed proceedings of the 10th International Conference on Knowledge Management in Organizations, KMO 2015, held in Maribor, Slovenia, in August 2015. The theme of the conference was "Knowledge Management and Internet of Things." The KMO conference brings together researchers and developers from industry and academia to discuss how knowledge management using big data can improve innovation and competitiveness. The 59 contributions accepted for KMO 2015 were selected from 163 submissions and are organized in topical sections on: knowledge management processes, successful knowledge sharing and knowledge management practices, innovations for competitiveness, knowledge management platforms and tools, social networks and mining techniques, knowledge management and the Internet of Things, knowledge management in health care, and knowledge management in education and research.

Tourism in the Developing World

Tourism in the Developing World PDF Author: Martha Honey
Publisher:
ISBN:
Category : Ecotourism
Languages : en
Pages : 12

Book Description
The tourism industry can help promote peace and stability in developing countries by providing jobs, generating income, diversifying the economy, protecting the environment, and promoting cross-cultural awareness. Tourism is the fourth largest industry in the global economy. However, key challenges must be addressed if peace-enhancing benefits from this industry are to be realized. These include investments in infrastructure and human capacity, the development of comprehensive national strategies, the adoption of robust regulatory frameworks, mechanisms to maximize in-country foreign currency earnings, and efforts to reduce crime and corruption. The case studies of India, Kenya, and Nigeria reveal several important points. First, relative peace and a degree of economic development are preconditions for a successful tourist industry. Second, although it has the capacity to help promote peace and prosperity, tourism can also cause a great deal of harm unless it is carefully developed. Third, to deliver optimal benefits, tourism must be respectful of the environment and mindful of cultural and social traditions. Fourth, tourism must be supported by a coherent national strategy and robust laws. For tourism to help deliver prosperity and stabilize communities effectively, specific action must be taken by three main constituencies: host communities, host governments, and foreign stakeholders.