Author: Alison Theaker Publisher: Routledge ISBN: 1136501045 Category : Social Science Languages : en Pages : 402
Book Description
The Public Relations Strategic Toolkit provides a structured approach to understanding public relations and corporate communications. The focus is on professional skills development as well as approaches that are widely recognised as 'best practice'. Original methods are considered alongside well established procedures to ensure the changing requirements of contemporary practice are reflected. Split into four parts covering the public relations profession, campaign planning, corporate communication and stakeholder engagement, this textbook covers everything involved in the critical practice of public relations in an accessible manner. Features include: definitions of key terms contemporary case studies insight from practitioners handy checklists practical activities and assignments Covering the practicalities of using traditional and social media as well as international considerations, ethics, and PR within contexts from politics to charities, this guide gives you all the critical and practical skills you need to introduce you to a career in public relations.
Author: Constant Berkhout Publisher: Lannoo Meulenhoff - Belgium ISBN: 9401477205 Category : Business & Economics Languages : en Pages : 171
Book Description
HOW TO design an enjoyable and/or efficient shopper experience. adapt your retail format to new societal trends while keeping the retail brand differentiating. energise supplier-retailer relationships and face the challenges ahead in an open and a collaborative way. Retail is going through tremendous change as a result of new types of competitors and ever higher consumer expectations. An abundance of products, media and data has become available. Digitisation and the demand for an inclusive and a sustainable society call for new ways of defining the future together. Everyone needs to be mobilised, and the category level holds the right meeting point for suppliers and retailers. The Retail Innovation Toolkit offers practical tools and case studies on the way forward, so that professionals on both retail and supplier sides can start addressing category challenges immediately. The 42 tools help professionals to analyse, grow, innovate and even reinvent categories in a fun and a quick manner. The Category Management concept is refreshed by integrating tools from Experience Design and Product Innovation to create a new set of innovation skills and mobilise collaboration within and among retailer and supplier organisations. This is an excellent toolkit with practical approaches to growing the category and reinventing the retail game.
Author: Fredda Herz Brown Publisher: John Wiley & Sons ISBN: 1118420195 Category : Business & Economics Languages : en Pages : 125
Book Description
An interactive assessment tool and companion manual for wealthy families and their financial advisors that analyze the behaviors and knowledge that impact a family’s overall wealth, while also providing best practices needed for improvement The Family Wealth Sustainability Toolkit gives wealthy individuals, family offices, and the financial planners, advisors and wealth managers who counsel them, the tools they need to better assess their wealth sustainability skills. One part assessment software tool and one part companion book, the online Index allows readers to assess their family enterprise across four dimensions of sustainability, while the Manual acts both as a roadmap to analyzing their results and provides a foundation in best practices. The index asks individual family members to assess how much the family, as a unit, utilizes best practices to help build structures, decision making processes, and leadership over generations. The manual shows readers how to reflect on what’s working in their family to build and maintain sustainable wealth and how to fix what isn’t. Throughout both components, the authors emphasize the importance of human, intellectual, and social capital, as well as financial capital, as drivers to sustainability over the long haul. The Family Wealth Sustainability Toolkit: Helps affluent families and their advisors assess how well they are managing wealth now and for the future Evaluates wealth sustainability practices to help readers find out what’s working and what’s not Emphasizes the importance of human, intellectual, and social capital, as well as financial capital, in the quest for wealth sustainability Comprehensive and highly practical, The Family Wealth Sustainability Index carefully explains exactly how affluent families and their financial advisors can best utilize and prepare their wealth now and for generations to come.
Author: Bill Stanczykiewicz Publisher: Jossey-Bass ISBN: Category : Business & Economics Languages : en Pages : 100
Book Description
Explores ways nonprofits can foster lifelong philanthropic habit in today's youth. Editor Bill Stanczykiewicz, president and CEO of the Indiana Youth Institute, and contributors examine successful youth engagement programs that illustrate that philanthropy is a habit that can be demonstrated, taught, and inculcated at a very young age. Progams discussed include a YMCA program encouraging civic activity among children with backgrounds in lower-income communities and lower academic achievement which demonstrates that the instruction of philanthropic values and behaviors can transcend traditional qualifiers of income and education. Contributors also present results of a four-year study on college undergraduates who earn college scholarships that require recipients to participate in community service, and show how they reveal increased philanthropic values these students, in addition to other personal skills that benefit civic engagement and service to others. Other aspects of youth philanthropy examined include the significant legal issues surrounding adolescents raising money for organizations, youth serving on nonprofit boards, and youth casting deciding votes on board matters. The issue also includes an informative primer on youth and philanthropy that demonstrates how young people learn philanthropic behavior from several sectors within civil society, including community foundations, nonprofit organizations, schools, and government. With insight from professionals in the field, as well as the passionate voices of philanthropic youth themselves, this issue illustrates how we must be actively engaged in the lives of children and youth -- in our families and in our communities - not just to develop healthy habits of philanthropy, but for their overall healthy development.
Author: Soo Ah Kwon Publisher: Duke University Press ISBN: 0822354233 Category : Social Science Languages : en Pages : 182
Book Description
In Uncivil Youth, Soo Ah Kwon explores youth of color activism as linked to the making of democratic citizen-subjects. Focusing attention on the relations of power that inform the social and political practices of youth of color, Kwon examines how after-school and community-based programs are often mobilized to prevent potentially "at-risk" youth from turning to "juvenile delinquency" and crime. These sorts of strategic interventions seek to mold young people to become self-empowered and responsible citizens. Theorizing this mode of youth governance as "affirmative governmentality," Kwon investigates the political conditions that both enable youth of color to achieve meaningful change and limit their ability to do so given the entrenchment of nonprofits in the logic of a neoliberal state. She draws on several years of ethnographic research with an Oakland-based, panethnic youth organization that promotes grassroots activism among its second-generation Asian and Pacific Islander members (ages fourteen to eighteen). While analyzing the contradictions of the youth organizing movement, Kwon documents the genuine contributions to social change made by the young people with whom she worked in an era of increased youth criminalization and anti-immigrant legislation.
Author: Riki Wilchins Publisher: Rowman & Littlefield ISBN: 178661085X Category : Social Science Languages : en Pages : 227
Book Description
There have been few, if any, attempts to translate the immense library of academic studies on gender norms for a lay audience, or to illustrate practical ways in which their insights could (and should) be applied. Similarly, there have been few attempts to build the case for gender in diverse fields like health, education, and economic security within a single book, one which also uses an intersectional lens to address issues of race and class. This book not only looks at the impact of rigid gender norms on young people who internalize them, but also shows how the health, educational, and criminal justice systems with which young people interact are also highly gendered systems that relentlessly police and sustain very narrow ideas of masculinity and femininity, particularly among youth. Current treatments of a “gender lens” or “gender analysis” both at home and abroad usually conflate gender with women and/or trans. Gender Norms and Intersectionality shows conclusively how this is both inadequate and wrong-headed. It documents why gender norms must be moved to the center of the discourses aimed at improving life outcomes for at-risk communities. And it does so while acknowledging the insights of queer theorists about bodies, power, and difference. This book provides a starting point for a long overdue movement to elevate “applied gender studies,” providing both a reference and guide for researchers, students, policymakers, funders, non-profit leaders, and grassroots advocates. It aims to transform readers’ view of a broad array of familiar social problems, such as basic wellness and reproductive health; education; economic security; and partner, male-on-male, and school violence—showing how gender norms are an integral if overlooked key to understanding each.
Author: Yvonne Y Haddad Publisher: Oxford University Press ISBN: 0199705127 Category : Religion Languages : en Pages : 292
Book Description
As the U.S. Muslim population continues to grow, Islamic schools are springing up across the American landscape. Especially since the events of 9/11, many have become concerned about what kind of teaching is going on behind the walls of these schools, and whether it might serve to foster the seditious purposes of Islamist extremism. The essays collected in this volume look behind those walls and discover both efforts to provide excellent instruction following national educational standards and attempts to inculcate Islamic values and protect students from what are seen as the dangers of secularism and the compromising values of American culture. Also considered here are other dimensions of American Islamic education, including: new forms of institutions for youth and college-age Muslims; home-schooling; the impact of educational media on young children; and the kind of training being offered by Muslim chaplains in universities, hospitals, prisons, and other such settings. Finally the authors look at the ways in which Muslims are rising to the task of educating the American public about Islam in the face of increasing hostility and prejudice. This timely volume is the first dedicated entirely to the neglected topic of Islamic education.
Author: J. Gregory Dees Publisher: John Wiley & Sons ISBN: 0471151165 Category : Business & Economics Languages : en Pages : 352
Book Description
A hands-on resource that shows nonprofits how to adopt entrepreneurial behaviors and techniques The rising spirit of social entrepreneurship has created all kinds of new opportunities for nonprofit organizations. But at the same time, many are discovering more than their share of challenges as well. This essential book will help anyone in the field gain the necessary skills to meet these challenges. Written by the leading thinkers and practitioners in the field, Enterprising Nonprofits offers concise and engaging explanations of the most successful business tools being used by nonprofits today. The authors clearly describe all the concepts so you'll be able to embrace the methods of social enterprise for your organization. With this book, you'll learn how to use practical business techniques to dramatically improve the performance of your nonprofit. Praise for Enterprising Nonprofits "I can't imagine a better team to bring powerful insights and practical guidance to social entrepreneurs. Readers will be inspired by the examples, and then they will roll up their sleeves to apply the many useful management tools in this engaging book."-Rosabeth Moss Kanter, Harvard Business School, Author of Evolve!: Succeeding in the Digital Culture of Tomorrow "In one book, Enterprising Nonprofits does for social entrepreneurs what countless volumes have done for entrepreneurs in the business sector. A wonderful mixture of analysis, practical advice, and inspiration."-Paul Brest, President, William and Flora Hewlett Foundation All of the royalties from this book will be used by the Ewing Marion Kauffman Foundation to support continuing work on social entrepreneurship.
Author: Rajesh Tandon Publisher: Commonwealth Secretariat ISBN: 9780903850506 Category : Political Science Languages : en Pages : 132
Book Description
The Citizenship and Governance Toolkit draws on the lessons generated from learning projects and case studies supported under the Citizens and Governance Program of the Commonwealth Foundation. It offers practical guidance on how to promote the participation of citizens in governance. The contents of this Toolkit (print and CD-ROM media) include: _ the meaning of inclusive governance _ ways for citizens to organize and engage in governance _ strategies for multi-sectoral partnerships _ key themes that emerge in governance, such as conflict, gender, and power _ suggestions for participatory methods in governance, including learning circles, popular theatre, and role play _ methods of building capacities--of citizens, intermediaries and government officials--for inclusive governance. A training manual is also in preparation, which will include role plays, exercises and other training materials. The Toolkit is a fantastic resource bank for policymakers, practitioners, facilitators in government departments and agencies, and other change agents working in local communities.
Author: National Academies of Sciences, Engineering, and Medicine Publisher: National Academies Press ISBN: 0309452961 Category : Medical Languages : en Pages : 583
Book Description
In the United States, some populations suffer from far greater disparities in health than others. Those disparities are caused not only by fundamental differences in health status across segments of the population, but also because of inequities in factors that impact health status, so-called determinants of health. Only part of an individual's health status depends on his or her behavior and choice; community-wide problems like poverty, unemployment, poor education, inadequate housing, poor public transportation, interpersonal violence, and decaying neighborhoods also contribute to health inequities, as well as the historic and ongoing interplay of structures, policies, and norms that shape lives. When these factors are not optimal in a community, it does not mean they are intractable: such inequities can be mitigated by social policies that can shape health in powerful ways. Communities in Action: Pathways to Health Equity seeks to delineate the causes of and the solutions to health inequities in the United States. This report focuses on what communities can do to promote health equity, what actions are needed by the many and varied stakeholders that are part of communities or support them, as well as the root causes and structural barriers that need to be overcome.
Author: Alison Theaker
Author: Constant Berkhout
Author: Fredda Herz Brown
Author: Bill Stanczykiewicz
Author: Soo Ah Kwon
Author: Riki Wilchins
Author: Yvonne Y Haddad
Author: J. Gregory Dees
Author: Rajesh Tandon
Author: National Academies of Sciences, Engineering, and Medicine