Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 606
Book Description
Index to American Doctoral Dissertations
Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 606
Book Description
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 606
Book Description
Dissertation Abstracts International
Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 672
Book Description
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 672
Book Description
Comprehensive Dissertation Index
Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 978
Book Description
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 978
Book Description
Operating Segments
Author: Dr. Louise Crawford
Publisher:
ISBN: 9781904574866
Category : Corporations
Languages : en
Pages : 63
Book Description
Publisher:
ISBN: 9781904574866
Category : Corporations
Languages : en
Pages : 63
Book Description
The International Journal of Accounting Education and Research
Reporting Disaggregated Information
Author: Paul Pacter
Publisher: Financial Accounting Standards Boar Foundation
ISBN:
Category : Business & Economics
Languages : en
Pages : 452
Book Description
Publisher: Financial Accounting Standards Boar Foundation
ISBN:
Category : Business & Economics
Languages : en
Pages : 452
Book Description
CA Magazine
Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Losing the Excess Baggage
Author:
Publisher:
ISBN: 9781904574828
Category : Financial statements
Languages : en
Pages : 137
Book Description
Publisher:
ISBN: 9781904574828
Category : Financial statements
Languages : en
Pages : 137
Book Description
Accounting Theory
Author: Harry I. Wolk
Publisher: SAGE
ISBN: 1412953456
Category : Business & Economics
Languages : en
Pages : 697
Book Description
Presents complex materials in a clear and understandable manner. Incorporating the latest accounting standards and presenting the most up-to-date accounting theory from the top academic journals in accounting and finance throughout the world.
Publisher: SAGE
ISBN: 1412953456
Category : Business & Economics
Languages : en
Pages : 697
Book Description
Presents complex materials in a clear and understandable manner. Incorporating the latest accounting standards and presenting the most up-to-date accounting theory from the top academic journals in accounting and finance throughout the world.