Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download What Women Want PDF full book. Access full book title What Women Want by Paco Underhill. Download full books in PDF and EPUB format.
Author: Paco Underhill Publisher: Simon and Schuster ISBN: 1416569960 Category : Business & Economics Languages : en Pages : 226
Book Description
The author of Why We Buy reports on the growing importance of women in everybody's marketplace--what makes a package, product, space, or service "female friendly." He offers a tour of the world's marketplace--with shrewd observations and practical applications to help everybody adapt to the new realities. Underhill examines how a woman's role as homemaker has evolved into homeowner; how the home gym and home office are linked to the women's health movement and home-based businesses; why the refrigerator has trumped the stove as the crucial appliance; why some malls are succeeding while others fail. "The point is," writes Underhill, "while men were busy doing other things, women were becoming a major social, cultural, and economic force." And, as he warns, no business can afford to ignore their power and presence--From publisher description.
Author: Paco Underhill Publisher: Simon and Schuster ISBN: 1416569960 Category : Business & Economics Languages : en Pages : 226
Book Description
The author of Why We Buy reports on the growing importance of women in everybody's marketplace--what makes a package, product, space, or service "female friendly." He offers a tour of the world's marketplace--with shrewd observations and practical applications to help everybody adapt to the new realities. Underhill examines how a woman's role as homemaker has evolved into homeowner; how the home gym and home office are linked to the women's health movement and home-based businesses; why the refrigerator has trumped the stove as the crucial appliance; why some malls are succeeding while others fail. "The point is," writes Underhill, "while men were busy doing other things, women were becoming a major social, cultural, and economic force." And, as he warns, no business can afford to ignore their power and presence--From publisher description.
Author: Kathy Spencer Publisher: Da Capo Lifelong Books ISBN: 0738214590 Category : Reference Languages : en Pages : 259
Book Description
Kathy Spencer can whittle a 267.22 grocery bill down to one penny. How to Shop for Free is Spencer's smart, sassy, step-by-step savings guide that teaches you how to do just that -- and more. You'll learn how to find the best savings and combine them with store promotions, rewards programs, and store credit to get almost anything for free -- from organic produce to makeup, prescription drugs to clothing. With an eye toward cutting your monthly spending on the basics, Spencer guides you through many popular stores -- including CVS, Kohl's, Safeway, Target, and Walgreens -- and explains how to maximize your savings. Follow Spencer's plan and, by the end of the book, you'll be shopping for free.
Author: Karen O'Connor Publisher: ISBN: 9780736915557 Category : Religion Languages : en Pages : 0
Book Description
Secret shame-- How and why women feel crazy around money-- A woman's place is in the mall : overspenders--Born to shop: shopoholics-- Maxes out : credit card abuse-- a dollar and a dream.
Author: Erika Rappaport Publisher: Princeton University Press ISBN: 1400843537 Category : History Languages : en Pages : 338
Book Description
In Shopping for Pleasure, Erika Rappaport reconstructs London's Victorian and Edwardian West End as an entertainment and retail center. In this neighborhood of stately homes, royal palaces, and spacious parks and squares, a dramatic transformation unfolded that ultimately changed the meaning of femininity and the lives of women, shaping their experience of modernity. Rappaport illuminates the various forces of the period that encouraged and discouraged women's enjoyment of public life and particularly shows how shopping came to be seen as the quintessential leisure activity for middle- and upper-class women. Through extensive histories of department stores, women's magazines, clubs, teashops, restaurants, and the theater as interwoven sites of consumption, Shopping for Pleasure uncovers how a new female urban culture emerged before and after the turn of the twentieth century. Moving beyond the question of whether shopping promoted or limited women's freedom, the author draws on diverse sources to explore how business practices, legal decisions, and cultural changes affected women in the market. In particular, she focuses on how and why stores presented themselves as pleasurable, secure places for the urban woman, in some cases defining themselves as instrumental to civic improvement and women's emancipation. Rappaport also considers such influences as merchandizing strategies, credit policies, changes in public transportation, feminism, and the financial balance of power within the home. Shopping for Pleasure is thus both a social and cultural history of the West End, but on a broader scale it reveals the essential interplay between the rise of consumer society, the birth of modern femininity, and the making of contemporary London.
Author: Elizabeth Kowaleski-Wallace Publisher: Columbia University Press ISBN: 0231105797 Category : Business & Economics Languages : en Pages : 200
Book Description
Drawing on feminist criticism, cultural studies, and new historicist ideas, Kowaleski-Wallace suveys eighteenth century literary texts, material object, and cultural events to illuminate the ways in which women are both controlled by and empowered through images of consumption.
Author: Patricia Huddleston Publisher: Business Expert Press ISBN: 1606491687 Category : Business & Economics Languages : en Pages : 143
Book Description
Women and shopping: why is it important? It’s important because as a business owner you’ve probably realized you’re missing a market segment for your product and you’re not sure who or why. It’s important because, as a CEO, you realize women have tremendous consumer spending power and are crucial to survival in the competitive retail industry in America. This book details facts that could help any retailer or product manager including: women control over $20 trillion in consumer spending; they are better educated; they have more financial power; they have greater decision making abilities; and they have more mobility than any previous generation. Consumer Behavior: Women and Shopping provides a fascinating insight into women’s shopping habits and motivations—their many choices about when and where to shop. Retailers and business managers need to understand a woman’s needs and wants in order to attract and maintain their business.
Author: Sarah Jakes Roberts Publisher: Thomas Nelson ISBN: 0785235566 Category : Religion Languages : en Pages : 206
Book Description
A New York Times bestseller! With life lessons she’s learned and new insights from the story of Eve, Sarah Jakes Roberts shows you how past disappointments, struggles, and even mistakes can be used today to help you become the woman God intended. Who would imagine being friends with Eve—the woman who’s been held responsible for the fall of humanity (and cramps) for thousands of years? Certainly not Sarah Jakes Roberts. That is, not until Sarah discovered she is more like Eve than she cares to admit. Everyone faces trials, and everyone will mess up. But failure should not be the focus. Your focus should not be on who you were but rather the pursuit of who you can become. In Woman Evolve, Sarah helps you understand that your purpose in life does not change; it evolves. Making her mistake in the Garden of Eden, Eve became the first woman to deal with rebuilding her life in the aftermath of her past. Eve knew better, but she didn’t do better. With scriptural lessons, Eve as the framework, and Sarah as your guide you will discover and work through: Past issues and insecurities that haunt you Seeing yourself as God sees you and trusting Him with who you really are How to come out of darkness and pursue a real relationship with God Why it’s important to truly care for yourself Setting in motion the beautiful seed that God planted in you Your fears and insecurities may have changed how you viewed God, others, and yourself, but in Woman Evolve, you can break through and use past mistakes to revolutionize your life. Like Eve, you don’t have to live your future defined by your past.
Author: Krista Lysack Publisher: Ohio University Press ISBN: 0821442929 Category : Literary Criticism Languages : en Pages : 249
Book Description
From the 1860s through the early twentieth century, Great Britain saw the rise of the department store and the institutionalization of a gendered sphere of consumption. Come Buy, Come Buy considers representations of the female shopper in British women’s writing and demonstrates how women’s shopping practices are materialized as forms of narrative, poetic, and cultural inscription, showing how women writers emphasize consumerism as productive of pleasure rather than the condition of seduction or loss. Krista Lysack examines works by Christina Rossetti, Mary Elizabeth Braddon, George Eliot, and Michael Field, as well as the suffragette newspaper Votes for Women, in order to challenge the dominant construction of Victorian femininity as characterized by self-renunciation and the regulation of appetite. Come Buy, Come Buy considers not only literary works, but also a variety of archival sources (shopping guides, women’s fashion magazines, household management guides, newspapers, and advertisements) and cultural practices (department store shopping, shoplifting and kleptomania, domestic economy, and suffragette shopkeeping). With this wealth of sources, Lysack traces a genealogy of the woman shopper from dissident domestic spender to aesthetic connoisseur, from curious shop-gazer to political radical.
Author: Anne Boyer Publisher: Penguin Group ISBN: 9780141990217 Category : Family & Relationships Languages : en Pages : 0
Book Description
Garments Against Women is a book of mostly lyric prose about the conditions that make literature almost impossible. It holds a life story without a life, a lie spread across low-rent apartment complexes, dreamscapes, and information networks, tangled in chronology, landing in a heap of the future impossible. Available forms - like garments and literature - are made of the materials of history, of the hours of women's and children's lives, but they are mostly inadequate to the dimension, motion, and irregularity of what they contain. It's a book about seeking to find the forms in which to think the thoughts necessary to survival, then about seeking to find the forms necessary to survive survival and survival's requisite thoughts.
Author: Rachel Wood Publisher: Routledge ISBN: 1315447509 Category : Social Science Languages : en Pages : 200
Book Description
Consumer Sexualities explores women’s experiences of shopping in ‘sex shops’ and using sexual commodities in their everyday lives. This enlightening volume shows how women take up sexual consumer ‘technologies of the self’ to work upon and understand themselves as confident and active sexual agents in postfeminist neoliberal culture. In guiding the reader through the historical emergence of sexual commodities ‘for women’ in feminism and postfeminism, Wood points to the normalisation and regulation of sexual practices and identities in and through consumption. Indeed, women’s accounts show the work involved in constructing the ‘right’ – knowledgeable, tasteful, and confident – orientation to sexual consumption and, by extension, in becoming an intelligibly ‘good’ sexual person. At the same time, the author draws upon de Certeau to show how the ordinary contexts in which sexual commodities are used can lead to unpredictable moments of adaptation, discomfort, playfulness, and resistance. A rich analysis of women’s everyday strategies of ‘making do’ with the kinds of femininity and female sexuality that sex shop culture represents, Consumer Sexualities will appeal to scholars of sociology, cultural studies and gender studies with interests in gender, sexuality, sex, and consumption.
Author: Paco Underhill
Author: Paco Underhill
Author: Kathy Spencer
Author: Karen O'Connor
Author: Erika Rappaport
Author: Elizabeth Kowaleski-Wallace
Author: Patricia Huddleston
Author: Sarah Jakes Roberts
Author: Krista Lysack
Author: Anne Boyer
Author: Rachel Wood