Author: Warren Berger
Publisher: Phaidon Press
ISBN: 9780714843872
Category : Architecture
Languages : en
Pages : 0
Book Description
Warren Berger explores the structure and organisation of the advertising industry and its evolution over the past 30 years in this heavily illustrated volume. The author explains how the industry has attained its current important status.
Advertising Today
Author: Warren Berger
Publisher: Phaidon Press
ISBN: 9780714843872
Category : Architecture
Languages : en
Pages : 0
Book Description
Warren Berger explores the structure and organisation of the advertising industry and its evolution over the past 30 years in this heavily illustrated volume. The author explains how the industry has attained its current important status.
Publisher: Phaidon Press
ISBN: 9780714843872
Category : Architecture
Languages : en
Pages : 0
Book Description
Warren Berger explores the structure and organisation of the advertising industry and its evolution over the past 30 years in this heavily illustrated volume. The author explains how the industry has attained its current important status.
Advertising Today and Tomorrow
Author: W.A. Evans
Publisher: Routledge
ISBN: 1136665943
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip and refine itself for the future. It is of great use to students of business, particularly of marketing, in the colleges, universities and business schools, as well as being of great help to young people seeking to make advertising their career. First published in 1974.
Publisher: Routledge
ISBN: 1136665943
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Advertising Today and Tomorrow surveys the structure and function of modern advertising (and in particular the modern advertising agency), investigates how appropriate its machinery is for modern business requirements, and suggests how, both for the good of itself and its clients, it can best equip and refine itself for the future. It is of great use to students of business, particularly of marketing, in the colleges, universities and business schools, as well as being of great help to young people seeking to make advertising their career. First published in 1974.
The Essentials of Today's Marketing
Author: İnci ERDOĞAN TARAKÇI
Publisher: Efe Akademi Yayınları
ISBN: 6256939778
Category : Social Science
Languages : en
Pages : 289
Book Description
RETRO MARKETING: A PRODUCT RECOMMENDATION FOR ENTERTAINMENT SERVICES Burcu GÖK - Özlem GÜNCAN NEUROGASTRONOMIC MARKETING Ceyhun UÇUK HR MARKETING Çağla DEMİR REMARKETING and RETARGETING Doğuş YÜKSEL STEALTH MARKETING Gizem TOKMAK DANIŞMAN MARKETING 5.0 Gürkan ÇALIŞKAN - Yakup ERDOĞAN GLOBAL MARKETING M. İhsan ÇUBUKCU SOCIAL MARKETING AND NONPROFIT ORGANIZATIONS Melda ASLAN BUZZ MARKETING Nilgün KÖKSALAN ETHICS OF DIGITAL MARKETING Özlem KARAMAN HYPER PERSONALIZED MARKETING Sefa Emre YILMAZEL MOBILE MARKETING Sena ALTIN SENSORY MARKETING Serhat BİNGÖL SUSTAINABLE MARKETING Sinem SARGIN SOCIAL MEDIA MARKETING Yakup ERDOĞAN - Gürkan ÇALIŞKAN BIG DATA MARKETING Murat SAKAL
Publisher: Efe Akademi Yayınları
ISBN: 6256939778
Category : Social Science
Languages : en
Pages : 289
Book Description
RETRO MARKETING: A PRODUCT RECOMMENDATION FOR ENTERTAINMENT SERVICES Burcu GÖK - Özlem GÜNCAN NEUROGASTRONOMIC MARKETING Ceyhun UÇUK HR MARKETING Çağla DEMİR REMARKETING and RETARGETING Doğuş YÜKSEL STEALTH MARKETING Gizem TOKMAK DANIŞMAN MARKETING 5.0 Gürkan ÇALIŞKAN - Yakup ERDOĞAN GLOBAL MARKETING M. İhsan ÇUBUKCU SOCIAL MARKETING AND NONPROFIT ORGANIZATIONS Melda ASLAN BUZZ MARKETING Nilgün KÖKSALAN ETHICS OF DIGITAL MARKETING Özlem KARAMAN HYPER PERSONALIZED MARKETING Sefa Emre YILMAZEL MOBILE MARKETING Sena ALTIN SENSORY MARKETING Serhat BİNGÖL SUSTAINABLE MARKETING Sinem SARGIN SOCIAL MEDIA MARKETING Yakup ERDOĞAN - Gürkan ÇALIŞKAN BIG DATA MARKETING Murat SAKAL
The Essentials of Today's Marketing-2
Author: İnci ERDOĞAN TARAKÇI
Publisher: Efe Akademi Yayınları
ISBN: 625645281X
Category : Social Science
Languages : en
Pages : 358
Book Description
CONTENTS SEARCH ENGINE OPTIMIZATION (SEO) and SEARCH ENGINE MARKETING (SEM) - Ali OSAN METAVERSE MARKETING - Buket BORA SEMİZ SOCIAL MEDIA INFLUENCER MARKETING - Cansev ÖZDEMİR - Özel KILIÇ METAVERSE MARKETING IN THE DIGITAL AGE - Dilek AYDOĞDU RETENTION MARKETING - Emine Pınar SAYGIN INFLUENCER MARKETING - Özlen ONURLU - Gözde KANDEMİR ÇOMOĞLU MARKETING RESEARCH - Güliz AKSOY INTERNATIONAL MARKETING (Challenges and Competition) - Hatice GENÇ KAVAS ARTIFICIAL INTELLIGENCE IN AGRICULTURAL MARKETING - İbrahim ALKARA GUERRILLA MARKETING - İlknur AYAR E-MAIL MARKETING IN ALL ITS DIMENSIONS: LITERATURE, SERVER SELECTION, AUXILIARY TOOLS, SAMPLE CODING AND DESIGN - Muhammet DAMAR AFFILIATE MARKETING - Semih OKUTAN POST MODERN MARKETING - Şerife SALMAN AVATAR MARKETING - Tolga TORUN SCENT MARKETING - Volkan TEMİZKAN AGILE MARKETING - Yakup ERDOĞAN - Gürkan ÇALIŞKAN SEMIOTIC MARKETING - Yaşar GÜLTEKİN - Zuhal ÇİLİNGİR ÜK INBOUND AND OUTBOUND MARKETING - Meysure Evren ÇELİK SÜTİÇER DEMARKETING - Özlen ONURLU - İrem Deniz DOĞULU - Merve TAŞDEMİR DIGITAL MARKETING - Ramazan ASLAN
Publisher: Efe Akademi Yayınları
ISBN: 625645281X
Category : Social Science
Languages : en
Pages : 358
Book Description
CONTENTS SEARCH ENGINE OPTIMIZATION (SEO) and SEARCH ENGINE MARKETING (SEM) - Ali OSAN METAVERSE MARKETING - Buket BORA SEMİZ SOCIAL MEDIA INFLUENCER MARKETING - Cansev ÖZDEMİR - Özel KILIÇ METAVERSE MARKETING IN THE DIGITAL AGE - Dilek AYDOĞDU RETENTION MARKETING - Emine Pınar SAYGIN INFLUENCER MARKETING - Özlen ONURLU - Gözde KANDEMİR ÇOMOĞLU MARKETING RESEARCH - Güliz AKSOY INTERNATIONAL MARKETING (Challenges and Competition) - Hatice GENÇ KAVAS ARTIFICIAL INTELLIGENCE IN AGRICULTURAL MARKETING - İbrahim ALKARA GUERRILLA MARKETING - İlknur AYAR E-MAIL MARKETING IN ALL ITS DIMENSIONS: LITERATURE, SERVER SELECTION, AUXILIARY TOOLS, SAMPLE CODING AND DESIGN - Muhammet DAMAR AFFILIATE MARKETING - Semih OKUTAN POST MODERN MARKETING - Şerife SALMAN AVATAR MARKETING - Tolga TORUN SCENT MARKETING - Volkan TEMİZKAN AGILE MARKETING - Yakup ERDOĞAN - Gürkan ÇALIŞKAN SEMIOTIC MARKETING - Yaşar GÜLTEKİN - Zuhal ÇİLİNGİR ÜK INBOUND AND OUTBOUND MARKETING - Meysure Evren ÇELİK SÜTİÇER DEMARKETING - Özlen ONURLU - İrem Deniz DOĞULU - Merve TAŞDEMİR DIGITAL MARKETING - Ramazan ASLAN
Today's Public Relations
Author: Robert L. Heath
Publisher: SAGE
ISBN: 1412926351
Category : Business & Economics
Languages : en
Pages : 561
Book Description
'Today's Public Relations' works to redefine the teaching of public relations by discussing it's connection to mass communication, but also linking it to it's rhetorical heritage.
Publisher: SAGE
ISBN: 1412926351
Category : Business & Economics
Languages : en
Pages : 561
Book Description
'Today's Public Relations' works to redefine the teaching of public relations by discussing it's connection to mass communication, but also linking it to it's rhetorical heritage.
Encyclopedia of Women in Today's World
Author: Mary Zeiss Stange
Publisher: SAGE
ISBN: 1412976855
Category : Social Science
Languages : en
Pages : 2017
Book Description
This work includes 1000 entries covering the spectrum of defining women in the contemporary world.
Publisher: SAGE
ISBN: 1412976855
Category : Social Science
Languages : en
Pages : 2017
Book Description
This work includes 1000 entries covering the spectrum of defining women in the contemporary world.
Encyclopedia of Business in Today's World
Author: Charles Wankel
Publisher: SAGE
ISBN: 141296427X
Category : Business & Economics
Languages : en
Pages : 537
Book Description
Serving as a general, nontechnical resource for students and academics, these volumes provide an understanding of the development of business as practiced around the world.
Publisher: SAGE
ISBN: 141296427X
Category : Business & Economics
Languages : en
Pages : 537
Book Description
Serving as a general, nontechnical resource for students and academics, these volumes provide an understanding of the development of business as practiced around the world.
Understanding Today's Youth Culture
Author: Walt Mueller
Publisher: Tyndale House Publishers, Inc.
ISBN: 9780842377393
Category : Family & Relationships
Languages : en
Pages : 484
Book Description
Presents a comprehensive guide for parents, teachers, and youth workers to help them understand and address the issues that influence the behaviors, values, and attitudes of young people in their care.
Publisher: Tyndale House Publishers, Inc.
ISBN: 9780842377393
Category : Family & Relationships
Languages : en
Pages : 484
Book Description
Presents a comprehensive guide for parents, teachers, and youth workers to help them understand and address the issues that influence the behaviors, values, and attitudes of young people in their care.
Associated Advertising
Marketing and Salesmanship (Part - II)
Author: Dr. Mangesh P. Waghmare
Publisher: Prashant Publications
ISBN: 9389492920
Category : Business & Economics
Languages : en
Pages : 79
Book Description
Publisher: Prashant Publications
ISBN: 9389492920
Category : Business & Economics
Languages : en
Pages : 79
Book Description