Author: E. C. PasourPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 20
Book Description
An Analysis of Intraseasonal Apple Price Movements
Author: E. C. PasourAn Analysis of Apple Storage Costs in New York State
Author: John Calvin ThompsonPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 314
Book Description
Blue Ocean Leadership (Harvard Business Review Classics)
Author: W. Chan KimPublisher: Harvard Business Review Press
ISBN: 1633692655
Category : Business & Economics
Languages : en
Pages : 32
Book Description
Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to Gallup, 70% of workers are disengaged from their jobs. If companies could find a way to convert them into engaged employees, the results could be transformative. The trouble is, managers lack a clear understanding of what changes they could make to bring out the best in everyone. In this article, Kim and Mauborgne offer a solution to that problem: a systematic approach to uncovering, at each level of the organization, which leadership acts and activities will inspire employees to give their all, and a process for getting managers throughout the company to start doing them. Blue ocean leadership works because the managers' "customers"--that is, the people managers oversee and report to--are involved in identifying what's effective and what isn't. Moreover, the approach doesn't require leaders to alter who they are, just to undertake a different set of tasks. And that kind of change is much easier to implement and track than changes to values and mind-sets. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
An Analysis of Apple-packing Costs in Michigan
Author: Hoy Fred CarmanPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 52
Book Description
Apple Marketing
Author: Alfred Joseph BurnsPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 38
Book Description
Apple Marketing Report
Author: United States. Department of Agriculture. Apple Marketing Study TeamPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 122
Book Description
Marketing Research Report
Author: From Marketing Mix to Relationship Marketing
Author: Christian GrönroosPublisher:
ISBN: 9789515554055
Category : Marketing
Languages : en
Pages : 28
Book Description
The author of this paper believes that a paradigm shift is under way in marketing theory. For the past 40 years, marketing thought, research and practice has been dominated by the marketing mix paradigm, based on the four Ps of product, price, place and promotion. Now, however, it is challenged by relationship marketing, defined as a process of establishing, maintaining and enhancing relationships with customers and other partners, at a profit, so that the objectives of the parties involved are met through a mutual exchange and fulfilment of promises, and of trust between seller and customer. The author examines the characteristics of such relationships and discusses how relationship marketing has evolved from other contemporary marketing theories.
Retail Demand for Fresh Apples
Author: Victor Gladden EdmanPublisher:
ISBN:
Category : Apples
Languages : en
Pages : 44
Book Description
Author: