Wise Up to Teens PDF Download

Author: Peter Zollo
Publisher: New Strategist Publications
ISBN: 9780962809293
Category : Advertising
Languages : en
Pages : 311

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Author: Peter Zollo
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 448

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Rev. ed. of: Wise up to teens. 2nd ed. c1999

Author: Kimberly Bolan Taney
Publisher: American Library Association
ISBN: 9780838908327
Category : Libraries
Languages : en
Pages : 156

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A guide to creating interesting and exciting spaces for young adults in the library, explaining how to solicit input, and discussing planning, design and decor, and promotion. Includes worksheets and a list of resources.

Author: Arthur Asa Berger
Publisher: Rowman & Littlefield
ISBN: 9780742553842
Category : Social Science
Languages : en
Pages : 276

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Media and Society is a lively, illustrated introduction to the role that mass media--and the messages and texts they carry--play in our lives and our society. Arthur Asa Berger explores the time we spend with media, media aesthetics, ethics, audiences, media effects, technologies, violence and sexuality in media, and ownership. Media and Society helps us understand the relationship between consumers and media--the books, television, radio, magazines, web sites, video games, newspapers, movies, and other mass media we encounter every day. --Publisher.

Author: Sharon L. Nichols
Publisher: Routledge
ISBN: 1135615950
Category : Education
Languages : en
Pages : 313

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The media's presentation suggests that American teenage culture today is the most violent, sexual, and amoral youth culture in history. In this book, Nichols and Good deconstruct the negative images held by large numbers of adults. Recognizing that many teenagers are left by adults to socialize themselves and the consequences of this "careless indifference," the authors' goal is to influence a more positive view leading to stronger social policies and better services, resources, and programs to meet the needs of America's youth. Unique features of America's Teenagers--Myths and Realities: Media Images, Schooling, and the Social Costs of Careless Indifference include: *powerful analytic lenses used to revisit typical depictions of youth; *a wealth of information brought to bear on understanding teenagers' behavior; and *consideration of a broad range of adolescent behaviors across critical socializing settings. The book begins with a discussion of the continuing myth of adolescence--how and why youth are devalued, and an overview of current beliefs about youth drawn from two 1990s Public Agenda Polls. This is followed by chapters on youth and the media, and the pressures that youth face in various dimensions of their lives. Topics include youth violence; the sex lives of teenagers; tobacco, alcohol, drugs, and teens; healthy living and decision making; working teens; and youth and education. The concluding chapter pulls together themes generated throughout the book and provides examples of policies that would underscore the value of viewing youth as a social investment. General guidelines are provided for teachers, parents, policymakers, and citizens to facilitate responding to youth in meaningful, proactive ways that improve the quality of life for teenagers and the broader society.

Author: Murray Milner
Publisher: Routledge
ISBN: 1135919968
Category : Family & Relationships
Languages : en
Pages : 321

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Freaks, Geeks, and Cool Kids argues that the teenage behaviors that annoy adults do not arise from ""hormones, "" bad parenting, poor teaching, or ""the media, "" but from adolescents' lack of power over the central features of their lives: they must attend school; they have no control over the curriculum; they can't choose who their classmates are. What teenagers do have is the power to create status systems and symbols that not only exasperate adults, but also impede learning and maturing. Ironically, parents, educators, and businesses are inadvertently major contributors to these ou.

Author: Walt Larimore
Publisher: Florida Hospital Publishing
ISBN: 044657760X
Category : Family & Relationships
Languages : en
Pages : 321

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The experts at America's 'Hospital of the Future' provide a comprehensive approach to helping parents control their children's weight while developing a healthy, active lifestyle. Studies show that as many as one in four American children is overweight, and childhood obesity rates have doubled since the late 1970s. Medical problems that doctors once saw only in adults aged 50 or older are now striking individuals in their 20s and younger, including heart disease, stroke, diabetes, colorectal cancer, high blood pressure, asthma, joint problems, and arthritis. In this essential new book, a pediatric endocrinologist and a respected dietician present a step-by-step, medically sound, and achievable weight-control program that will benefit the whole family. Poor diet and sedentary lifestyles-as well as a lack of parental guidance-are at the root of this child obesity epidemic. Studies show that approximately 40 % of obese children will grow up to be obese adults. This book seeks to break this alarming pattern.

Author: Michael Cart
Publisher: American Library Association
ISBN: 0838937489
Category : Language Arts & Disciplines
Languages : en
Pages : 597

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Editorial Advisory Board: Sarah Park Dahlen, Associate Professor, School of Information Sciences, University of Illinois Urbana-Champaign; Marianne Martens, Associate Professor, School of Information, Kent State University; Amy Pattee, Associate Professor and Co-coordinator of Dual-Degree MS LIS/MA Children’s Literature, School of Library and Information Science, Children’s Literature, Simmons University “Comprehensive and substantial ... a highly recommended resource," raved VOYA about the third edition. Now, to keep pace with changes in the field of publishing and realign itself to the newest generation of young adults, Cart returns with a sweeping update of his classic text. Relied upon by educators, LIS instructors and students, and practitioners for its insight and thoroughness, his book surveys the landscape of YA lit both past and present, sketching out its origins and showing how it has evolved to deal with subjects every bit as complex as its audience; closely examines teen demographics, literacy, audiobooks, the future of print, the role of literary criticism, and other key topics; provides updated coverage of perennially popular genre fiction, including horror, sci fi, and dystopian fiction; delves deeply into multicultural and LGBTQIA+ literature, substantially updated in this edition; features expansive interviews with best-selling authors like Eric Shanower, Jackie Woodson, and Bill Konigsberg as well as several publishers and leaders in the field; discusses the impact of the Printz Award, ALAN’s Walden Award, the National Book Award, The Los Angeles Times Book Award, and other honors; and features abundant bibliographic material to aid in readers' advisory and collection development.

Author: Lynn R. Kahle
Publisher: Psychology Press
ISBN: 113561671X
Category : Business & Economics
Languages : en
Pages : 453

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Book Description
Sports marketing is one of the fastest growing areas of marketing communication. This book advances understanding in this emerging area. It presents sports marketing in a scholarly and comprehensive way, covering major topics of discussion in sports marketing and the psychology of communication. Several new, innovative topics are introduced, such as SportNEST and consumption communities, and many classic topics are brought up to date, including sponsorship, ambush marketing, identification, endorsements, basking in reflected glory, and licensing. Many of the topics that seem to center around sports show up as well, such as sneakers, ethics, risky behavior, and even investments. Utilizing a psychological approach to understanding sports marketing, first-rate authors discuss the most important topics. The book covers all major topics of sports marketing, including: sponsorship from several different perspectives--the major force in sports marketing; ambush marketing--how non-sponsors seek to reap the benefits without paying the price; and licensing--using the sale of items, such as T-shirts to increase profit and marketing.

Author: Walt Mueller
Publisher: InterVarsity Press
ISBN: 0830875050
Category : Family & Relationships
Languages : en
Pages : 242

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Book Description
Before we can reach today's youth with the turth of the gospel, we need to see what they see and hear what they hear. We need to catch the messages encrypted in their culture and understand what's really being communicated. In Engaging the Soul of Youth Culture Walt Mueller, founder and president of the Center for Parent/Youth Understanding, helps us to navigate the troubling and confusing terrain of teen worldviews so that we can effectively and compassionately pass along good news: our God is their God, our Savior can be their Savior.