A Practical Guide to the Fashion Industry PDF Download

Author: Virginia Grose
Publisher: Bloomsbury Publishing
ISBN: 1350227390
Category : Business & Economics
Languages : en
Pages : 175

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Book Description
Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

Author: Deanna Clark-Esposito
Publisher: Bloomsbury Publishing USA
ISBN: 1501322893
Category : Business & Economics
Languages : en
Pages : 233

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Book Description
�This book provides a fresh approach to building a fashion business. I believe that both academics and startup businesses would find this book useful.� Karen Edwards, University of South Carolina, USA �I think that this text will be very useful to anyone working in fashion. I would certainly recommend it as reference reading to MBA students and to undergraduates who are taking entrepreneurship courses.� Thomai Serdari, New York University, USA Learn how to protect your business through prevention with a fashion compliance program. The book takes a merchandise-centric �how-to� approach. It explains the laws related to fashion compliance including, labeling, marketing, testing, importing and exporting, record keeping, and more. Written by a fashion-law expert, the book includes interviews with professionals and discusses the European Union apparel label law, as well as relevant United States' laws, to help you run your fashion business.

Author: Virginia Grose
Publisher: Bloomsbury Publishing
ISBN: 1350079685
Category : Business & Economics
Languages : en
Pages : 175

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Book Description
Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

Author: Alison Gwilt
Publisher: Bloomsbury Publishing
ISBN: 1350067067
Category : Design
Languages : en
Pages : 193

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Book Description
Packed with examples from groundbreaking designers such as Vivienne Westwood, Stella McCartney, Edun and People Tree, A Practical Guide to Sustainable Fashion is a much-needed overview of current models of fashion design and production. Alison Gwilt introduces the key issues associated with the production, use and disposal of fashion clothing and gives step-by-step guidance on how to identify and evaluate the potential impacts of a garment during the design process. With innovative examples of best practice from international designers and brands, the chapters follow each key stage in the life cycle of a fashion garment and explores approaches such as low-impact textiles techniques, mono-materiality, zero waste techniques, upcycling, repair and maintenance techniques and closed-loop design systems. New to this edition: More in-depth coverage of design thinking, materials manufacture, practical techniques for creating 'faster' recyclable fashion and new ways forward for fashion, such as including the circular economy and the Sustainable Development Goals.

Author: Shannon Burns-Tran
Publisher: Bloomsbury Publishing USA
ISBN: 1501323776
Category : Design
Languages : en
Pages : 304

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Book Description
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more

Author: Adriana Gorea
Publisher: Bloomsbury Publishing
ISBN: 1350228524
Category : Design
Languages : en
Pages : 209

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Book Description
Whether fashionable or functional-or both-pockets are an important design detail that can enhance the aesthetic of your collection and improve the experience of the wearer. Whether it's for fashion design, construction, patternmaking or costume design, if you're looking to get the full picture on patch pockets, better command of the cargo, or more know-how on welts, this is your go-to resource. The Book of Pockets includes: - inspirational imagery, overlaid with fl at patterns or zoom-ins of the pocket detail - comprehensive information on all things pocket, beginning with their long history and going all the way from workwear to activewear and couture - practical advice through interviews with fashion designers, curators, and technology developers a Pocket Flat Sketch Library appendix for quick reference, and - step-by-step construction tutorials, illustrated with flats throughout, showing you how to create nested pockets with gussets, invisible zipper patch pockets, cascading pockets, and more. With consumers crying out for stylish, functional pockets, The Book of Pockets is the ultimate guide to help you successfully incorporate them into your designs.

Author: Fashionary
Publisher: Fashionary
ISBN: 9789887710974
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
The Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.

Author: B. J. Wilson
Publisher:
ISBN: 9780615515984
Category :
Languages : en
Pages : 192

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Book Description
An Expert's Guide to Fashion Styling is a workbook designed to help anyone looking to launch a successful career in fashion styling, wardrobe consulting or personal shopping. Learn how to help people feel more self-confident by showing clients how to achieve their best image and improve their overall sense of well-being.This workbook and practical guide covers how to get started in the fashion retail industry and how to build a successful consulting business. Fashion expert, BJ Wilson has over three decades of industry experience as a retail salesperson, store manager, apparel and accessories buyer, and the owner of an upscale women's boutique. Owner of BJ Wilson and Company, a professional wardrobe consulting firm, BJ has helped literally hundreds of clients look their best by organizing their closet and putting them on a seasonal wardrobe plan. BJ has trained and mentored men and women on style basics and techniques for seasonal closet organization, wardrobe planning, and personal shopping.This book covers the primary building blocks of wardrobe planning: the four seasons, fabrics, clothing categories, basics, color schemes, female body shapes, and size and fit. It also details the BJ Wilson Wardrobe Consulting ProcessTM as well as many key steps to starting your own consultancy.

Author: Gill Stark
Publisher: Bloomsbury Publishing
ISBN: 1472568494
Category : Business & Economics
Languages : en
Pages : 216

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Book Description
Take up your all-access pass to one of the most dynamic areas of the international fashion industry. Lavishly illustrated and packed with industry insights, The Fashion Show is the must-have guide to showing off a collection. You will learn about: The context of the fashion show and its significance for brands, designers, journalists and others working in the fashion industry; How a fashion show is produced, everything from agreeing a vision to casting the models to setting up backstage; What happens on show day, and how to use the impact of your show. Future fashion designers, fashion marketers, fashion managers, fashion PRs – and creative practitioners looking to learn more about this fascinating part of the industry, you are cordially invited to join Gill Stark in the front row of The Fashion Show.

Author: Simon J. Kew
Publisher: Taylor & Francis
ISBN: 1003814263
Category : Architecture
Languages : en
Pages : 196

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Book Description
This book uses a quantitative science-based approach to explain where the greenhouse gas (GHG) emissions emitted by the fashion industry are generated and it explores what strategies can be deployed to achieve Net Zero by 2050. With GHG emissions currently predicted to triple by the middle of the century, the fashion industry is far off course to reach Net Zero, as set out in the Paris Agreement. With misinformation and greenwashing representing an ever-growing barrier to potential solutions, the book aims to demystify the source of GHG emissions from the industry, breaking down in detail their origin, while identifying the steps that can be taken when designing and sourcing new products. Detailing the market drivers and trends in fashion consumption, it argues that change should be guided by science-based quantitative principles. Accessibly written with key insights at the end of each chapter, this book will enable the reader to understand the tactics to tackle decarbonisation, and ultimately outline five main strategies that can be deployed by the fashion and textile industries to align with the Paris Agreement. This book serves as a practical guide for designers, buyers and the fashion industry in general to develop and understand approaches and strategies to reduce energy consumption and the resulting GHG emissions to reach Net Zero.