50 Years of the LEGO Brick

50 Years of the LEGO Brick PDF Author: Christian Humberg
Publisher: Heel Verlag Gmbh
ISBN: 9783898808873
Category : LEGO toys
Languages : en
Pages : 0

Book Description
The influential Italian architectural historian Manfredo Tafuri (1935--1994) invokedthe productive possibilities of crisis, writing that history is a "project of crisis" (progetto di crisi). In this entry in the Writing Architecture series, MarcoBiraghi explores Tafuri's multifaceted and often knotty oeuvre, using the historian's concept of aproject of crisis as a lens through which to examine his historical construction of contemporaryarchitecture. Mindful of Tafuri's statement that there is no such thing ascriticism, only history, Biraghi carefully maps the influences on Tafuri's writing -- WalterBenjamin, Karl Krauss, Massimo Cacciari, and the architect Ludovico Quaroni, among others -- inorder to create a portrait of one of the most complex minds in twentieth-century architecture andarchitectural history. Tracing an arc from Tafuri's first articles in the magazineContropiano to the idea of contradiction at the center of the project of crisis,Biraghi cites Tafuri's writing on some of his contemporaries, including Louis Kahn, Le Corbusier,Robert Venturi, Aldo Rossi, and the "Five Architects" (Peter Eisenman, Michael Graves, CharlesGwathmey, John Hejduk, and Richard Meier). Tafuri's historical construction of the contemporary,Biraghi explains, is based on the idea that the past is open, providing the present withever-changing and indeterminate form. There is no contradiction between Tafuri the historian andTafuri the contemporary critic, only the greatest possible integration. The importance of Tafuri'sinterpretation of architecture goes beyond mere academic or historiographic interest, Biraghiargues; Tafuri's notion of the project of crisis is fundamentally important in understanding ourpresent-day architectural condition

Brick by Brick

Brick by Brick PDF Author: David Robertson
Publisher: Crown Currency
ISBN: 0307951626
Category : Business & Economics
Languages : en
Pages : 330

Book Description
Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO--which experienced one of the most remarkable business transformations in recent history--as a business model. As LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance, the company's leaders implemented some of the business world's most widely espoused prescriptions for boosting innovation. Ironically, these changes pushed the iconic toymaker to the brink of bankruptcy, showing that what works in theory can fail spectacularly in the brutally competitive global economy. It took a new LEGO management team--faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys)--to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies. Along the way, Brick by Brick reveals how LEGO: - Became truly customer-driven by co-creating with kids as well as its passionate adult fans - Looked beyond products and learned to leverage a full-spectrum approach to innovation - Opened its innovation process by using both the "wisdom of crowds" and the expertise of elite cliques - Discovered uncontested, "blue ocean" markets, even as it thrived in brutally competitive red oceans - Gave its world-class design teams enough space to create and direction to deliver built a culture where profitable innovation flourishes Whether you're a senior executive looking to make your company grow, an entrepreneur building a startup from scratch, or a fan who wants to instill some of that LEGO magic in your career, you'll learn how to build your own innovation advantage, brick by brick.

The LEGO Book

The LEGO Book PDF Author: Daniel Lipkowitz
Publisher: DK Children
ISBN: 9780241314227
Category : LEGO toys
Languages : en
Pages : 280

Book Description
Celebrate and explore the incredible story of LEGO® and its much-loved bricks, sets, minifigures, movies, games, and more with this updated and expanded edition. Plus, comes with an exclusive printed LEGO brick! Take a dazzling visual tour through all the groundbreaking moments in LEGO history, from the company's humble beginnings in a carpenter's workshop to the invention of the iconic LEGO brick and LEGO minifigure, through to the stunning toys, video games and movies of today, including LEGO® Star Wars(tm), THE LEGO® NINJAGO® MOVIE(tm), and LEGO® Dimensions. This special edition of The LEGO® Book has been fully updated and expanded with the latest LEGO sets and fascinating facts to commemorate the 60th anniversary of the LEGO brick and the 40th anniversary of the minifigure. Go behind the scenes to learn how LEGO bricks are made; find out how amazing fan creations become real-life LEGO sets, and marvel at how LEGO bricks made it to the computer screen and the big screen. Created in full collaboration with the LEGO Group, The LEGO® Book is a treasure trove for LEGO fans of all ages. Previous edition ISBN 9781409376606 ©2018 The LEGO Group.

A Million Little Bricks

A Million Little Bricks PDF Author: Sarah Herman
Publisher: Skyhorse Publishing Inc.
ISBN: 1620870541
Category : Antiques & Collectibles
Languages : en
Pages : 319

Book Description
The LEGO Group's history is as colorful as the toys it makes. This history charts the birth of the LEGO Group in the workshop of a Danish carpenter and its steady growth as a small, family-run toy manufacturer to its current position as a market-leading, award-winning brand.

LEGO Still Life with Bricks

LEGO Still Life with Bricks PDF Author: Lydia Ortiz
Publisher: Chronicle Books
ISBN: 1797206559
Category : Art
Languages : en
Pages : 146

Book Description
Capturing the boundless creativity of the LEGO® brand, this colorful book recreates objects and scenes from everyday life using LEGO bricks. Transforming handfuls of bricks into minty toothpaste, eggs and bacon, lush houseplants, and more, LEGO Still Life reimagines the mundane and sparks playfulness in everyday life. Featuring unique, clever, and captivating original art, these deceptively simple but meticulously executed images are full of surprise and delight—and remind us that the world around us is, too. • Recreates commonplace scenes from everyday life using LEGO® bricks • Creatively reimagines the everyday objects and scenes • Presented without text, these clever images speak for themselves, offering joy, surprise, and creativity on each spread LEGO Still Life is the perfect gift for LEGO lovers and art lovers alike. Watch LEGO bricks transform into everyday objects, turning the humdrum into a delightful surprise. • Great not only for LEGO fans who are feeling nostalgic, but for anyone who appreciates quirky art projects and creative spirit • This is a book that makes you look twice and enjoy the artful effort. • Perfect for fans of The Art of the Brick: A Life in LEGO by Nathan Sawaya, The Greatest Brick Builds: Amazing Creations in LEGO by Nathan Sawaya, and Beautiful LEGO by Mike Doyle

Amazing Brick Mosaics

Amazing Brick Mosaics PDF Author: Amanda Brack
Publisher: Castle Point Books
ISBN: 1250163617
Category : Crafts & Hobbies
Languages : en
Pages : 161

Book Description
LEGO-loving kids can build awesome paintings brick by brick in this collection of fun projects that range from easy to challenging. Features a simple yet elegant mosaic technique, step-by-step instructions, and full-color photographs for making 25 cool two-dimensional pictures.

Awesome LEGO Creations with Bricks You Already Have

Awesome LEGO Creations with Bricks You Already Have PDF Author: Sarah Dees
Publisher: Page Street Publishing
ISBN: 1624142702
Category : Juvenile Nonfiction
Languages : en
Pages : 194

Book Description
*More than 100,000 copies sold!* Turn your pile of LEGO bricks into a day of fun! This unique activity book has step-by-step instructions and tons of photos to teach you how to build all-new and totally awesome toys and contraptions. Build a set of robots and a robot lab, race cars to race your friends and jet planes to zoom across the room at lightning speed or fit in your pocket for on-the-go play. You can build wild animals then take your minifigures on a safari to see a lion, tiger, monkey and more! Build your own LEGO town with a playground, skate park and go-cart entertainment arena. Your knight minifigures will have a real adventure when they encounter a green fire-breathing dragon! Help the knights win the battle by building a catapult and a crossbow that really work. Think you’re a LEGO pro? Then try the no-instruction projects, where you can put your creativity and LEGO building skills to the test by building something using just a photo as a guide. No matter how you use it, this book will help you and your family or friends have a crazy amount of fun building new toys and scenes with your LEGO bricks! Collect the whole series with Sarah Dees' other bestselling LEGO books: - The Big Book of LEGO Creations with Bricks You Already Have - Incredible LEGO Creations From Space with Bricks You Already Have - Genius LEGO Inventions with Bricks You Already Have - Epic LEGO Adventures with Bricks You Already Have

The LEGO Zoo

The LEGO Zoo PDF Author: Jody Padulano
Publisher: No Starch Press
ISBN: 1593279221
Category : Juvenile Nonfiction
Languages : en
Pages : 210

Book Description
A children's book that shows how to build 50 simple models of LEGO animals using only standard LEGO parts that every LEGO fan has in their collection. The LEGO Zoo book shows kids of any age how to build 50 simple animal models using only standard LEGO parts that are already likely to be in their collection. You'll learn how to build models of animals like crocodiles, zebras, wolves, lions, flamingos, plus many more. Projects are ordered by increasing difficulty making it easy to jump in without getting in over your head. The animals are so cute and goofy, whether building as a family or solo The LEGO Zoo is sure to deliver a roaring good time!

The LEGO Ideas Book

The LEGO Ideas Book PDF Author: Daniel Lipkowitz
Publisher: Penguin
ISBN: 1465498575
Category : Juvenile Nonfiction
Languages : en
Pages : 202

Book Description
Over 2 million copies sold worldwide! Be inspired to create and build amazing models with your LEGO® bricks! The LEGO Ideas Book is packed full of tips from expert LEGO builders on how to make jet planes reach new heights, create fantastic fortresses, swing through lush jungles, have fun on the farm and send space shuttles out of this world! This awesome ideas book is divided into six themed chapters - transport, buildings, space, kingdoms, adventure, and useful makes - to inspire every member of the family to get building. With over 500 models and ideas, this book is perfect for any LEGO fan - young or young at heart - who want to make their models cool, fun and imaginative. ©2020 The LEGO Group.

365 Things to Do with LEGO Bricks (Library Edition)

365 Things to Do with LEGO Bricks (Library Edition) PDF Author: Simon Hugo
Publisher: Penguin
ISBN: 0744031141
Category : Juvenile Nonfiction
Languages : en
Pages : 258

Book Description
Hundreds of creative LEGO® build ideas, activities, games, challenges, and pranks! Winner of the Best Book category Creative Play Awards 2016, this superb LEGO build book inspires you to look at your LEGO bricks in new and exciting ways. Go on a LEGO treasure hunt. Create and perform LEGO magic tricks. Make a LEGO stop-motion movie. Build your own LEGO pet. Challenge your family to build the tallest LEGO tower—and much, much more! Featuring imaginative play and building ideas—from LEGO games that take just a few minutes and require a handful of bricks, to inspirational build ideas and activities to keep you occupied for hours. ©2020 The LEGO Group. All rights reserved.