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Author: Xiao Fang Fu Publisher: World Scientific ISBN: 9814469904 Category : Business & Economics Languages : en Pages : 413
Book Description
The International Conference on Chinese Enterprise Research (ICCER) is an annual event organized by the Lien-Chinese Enterprise Research Centre, Nanyang Technological University. Held on 13 and 14 December 2007 at Nanyang Technological University and the Singapore Chinese Chamber of Commerce & Industry respectively, the succeeding ICCER enjoyed immense support from local and international Management scholars, boosting the scale and academic standing of the conference. The conference invited famous keynote speakers, including Professor Zhang Weiying, Dean of Guanghua School of Management, Peking University and Professor Zhao Renwei, former director of the Institute of Economy, Chinese Academy of Social Science. At the same time, attendance also included heads of Nanjing University, Sun Yat-Sen University, Northwest University and Sichuan University's Management and Economics schools, together with research directors and professors of the finest educational institutions. In addition to academic presentations, a panel of prominent economists such as Professor Tan Khee Giap from Nanyang Technological University, Mr Xu Li, General Manager of Industrial and Commercial Bank of China (Singapore) and Mr Jack Niu, Deputy Group Chief Credit Officer, Standard Chartered Bank also deliberated on the topic ‘Internationalization of Banks in China’. The keynote speeches, together with a collection of 25 excellent research papers from the conference are presented to the readers in this proceedings.
Author: Xiao Fang Fu Publisher: World Scientific ISBN: 9814469904 Category : Business & Economics Languages : en Pages : 413
Book Description
The International Conference on Chinese Enterprise Research (ICCER) is an annual event organized by the Lien-Chinese Enterprise Research Centre, Nanyang Technological University. Held on 13 and 14 December 2007 at Nanyang Technological University and the Singapore Chinese Chamber of Commerce & Industry respectively, the succeeding ICCER enjoyed immense support from local and international Management scholars, boosting the scale and academic standing of the conference. The conference invited famous keynote speakers, including Professor Zhang Weiying, Dean of Guanghua School of Management, Peking University and Professor Zhao Renwei, former director of the Institute of Economy, Chinese Academy of Social Science. At the same time, attendance also included heads of Nanjing University, Sun Yat-Sen University, Northwest University and Sichuan University's Management and Economics schools, together with research directors and professors of the finest educational institutions. In addition to academic presentations, a panel of prominent economists such as Professor Tan Khee Giap from Nanyang Technological University, Mr Xu Li, General Manager of Industrial and Commercial Bank of China (Singapore) and Mr Jack Niu, Deputy Group Chief Credit Officer, Standard Chartered Bank also deliberated on the topic ‘Internationalization of Banks in China’. The keynote speeches, together with a collection of 25 excellent research papers from the conference are presented to the readers in this proceedings.
Author: Zuohao Hu Publisher: Routledge ISBN: 1317205928 Category : Business & Economics Languages : en Pages : 217
Book Description
This book proposes a theoretical framework identifying external and internal factors that influence internationalization strategy of Chinese brands and brand performance. It explores several key strategies e.g. standardization versus adaptation, price leadership versus branding, OBM export versus OEM export, and incremental versus leap-forward internationalization model. The relationships are examined between various international marketing mix e.g. distribution channel and pricing strategies, and brand performance. Through case studies the text also analyses the internationalization of contract-based firms.
Author: Marian V. Jones Publisher: Edward Elgar Publishing ISBN: 1848447361 Category : Business & Economics Languages : en Pages : 263
Book Description
This book, on the important subject of internationalization and entrepreneurship with the concentration on the smaller firm, is a standout in a field that has many excellent offerings. . . This book is well organized, substantive, and highly readable. Recommended. C.J. Talele, Choice This forward-looking volume contains state-of-the-art analysis of the current research themes and challenges influencing the internationalization of SMEs. The editors have brought together perspectives from both academics and practitioners, who in turn use theoretical and empirical studies to identify gaps in research evidence, present case studies of internationalizing SMEs, and illustrate potential for future research. The book features some of the best known researchers in the field of international entrepreneurship, and combines a range of theoretical perspectives including network and social capital, internationalization process, and international new venture frameworks as well as knowledge, learning and absorptive capacity paradigms. This timely study will appeal strongly to academics, researchers and students focusing on business and management, international business, entrepreneurship and international marketing. It will also provide important insights for international entrepreneurs and policy-makers.
Author: Craig C. Julian Publisher: Edward Elgar Publishing ISBN: 1781954399 Category : Business & Economics Languages : en Pages : 449
Book Description
The Research Handbook on Export Marketing profiles the main theoretical frameworks used in export marketing, the contingency approach; the eclectic paradigm; industrial organization approach; resource-based view and relational exchange theory. Through
Author: Elena-Mădălina Vătămănescu Publisher: Taylor & Francis ISBN: 1000960862 Category : Business & Economics Languages : en Pages : 197
Book Description
As the "backbone of the economy," small- and medium-sized enterprises (SMEs) are key players in the dynamics of local, regional, and global markets, and are often obliged to provide timely responses to the increasingly fierce cross-border competition. However, SMEs internationalisation has temporarily been subject to a wait-and-see policy under the numerous uncertainties and global systemic disruptions. Despite the "new normal" brought about by the COVID-19 pandemic, recent studies show that the future still holds the potential to avail business performance opportunities to SMEs, and the hopes of managers for the years to come are reasonably high. Adopting a relationship-centric perspective, the book proposes a deeper analysis of the role of managerial relationship building and development and SMEs internationalization. In the networked economy, relationships are the invisible threads of the highly interconnected world. Either we call them connections, ties, bonds, or links, they are present everywhere marking the very essence of our lives, therefore claiming for wide consideration. Giving way to a stepwise screening of relationships and SMEs internationalization, the book is simultaneously addressed to scholars from different fields of study (i.e., international management, international business, international relationship marketing, etc.) and worldwide decision-makers (i.e., entrepreneurs and managers) interested in conducting smart business abroad.
Author: Rubens Pauluzzo Publisher: Springer ISBN: 3319778811 Category : Business & Economics Languages : en Pages : 259
Book Description
This book describes how a deeper knowledge and understanding of cultural differences represents a meaningful and useful tool for management of companies, and in particular SMEs, in the People’s Republic of China. After introductory chapters on the internationalization of SMEs and the role played by management in this process, the authors explore the implications of academic discourses on culture and its dimensions for company management. The influence of Chinese cultural roots and the country’s current cultural environment on management is then examined, with provision of guidance on response to the identified challenges. A key feature of the book is the presentation of important recent fieldwork in the main economic regions of China. This research further clarifies how business culture and cultural differences impact on company activities in China and casts light on various aspects of the adaptive capability of SMEs within the country, highlighting the value of cultural awareness and intelligence. The book will be of interest to academics and practitioners alike.
Author: Leonidas C. Leonidou Publisher: Springer ISBN: 3319613855 Category : Business & Economics Languages : en Pages : 517
Book Description
This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.
Author: Edith Olejnik Publisher: Springer Science & Business Media ISBN: 365804876X Category : Business & Economics Languages : en Pages : 200
Book Description
With growing international business, small and medium-sized enterprises (SMEs) have been faced with increased competition, but also with enhanced opportunities. Edith Olejnik addresses four major issues within the context of SMEs’ internationalization process: First, she identifies the three different internationalization patterns that SMEs take and analyzes how these patterns develop over time. Second, she looks at dynamic changes of foreign operation modes and the managerial reasons for these changes. Third, she derives an empirical classification of smaller family firms and profiles them using a comprehensive set of organizational variables. Fourth, she investigates the relationship between firm-level processes and dynamic capabilities in driving the international performance of SMEs. Based on theoretical considerations and empirical analyses this work provides important implications for research and management practice.
Author: Peter W. Turnbull Publisher: Routledge ISBN: 041565811X Category : Business & Economics Languages : en Pages : 394
Book Description
This book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers' and the special problems for firm strategy and organisation arising from the internationalisation process.
Author: Xiao Fang Fu
Author: Xiao Fang Fu
Author: Zuohao Hu
Author: Saeed Samiee
Author: Marian V. Jones
Author: Craig C. Julian
Author: Elena-Mădălina Vătămănescu
Author: Rubens Pauluzzo
Author: Leonidas C. Leonidou
Author: Edith Olejnik
Author: Peter W. Turnbull