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Author: Rekha Sorout Publisher: Gullybaba Publishing House Pvt Limited ISBN: 9789355542854 Category : Business & Economics Languages : en Pages : 0
Book Description
This book is the ultimate guide for small businesses and start-ups who want to learn the cost effective marketing ways and get more out of the small budget . This manual enables one to learn about simple marketing strategies to get more customers. This will enable readers of the book to give boost to their brand and establish credibility and trust with their customers. Rekha Sorout is leading Woman Entrepreneur and Marketing Consultant for Small Businesses and Start-ups and is on a mission to help the young women entrepreneur to get start with their new start-ups and create their own identity. She is helping more and more women to grow their potential into performance, growing a profitable business, living a purposeful life, and becoming entrepreneur of influence. She is one of those women who defied gender discrimination and went on to build their own companies.
Author: Rekha Sorout Publisher: Gullybaba Publishing House Pvt Limited ISBN: 9789355542854 Category : Business & Economics Languages : en Pages : 0
Book Description
This book is the ultimate guide for small businesses and start-ups who want to learn the cost effective marketing ways and get more out of the small budget . This manual enables one to learn about simple marketing strategies to get more customers. This will enable readers of the book to give boost to their brand and establish credibility and trust with their customers. Rekha Sorout is leading Woman Entrepreneur and Marketing Consultant for Small Businesses and Start-ups and is on a mission to help the young women entrepreneur to get start with their new start-ups and create their own identity. She is helping more and more women to grow their potential into performance, growing a profitable business, living a purposeful life, and becoming entrepreneur of influence. She is one of those women who defied gender discrimination and went on to build their own companies.
Author: Gary W. Randazzo Publisher: Business Expert Press ISBN: 1606499610 Category : Business & Economics Languages : en Pages : 154
Book Description
What’s your organization’s marketing strategy? Does your company meet real life marketing challenges head on and with success? This book provides a unique approach by using your organization’s mission and vision statements to guide the development of marketing goals, strategies, and tactics. It uses real market examples to demonstrate the development of effective marketing strategies. Central to the development of marketing strategy is the use of the marketing mix of price, place, product, and promotion. This book neatly weaves the process of developing such a marketing strategy with examples given to clarify the theories and guide the reader through the strategic marketing planning process. If you are a manager, business student, or an executive, this book will help you grow an established business or start a new one with smart management techniques and processes that are critical to executing successful marketing strategies. The examples used are from large and small organizations in which the author was personally involved.
Author: Jim Cockrum Publisher: John Wiley & Sons ISBN: 1118034716 Category : Business & Economics Languages : en Pages : 358
Book Description
Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world of free and inexpensive tactics can help get the word out to the prospects of any business with a limited marketing budget. Free Marketing delivers more than 100 ideas to help any small business owner or marketer generate new revenue—with little or no marketing budget. With both Internet-based and creative offline ideas, you'll discover ways to turn your top customers into your unpaid sales force, get your competitors to help you promote your new products, and other innovative ways to get the word out. Create a "squeeze page," the most powerful one page website you'll ever build Use simple YouTube videos to grow sales Hold an eBay auction for publicity purposes (author Jim Cockrum made $30,000 and earned tons of free publicity from just one auction) and more! Grow a successful business without letting your marketing budget tell you "No." Jim Cockrum has proven that the most powerful marketing strategies are the cheapest.
Author: Jackie Jarvis Publisher: How To Books ISBN: 1848036841 Category : Business & Economics Languages : en Pages : 266
Book Description
The book sets out to be your own, pocket, marketing consultant - without the expense. Not only does it offer some great ideas but it explains how each idea will benefit your business, what you need to do to make it work, and how you can apply it to your own business immediately. Through a series of special response questions it cleverly gets across marketing ideas in combination with the vital thinking behind their application. Furthermore, it does so in a way that transfers 'ownership' of these strategies to you the business manager so that you feel thoroughly motivated and inspired to act. Whether you run a product or service-led business, it will help you to: - Understand your market place, your competition and your customer - Create a clear and focused business proposition - Develop credible marketing messages that attract your target customer - Decide on the most effective marketing methods for your business - Attract new customers, and boost business with existing customers - Build your business profile so that it's always working for you - Sell yourself and your business with ease and confidence - Complete your marketing plan and create a successful marketing system The ideas are presented separately in bite-sized chunks so that you can devote just a little thinking and reflection time to each one before - most importantly - making it all happen. Contents: About the Author; Prace; Chapter 1. Introduction; Chapter 2. How to get started - evaluating where you are now; Chapter 3. Getting clear about where you're going; Chapter 4. Understanding your marketplace and your competition; Chapter 5. Understanding your customer; Chapter 6. Creating solid foundations; Chapter 7. Getting the price right; Chapter 8. Developing your marketing message; Chapter 9. Determining your marketing methods; Chapter 10. Marketing methods that boost business with existing customers; Chapter 11. Marketing methods that attract new customers; Chapter 12. Profile building marketing; Chapter 13. Selling your services; Chapter 14. Completing your marketing plan; Chapter 15. The simple things that make a big difference; Chapter 16. Creating a marketing system; Chapter 17. Making it happen.
Author: Michael Maslansky Publisher: Penguin ISBN: 1101404558 Category : Business & Economics Languages : en Pages : 238
Book Description
What to Say, How to Say It, Why It Matters If you're trying to sell something-whether it's a product, a service, or an idea-you are facing a new era of consumers who listen less and question more. The Language of Trust is for anyone who must sell ideas, products, services, or even themselves to a public that just doesn't want to hear it. Based on pioneering consumer research, The Language of Trust shows you how to regain the confidence of your clients and customers and communicate with them on their terms. You'll learn what words to use, what words to lose, and how to structure your message to overcome skepticism and build and keep the trust of your audience.
Author: Adam Richards Publisher: Independently Published ISBN: 9781798450413 Category : Business & Economics Languages : en Pages : 92
Book Description
Online Marketing: The Definitive Beginner's Guide: 13 Proven Online Marketing Strategies To Gain Tons Of Exposure And Aquire More Customers Does Internet Marketing sound too complicated for you?There are actually many different methods of marketing something online, be it a product, service or business.You are about to discover how to maximize 13 proven digital marketing strategies to get more customers and build your brand online.The book Online Marketing: The Definitive Beginner's Guide: 13 Proven Online Marketing Strategies To Gain Tons Of Exposure And Aquire More Customers is a all-in-one packed beginner's guide, that provides ways and methods to get the most out of your marketing efforts regardless of the strategy you choose. It covers a wide array of topics such as content marketing, article marketing and blogging, podcasting and video marketing, Kindle marketing, email marketing, forum marketing, PPC advertising (Facebook ads), seach engine marketing (SEM), press release marketing and online classified advert marketing.You will be given instructions on how to optimize each one of these strategies and of course their advantages and disadvantages respectively. You will be able to evaluate them and make an informed and educative choice on which one suits better you and your needs. This alone will save you time and energy (and of course money) that would have otherwise be spent on the wrong marketing channels. So, do your research properly, decide and commit on the strategy of your choice and of course keep track of everything so you can later evaluate your return on investment (ROI). Here Is A Preview Of What You Will Learn... #1 Blogging #2 Article Marketing #3 Podcasting #4 Kindle Marketing #5 E-Mail Marketing #6 Content Marketing #7 Forum Marketing #8 Social Media Marketing #9 Video marketing #10 PPC Advertising #11 Search Engine marketing #12 Press Release Marketing #13 Online Classified Advert Marketing Grab Your Copy Now Tags: Online Marketing, Internet Marketing, Digital Marketing
Author: Adam Richards Publisher: CreateSpace ISBN: 9781517009489 Category : Languages : en Pages : 92
Book Description
Internet Marketing: The Definitive Beginner's Guide - 13 Proven Online Marketing Strategies To Get More Customers And Make More MoneyDoes Internet Marketing sound too complicated for you?There are actually many different methods of marketing something online, be it a product, service or business.You are about to discover how to maximize 13 proven digital marketing strategies to get more customers and build your brand online.The book Internet Marketing: The Definitive Beginner's Guide - 13 Proven Online Marketing Strategies To Get More Customers And Make More Money is a all-in-one packed beginner's guide, that provides ways and methods to get the most out of your marketing efforts regardless of the strategy you choose. It covers a wide array of topics such as content marketing, article marketing and blogging, podcasting and video marketing, Kindle marketing, email marketing, forum marketing, PPC advertising (Facebook ads), seach engine marketing (SEM), press release marketing and online classified advert marketing.You will be given instructions on how to optimize each one of these strategies and of course their advantages and disadvantages respectively. You will be able to evaluate them and make an informed and educative choice on which one suits better you and your needs. This alone will save you time and energy (and of course money) that would have otherwise be spent on the wrong marketing channels. So, do your research properly, decide and commit on the strategy of your choice and of course keep track of everything so you can later evaluate your return on investment (ROI).Here Is A Preview Of What You Will Learn... #1 Blogging #2 Article Marketing #3 Podcasting #4 Kindle Marketing #5 E-Mail Marketing #6 Content Marketing #7 Forum Marketing #8 Social Media Marketing #9 Video marketing #10 PPC Advertising #11 Search Engine marketing #12 Press Release Marketing #13 Online Classified Advert Marketing
Author: Simon Kingsnorth Publisher: Kogan Page Publishers ISBN: 0749474718 Category : Business & Economics Languages : en Pages : 344
Book Description
The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.
Author: Mark Landsbaum Publisher: Adams Media ISBN: 9781580628587 Category : Business & Economics Languages : en Pages : 368
Book Description
Exhaustively researched and thoroughly up-to-date to reflect all the shifts in the economy, Streetwise Low-Cost Marketing shows readers how to create "buzz" through good customer service, strong promotional materials, and smart use of the Internet.
Author: Rekha Sorout
Author: Rekha Sorout
Author: Gary W. Randazzo
Author: Jim Cockrum
Author: Jackie Jarvis
Author: Michael Maslansky
Author: April Cox
Author: Adam Richards
Author: Adam Richards
Author: Simon Kingsnorth
Author: Mark Landsbaum