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Author: Luc Dupont Publisher: Transcontinental ISBN: 9780973835519 Category : Advertising Languages : en Pages : 0
Book Description
Using dozens of examples from actual advertising campaigns and marketing strategies, Luc Dupont lays out important advertising principles that are essential reading for all business managers, advertising directors, designers ... as well as the advertisers who use their services.
Author: Jim Blythe Publisher: Marshall Cavendish International Asia Pte Ltd ISBN: 9814312037 Category : Business & Economics Languages : en Pages : 210
Book Description
Are you looking for a great idea or some inspiration to make your marketing more effective and cutting edge? This book contains 100 great marketing ideas, extracted from the world’s best companies. Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each marketing idea is succinctly described and is followed by advice on how it can be applied to the reader’s own business situation. A simple but potentially powerful book for anyone seeking new inspiration and that killer application.
Author: Lilly Walters Publisher: McGraw Hill Professional ISBN: 0071457305 Category : Business & Economics Languages : en Pages : 223
Book Description
A treasure trove of tips on how to increase your income as a speaker--and keep your clients coming back for more "This extraordinary book contains wonderful insights, ideas and strategies that you can apply immediately to be more successful as a speaker, trainer or consultant, than you ever thought possible." --Brian Tracy, Speaker, Author of Goals! "A must-read! Lilly Walters and the world of paid professional speaking--two names that go hand in hand. When you want ideas you can use today to increase your income in this industry, Lily is the one to ask!" --Mark Victor Hansen, Co-creator, #1 New York Times bestselling series, Chicken Soup for the Soul, Co-author, The One-Minute Millionaire "Lily has done it again! Another great tool to help anyone in the "experts industry" access the market and profit from it." --Jack Canfield, Co- creator and co- author, Chicken Soup for the Soul 1,001 Ways to Make More Money as a Speaker, Consultant, or Trainer draws upon bestselling author Lilly Walters' lifetime of experience as a top speaker and consultant. She also combed through a recent survey of more than 7,000 speakers, consultants and trainers who were asked to describe their revenue-generating strategies. The result is a priceless compendium of sure-fire incomegenerating tips, tricks, strategies, and techniques that no speaker, consultant, trainer, or seminar leader will want to be without. More than 1,300 proven strategies to help speakers, trainers, and consultants to grow their incomes in any economic climate Includes the best practices of thousands of successful speakers, trainers, and consultants A quick-reference format featuring simple bulleted sentences categorized by topic
Author: Rick Crandall Publisher: McGraw Hill Professional ISBN: 9780809231584 Category : Business & Economics Languages : en Pages : 406
Book Description
Offers specific sales and marketing ideas for companies of all sizes and includes tips on using personal contacts, brochures, online marketing, trade shows, and newsletters to promote sales.