Author: Carl Richard GreerPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 348
Book Description
Across with the Ad-men
Author: Carl Richard GreerPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 348
Book Description
Men's wear. [semi-monthly]
![Men's wear. [semi-monthly] PDF](https://books.google.com/books/content/images/frontcover/so96eNfLPE4C?fife=w80-h100)
Author: Advertiser's Weekly
Author: Advertising, Selling and Credits
Author: Lee GallowayPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 684
Book Description
The Chautauquan
Author: Theodore L. FloodAdvertising & Selling
Author: Indian Antiquary
Author: Publisher:
ISBN:
Category : India
Languages : en
Pages : 1032
Book Description
"At a time when each Society had its own medium of propogation of its researches ... in the form of Transactions, Proceedings, Journals, etc., a need was strongly felt for bringing out a journal devoted exclusively to the study and advancement of Indian culture in all its aspects. [This] encouraged Jas Burgess to launch the 'Indian antiquary' in 1872. The scope ... was in his own words 'as wide as possible' incorporating manners and customs, arts, mythology, feasts, festivals and rites, antiquities and the history of India ... Another laudable aim was to present the readers abstracts of the most recent researches of scholars in India and the West ... 'Indian antiquary' also dealt with local legends, folklore, proverbs, etc. In short 'Indian antiquary' was ...entirely devoted to the study of MAN - the Indian - in all spheres ... " -- introduction to facsimile volumes, published 1985.
The Advertising Handbook
Author: Helen PowellPublisher: Routledge
ISBN: 1134718926
Category : Business & Economics
Languages : en
Pages : 260
Book Description
This book unravels the how & why of advertising and places the industry in its social, historical & political context. Focusing on key debates, it explores the competitive practices & discourses which govern the industry & those who work in it.
Cigarette Nation
Author: Daniel J. RobinsonPublisher: McGill-Queen's Press - MQUP
ISBN: 0228005973
Category : History
Languages : en
Pages :
Book Description
In the 1950s, the causal link between smoking and lung cancer surfaced in medical journals and mainstream media. Yet the best years for the Canadian cigarette industry were still to come, as per capita cigarette consumption rose steadily in the 1960s and 1970s. In Cigarette Nation, Daniel Robinson examines the vibrant and contentious history of smoking to discover why Canadians continued to light up despite the publicized health risks. Highlighting the prolific marketing and advertising practices that helped make smoking a staple of everyday life, Robinson explores socio-cultural aspects of cigarette use from the 1930s to the 1950s and recounts the views and actions of tobacco executives, government officials, and Canadian smokers as they responded to mounting evidence that cigarette use was harmful. The persistence of smoking owes to such factors as product development, marketing and retailing innovation, public relations, sponsored science, and government inaction. Domestic and international tobacco firms worked to furnish Canadian smokers with hope and doubt: hope in the form of reassuring marketing, as seen with light and mild cigarette brands, and doubt by means of disinformation campaigns attacking medical research and press accounts that aligned cigarettes with serious disease. Drawing on a wide range of primary sources, including thousands of industry records released during a landmark tobacco class-action trial in 2015, Cigarette Nation documents in rich detail the history of one of Canada’s foremost public health issues.
Criminal Law
Author: Markus DubberPublisher: OUP Oxford
ISBN: 0191030678
Category : Law
Languages : en
Pages : 710
Book Description
Criminal Law: A Comparative Approach presents a systematic and comprehensive analysis of the substantive criminal law of two major jurisdictions: the United States and Germany. Presupposing no familiarity with either U.S. or German criminal law, the book will provide criminal law scholars and students with a rich comparative understanding of criminal law's foundations and central doctrines. All foreign-language sources have been translated into English; cases and materials are accompanied by heavily cross-referenced introductions and notes that place them within the framework of each country's criminal law system and highlight issues ripe for comparative analysis. Divided into three parts, the book covers foundational issues - such as constitutional limits on the criminal law - before tackling the major features of the general part of the criminal law and a selection of offences in the special part. Throughout, readers are exposed to alternative approaches to familiar problems in criminal law, and as a result will have a chance to see a given country's criminal law doctrine, on specific issues and in general, from the critical distance of comparative analysis.