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Author: Kenneth D. Lawrence Publisher: Emerald Group Publishing ISBN: 0857249606 Category : Business & Economics Languages : en Pages : 219
Book Description
Intends to present advanced studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. This title includes topics such as: sales and marketing, forecasting, new product forecasting, judgmentally-based forecasting, the application of surveys to forecasting, and sales response models.
Author: Kenneth D. Lawrence Publisher: Emerald Group Publishing ISBN: 0857247875 Category : Business & Economics Languages : en Pages : 307
Book Description
Includes sections devoted to financial applications of forecasting, as well as demand forecasting. This publication also includes a section on general business applications of forecasting, as well as one on forecasting methodologies.
Author: Kenneth D. Lawrence Publisher: Emerald Group Publishing ISBN: 0762312815 Category : Business & Economics Languages : en Pages : 301
Book Description
Aims to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. The topics in this title include: sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, and more.
Author: Kenneth D. Lawrence Publisher: JAI Press Incorporated ISBN: 9780762312818 Category : Business & Economics Languages : en Pages : 318
Book Description
Aims to present state-of-the-art studies in the application of forecasting methodologies to such areas as sales, marketing, and strategic decision making. The topics in this title include: sales and marketing, forecasting, new product forecasting, judgmentally based forecasting, the application of surveys to forecasting, and more.
Author: G. Peter Zhang Publisher: IGI Global ISBN: 1591401771 Category : Business & Economics Languages : en Pages : 296
Book Description
Forecasting is one of the most important activities that form the basis for strategic, tactical, and operational decisions in all business organizations. Recently, neural networks have emerged as an important tool for business forecasting. Neural Networks in Business Forecasting provides researchers and practitioners with some recent advances in applying neural networks to business forecasting. A number of case studies demonstrating the innovative or successful applications of neural networks to many areas of business as well as methods to improve neural network forecasting performance are presented.
Author: Ratih Hurriyati Publisher: CRC Press ISBN: 1000651215 Category : Business & Economics Languages : en Pages : 1022
Book Description
The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Creating Innovative and Sustainable Value-added Businesses in the Disruption Era". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their researches, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.
Author: Ratih Hurriyati Publisher: CRC Press ISBN: 1000328384 Category : Business & Economics Languages : en Pages : 1168
Book Description
The GCBME Book Series aims to promote the quality and methodical reach of the Global Conference on Business Management & Entrepreneurship, which is intended as a high-quality scientific contribution to the science of business management and entrepreneurship. The Contributions are expected to be the main reference articles on the topic of each book and have been subject to a strict peer review process conducted by experts in the fields. The conference provided opportunities for the delegates to exchange new ideas and implementation of experiences, to establish business or research connections and to find Global Partners for future collaboration. The conference and resulting volume in the book series is expected to be held and appear annually. The year 2019 theme of book and conference is "Transforming Sustainable Business In The Era Of Society 5.0". The ultimate goal of GCBME is to provide a medium forum for educators, researchers, scholars, managers, graduate students and professional business persons from the diverse cultural backgrounds, to present and discuss their research, knowledge and innovation within the fields of business, management and entrepreneurship. The GCBME conferences cover major thematic groups, yet opens to other relevant topics: Organizational Behavior, Innovation, Marketing Management, Financial Management and Accounting, Strategic Management, Entrepreneurship and Green Business.
Author: Simon Ramo Publisher: McGraw Hill Professional ISBN: 0071626174 Category : Business & Economics Languages : en Pages : 239
Book Description
“A helpful read not just for corporate strategists but for almost anyone looking ahead.” Los Angeles Times What's Your Next Big Move? At the turn of the century, Western Union passed on the chance to dominate the telephone industry. Later, General Electric concluded that a new invention called television was doomed to fail. And very recently, decision makers at the highest level were taken off-guard when the global economy dropped from under their feet--and took their companies with it. Today, only those business leaders with the power of long-term foresight will seize and hold true competitive advantage. But can managers really predict the future? Yes, to a greater extent than one might expect. Strategic Business Forecasting shows how to identify and quantify possible events that may affect your business. Applying creativity, personal experience, and the lessons of history, you can use such forecasting to develop plans that will help your organization compete. Drs. Simon Ramo and Ronald Sugar, two giants of the aerospace industry, share their Four-Measures Rating system to help you explore the world of possibilities--thoroughly and systematically. Under their tutelage, you will be equipped to: Create a comprehensive list of possible scenarios concerning your business Utilize a scoring system to rate each scenario's merit as a serious and useful prediction Develop an effective plan that strategically shapes the future of your organization The authors provide vivid illustrations of the Four-Measures system at work with real-world examples of both forecasting failures and successes. No one can predict perfectly, and the authors don't promise magic. With the approach described in Strategic Business Forecasting, however, you can ensure your organization is better poised to seize future opportunities, avoid pitfalls, and handle anything the increasingly volatile global economy throws your way.
Author: Kenneth D. Lawrence
Author: Kenneth D. Lawrence
Author: Kenneth D. Lawrence
Author: Kenneth D. Lawrence
Author: G. Peter Zhang
Author: A. Reza Hoshmand
Author: Ratih Hurriyati
Author: Ratih Hurriyati
Author: Ronald K. Klimberg
Author: Kenneth D. Lawrence
Author: Simon Ramo