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Why Wellness Sells

Why Wellness Sells PDF Author: Colleen Derkatch
Publisher: JHU Press
ISBN: 1421445298
Category : Medical
Languages : en
Pages : 270

Book Description
How and why the idea of wellness holds such rhetorical—and harmful—power. In Why Wellness Sells, Colleen Derkatch examines why the concept of wellness holds such rhetorical power in contemporary culture. Public interest in wellness is driven by two opposing philosophies of health that cycle into and amplify each other: restoration, where people use natural health products to restore themselves to prior states of wellness; and enhancement, where people strive for maximum wellness by optimizing their body's systems and functions. Why Wellness Sells tracks the tension between these two ideas of wellness across a variety of sources, including interviews, popular and social media, advertising, and online activism. Derkatch examines how wellness manifests across multiple domains, where being "well" means different things, ranging from a state of pre-illness to an empowered act of good consumer-citizenship, from physical or moral purification to sustenance and care, and from harm reduction to optimization. Along the way, Derkatch demonstrates that the idea of wellness may promise access to the good life, but it serves primarily as a strategy for coping with a devastating and overwhelming present. Drawing on scholarship in the rhetoric of health and medicine, the health and medical humanities, and related fields, Derkatch offers a nuanced account of how language, belief, behavior, experience, and persuasion collide to produce and promote wellness, one of the most compelling—and harmful—concepts that govern contemporary Western life. She explains that wellness has become so pervasive in the United States and Canada because it is an ever-moving, and thus unachievable, goal. The concept of wellness entrenches an individualist model of health as a personal responsibility, when collectivist approaches would more readily serve the health and well-being of whole populations.

Why Wellness Sells

Why Wellness Sells PDF Author: Colleen Derkatch
Publisher: JHU Press
ISBN: 1421445298
Category : Medical
Languages : en
Pages : 270

Book Description
How and why the idea of wellness holds such rhetorical—and harmful—power. In Why Wellness Sells, Colleen Derkatch examines why the concept of wellness holds such rhetorical power in contemporary culture. Public interest in wellness is driven by two opposing philosophies of health that cycle into and amplify each other: restoration, where people use natural health products to restore themselves to prior states of wellness; and enhancement, where people strive for maximum wellness by optimizing their body's systems and functions. Why Wellness Sells tracks the tension between these two ideas of wellness across a variety of sources, including interviews, popular and social media, advertising, and online activism. Derkatch examines how wellness manifests across multiple domains, where being "well" means different things, ranging from a state of pre-illness to an empowered act of good consumer-citizenship, from physical or moral purification to sustenance and care, and from harm reduction to optimization. Along the way, Derkatch demonstrates that the idea of wellness may promise access to the good life, but it serves primarily as a strategy for coping with a devastating and overwhelming present. Drawing on scholarship in the rhetoric of health and medicine, the health and medical humanities, and related fields, Derkatch offers a nuanced account of how language, belief, behavior, experience, and persuasion collide to produce and promote wellness, one of the most compelling—and harmful—concepts that govern contemporary Western life. She explains that wellness has become so pervasive in the United States and Canada because it is an ever-moving, and thus unachievable, goal. The concept of wellness entrenches an individualist model of health as a personal responsibility, when collectivist approaches would more readily serve the health and well-being of whole populations.

Reclaiming Wellness

Reclaiming Wellness PDF Author: Jovanka Ciares
Publisher: New World Library
ISBN: 1608687848
Category : Health & Fitness
Languages : en
Pages : 242

Book Description
If you’ve ever felt left out of “elite” healthcare regimes or thought that being healthy shouldn’t be expensive, this book is for you. Reclaiming Wellness explores today’s most effective wellness practices — and their multicultural sources — in a way that makes overall health accessible to all. The book provides: • practical, affordable, delicious, and fun ways to incorporate plant-based whole foods into even the most time-crunched routine • lazy-proof means of movement that feel more like self-love than dreaded exercise • techniques of mindfulness, meditation, and visualization that make them meaningful everyday tools • ways to experience nature, music, and community to heal and connect “If you’ve ever wondered about the origins of the world’s best lifestyle choices for the healthiest body and mind, this book is for you. Or if you are looking for ways to incorporate plant-based foods, spices, and herbs into nutritious, delicious meals, this book is for you. You’ll find easy ways to keep your body and mind feeling fresh and vibrant, and you’ll learn about your ancestors, too!” — Jenné Claiborne, chef and creator of Sweet Potato Soul “In Reclaiming Wellness, Jovanka Ciares has brilliantly interwoven the power of multicultural ancestral traditions and wellness practices into a holistic road map to achieve optimized health even with the noise and chaos of the modern world trying to overwhelm us into dis-ease.” — Jason Goldberg, author of Prison Break “Jovanka Ciares is a miracle worker, a trusted source for wellness transformation from the inside out. Her wisdom and knowledge have healed and helped so many; may this book support you in reclaiming your wellness journey.” — Kelly Lynn Adams, award-winning entrepreneur, business and life coach, and podcaster

Unfit, Unhealthy and Unwell

Unfit, Unhealthy and Unwell PDF Author: Frankie Cruz
Publisher: Bookbaby
ISBN: 9781792358142
Category :
Languages : en
Pages : 304

Book Description
You try to do all the right things to be fit and healthy. The gargantuan fitness, health, and wellness industry is supposed to be based on the premise that it helps others. Yet the obesity epidemic is still on the rise in first-world countries. The countless useless supplements, gadgets, programs, and books that claim to know the 'truth' have seeped into our very culture. That's why in Unfit, Unhealthy & Unwell a group of acclaimed industry veterans, renowned medical doctor Ari Bernstein, and international award-winning consumer psychologist Nia Williams finally reveal the tricks of the trade. These experts offer their candid opinions in a set of easy-to-read hard-hitting essays. Learn about the dark depths of the industry to protect yourself, and learn how it moves forward from here...

The Wellness Syndrome

The Wellness Syndrome PDF Author: Carl Cederström
Publisher: John Wiley & Sons
ISBN: 0745688713
Category : Philosophy
Languages : en
Pages : 200

Book Description
Not exercising as much as you should? Counting your caloriesin your sleep? Feeling ashamed for not being happier? You may be avictim of the wellness syndrome. In this ground-breaking new book, Carl Cederström andAndré Spicer argue that the ever-present pressure to maximizeour wellness has started to work against us, making us feel worseand provoking us to withdraw into ourselves. The Wellness Syndromefollows health freaks who go to extremes to find the perfect diet,corporate athletes who start the day with a dance party, and theself-trackers who monitor everything, including their own toilethabits. This is a world where feeling good has becomeindistinguishable from being good. Visions of social change havebeen reduced to dreams of individual transformation, politicaldebate has been replaced by insipid moralising, and scientificevidence has been traded for new-age delusions. A lively andhumorous diagnosis of the cult of wellness, this book is anindispensable guide for everyone suspicious of our relentless questto be happier and healthier.

Health and Wellness

Health and Wellness PDF Author: Gordon Edlin
Publisher: Jones & Bartlett Learning
ISBN: 9780763765934
Category : Health & Fitness
Languages : en
Pages : 834

Book Description
Health and Wellness, Tenth Edition is written in a personal and engaging style with specific tips and aids to help students improve their health habits. This text encourages students to learn the skills they need to enhance the quality and longevity of life. Health and Wellness covers the many perspectives of personal health, including physical, emotional, mental, social, environmental, and spiritual perspectives, with a central theme of self-responsibility for one’s behavior.

Quantum Wellness

Quantum Wellness PDF Author: Kathy Freston
Publisher: Weinstein Books
ISBN: 1602860602
Category : Self-Help
Languages : en
Pages : 205

Book Description
An instant New York Times bestseller embraced and endorsed by such luminaries as Oprah Winfrey, Dr. Mehmet Oz, Ellen DeGeneres, and Marianne Williamson, Quantum Wellness is the breakthrough book that created a national trend. This life-changing guide teaches us how to reach our highest level of health and contentment through small, focused changes. Featuring a foreword by #1 New York Times bestselling author Dr. Mehmet C. Oz, Quantum Wellness will forever change the way readers approach healthy living.

Natural Causes

Natural Causes PDF Author: Barbara Ehrenreich
Publisher: Granta Books
ISBN: 1783782439
Category : Social Science
Languages : en
Pages :

Book Description
We tend to believe we have agency over our bodies, our minds and even our deaths. Yet emerging science challenges our assumptions of mastery: at the microscopic level, the cells in our bodies facilitate tumours and attack other cells, with life-threatening consequences. In this revelatory book, Barbara Ehrenreich argues that our bodies are a battleground over which we have little control, and lays bare the cultural charades that shield us from this knowledge. Challenging everything we think we know about life and death, she also offers hope - that we find our place in a natural world teeming with animation and endless possibility.

Building a Wellness Business That Lasts

Building a Wellness Business That Lasts PDF Author: Rick Stollmeyer
Publisher: John Wiley & Sons
ISBN: 1119679060
Category : Business & Economics
Languages : en
Pages : 256

Book Description
Start and grow a durable business in the rapidly growing wellness industry! As we emerge from COVID-19 the world sits on the cusp of a massive wave of wellness industry growth. This "Fourth Wave of Wellness" will bring hundreds of millions more people into healthier, happier lifestyles, creating millions of jobs and producing massive entrepreneurial opportunities. Whether your goal is to work from home, open a neighborhood wellness studio or launch the next global wellness brand, Building a Wellness Business That Lasts is your definitive guide. Wellness has become one of the largest and most important business opportunities of our age, fueled by massive societal trends, rapid technology innovations, and hundreds of thousands of wellness business entrepreneurs. Independent teachers, trainers, and therapists and studio, gym, spa, and salon owners across the globe are transforming shopping malls and downtown districts with wellness experiences that help hundreds of millions of people live healthier, happier lives. Author Rick Stollmeyer is the co-founder and CEO of Mindbody, Inc., the leading technology platform for the wellness industry. Over more than two decades, Rick built Mindbody from a garage startup into a multi-billion-dollar technology platform for the wellness industry, helping thousands of wellness business owners achieve their visions in the process. This experience has given Rick a front row seat to the explosive growth of the wellness industry. He brings that unique experience and his passion for entrepreneurship to Building a Wellness Business That Lasts. This book will inspire and inform you at the same time and will serve as a powerful guide you can refer to on your path to success.

Wellness Against All Odds

Wellness Against All Odds PDF Author: Sherry A. Rogers
Publisher: Prestige Publications
ISBN: 9780961882150
Category : Health & Fitness
Languages : en
Pages : 404

Book Description


Destination Wellness

Destination Wellness PDF Author: Annie Daly
Publisher: Chronicle Books
ISBN: 1797202790
Category : Self-Help
Languages : en
Pages : 249

Book Description
True well-being isnt hard to find. You just have to know where to look. In this insightful, full-color tour of Jamaica, Norway, Hawai'i, Japan, India, and Brazil, wellness and travel journalist Annie Daly shares a diverse array of philosophies, lifestyles, and practices for better living. Fed up with the commercialization of the wellness industry after working in it for years, Annie embarked on an inspiring adventure through some of the world's happiest and healthiest cities and villages to find out what we can learn from them. Whether she's hiking along gorgeous fjords in Norway to see why Norwegians are so dedicated to getting outside, soothing her spirit with Hawaiian salt water cleanses, or learning about the importance Brazilians place on community, Annie combines on-the-ground reporting with heartful personal narrative to share the global lessons, philosophies, and customs that prove that wellness is not about the products—it's about the way you live your life. With candid photography, lesser-known history sidebars, and guidance on how to incorporate these often ancient and always timeless practices into your own lifestyle, this culturally-immersive read invites you to view the world through a different lens and decide what being well means to you. Destination Wellness is the perfect book for: • Anyone who has embraced hygge and is looking for new lifestyle inspiration • Armchair travelers and staycationers • Happiness and inspiration seekers • Wellness and travel enthusiasts • History lovers