Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1868
Book Description
Catalogue of the Public Documents of the ... Congress and of All Departments of the Government of the United States for the Period from ... to ...
Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1868
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1868
Book Description
Catalogue of the Public Documents of the [the Fifty-third] Congress [to the 76th Congress] and of All Departments of the Government of the United States
Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1864
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1864
Book Description
Catalogue of the Public Documents of the ... Congress and of All Departments of the Government of the United States
Author: United States. Superintendent of Documents
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1870
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 1870
Book Description
South African Place Names
Author: Charles Pettman
Publisher:
ISBN:
Category : Names, Geographical
Languages : en
Pages : 264
Book Description
Publisher:
ISBN:
Category : Names, Geographical
Languages : en
Pages : 264
Book Description
The Sterling Genealogy
Mines and Mineral Statistics
Author: Michigan. Office of the Commissioner of Mineral Statistics
Publisher:
ISBN:
Category : Mineral industries
Languages : en
Pages : 252
Book Description
Publisher:
ISBN:
Category : Mineral industries
Languages : en
Pages : 252
Book Description
Quinquennial Catalogue ...
Author: Mount Holyoke College
Publisher:
ISBN:
Category :
Languages : en
Pages : 302
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 302
Book Description
Marketing Communications
Author: Patrick De Pelsmacker
Publisher: Pearson Higher Ed
ISBN: 0273773240
Category : Business & Economics
Languages : en
Pages : 641
Book Description
Marketing Communications: A European Perspective provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. The book covers all elements of the communications mix, including advertising, public relations, sponsorship, sales promotion, direct marketing, point-of-purchase communications, exhibitions, and personal selling. It also offers up-to-date coverage of e-communication, including e-marketing, mobile marketing, interactive television and relationship marketing. Building on the success of the third edition, the fourth edition comes fully updated with brand new material on a diverse range of products and brands such as Coke Zero, Twitter and Wii Fit, as well as coverage of topical issues such as the Barack Obama campaign and the EU anti-smoking campaign. The fifth edition of Marketing Communications: A European Perspective has been fully updated to include: A brand new chapter examining ethical issues in marketing communications Brand new end-of-chapter cases on international companies and organisations such as Mars, UNICEF, Carrefour and many more Video case material linking key marketing communication theory with the practical issues faced by marketing professionals in a variety of companies The book is suitable for both undergraduate and postgraduate students of marketing communications
Publisher: Pearson Higher Ed
ISBN: 0273773240
Category : Business & Economics
Languages : en
Pages : 641
Book Description
Marketing Communications: A European Perspective provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. The book covers all elements of the communications mix, including advertising, public relations, sponsorship, sales promotion, direct marketing, point-of-purchase communications, exhibitions, and personal selling. It also offers up-to-date coverage of e-communication, including e-marketing, mobile marketing, interactive television and relationship marketing. Building on the success of the third edition, the fourth edition comes fully updated with brand new material on a diverse range of products and brands such as Coke Zero, Twitter and Wii Fit, as well as coverage of topical issues such as the Barack Obama campaign and the EU anti-smoking campaign. The fifth edition of Marketing Communications: A European Perspective has been fully updated to include: A brand new chapter examining ethical issues in marketing communications Brand new end-of-chapter cases on international companies and organisations such as Mars, UNICEF, Carrefour and many more Video case material linking key marketing communication theory with the practical issues faced by marketing professionals in a variety of companies The book is suitable for both undergraduate and postgraduate students of marketing communications
Southwest Builder and Contractor
A History of the University Club of New York, 1865-1915
Author: James Waddel Alexander
Publisher:
ISBN:
Category :
Languages : en
Pages : 638
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 638
Book Description