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Author: James W. Murphy Publisher: CreateSpace ISBN: 9781490365251 Category : Business & Economics Languages : en Pages : 108
Book Description
"'Parachute me in anywhere in America and I'll write at least one order that day,' says author Jim Murphy, which perfectly describes the exuberance and can-do attitude of this remarkable, old-school door-to-door encyclopedia salesman who made millions during his career. Do you have a doorknob close? Do you know what a three-dime bank is? Have you discovered the perfect way to overcome price objections? You will. After sitting down to four days of in-depth interviews, Murphy lays it all out, every trick he used, every tell he watched for to make a sale. This is no ivory-tower theorist but rather a witty, engaging, behind-the-scenes confessional from one of the nation's best. No matter what you rep and no matter what you sell - stocks, insurance, cars, clothing, technology, travel, or lemonade on the street - you'll be a lot better at it after an hour or two with Murphy. Great salespeople are made not born, Murphy reminds us - you just need to know a few of those unsaid things that they don't teach you in school' - Amazon.com.
Author: James W. Murphy Publisher: CreateSpace ISBN: 9781490365251 Category : Business & Economics Languages : en Pages : 108
Book Description
"'Parachute me in anywhere in America and I'll write at least one order that day,' says author Jim Murphy, which perfectly describes the exuberance and can-do attitude of this remarkable, old-school door-to-door encyclopedia salesman who made millions during his career. Do you have a doorknob close? Do you know what a three-dime bank is? Have you discovered the perfect way to overcome price objections? You will. After sitting down to four days of in-depth interviews, Murphy lays it all out, every trick he used, every tell he watched for to make a sale. This is no ivory-tower theorist but rather a witty, engaging, behind-the-scenes confessional from one of the nation's best. No matter what you rep and no matter what you sell - stocks, insurance, cars, clothing, technology, travel, or lemonade on the street - you'll be a lot better at it after an hour or two with Murphy. Great salespeople are made not born, Murphy reminds us - you just need to know a few of those unsaid things that they don't teach you in school' - Amazon.com.
Author: Jon Spoelstra Publisher: Harper Collins ISBN: 0061745839 Category : Business & Economics Languages : en Pages : 298
Book Description
You. That's Right. YOU. You've got a problem. You've got a product that's not first in its class. It's not even second. You've got to find a way to market that product. What Are You Going To Do? You're going to read this book, that's what. Let's face it. There comes a time in the life of every business when a product or service does not sell up to expectations. Maybe your product is outmoded. Or hasn't been positioned correctly. Or is competing in a crowded market. Whatever the reason, Ice to the Eskimos is dedicated to helping you reclaim that lost ground. It's about taking a product or service and turning it into a winner. If you've got a product that is not the best in its field, then you will love Ice to the Eskimos. Take the principles Jon Spoelstra writes about and run hard with them—you'll be amazed by the results. Written by the former president of the hapless New Jersey Nets, Jon Spoelstra is the man responsible for tripling that team's lagging revenues in just three years and increasing the season-ticket holders base by 250 percent. This guy knows what he's talking about. What everyone else had seen as a lost cause, Spoelstra saw as an outstanding opportunity to reawaken a tired and beaten product to achieve unprecedented profitability. Not just for sports marketers, this lively, entertaining book successfully makes the jump from sports to whatever your product may be. The techniques Spoelstra perfected while working for teams in the NHL and NBA—from innovative packaging to image overhaul—apply to any product in any company. The numerous winning examples are sure to make Ice to the Eskimos a must-read for anyone with a product or service to sell. Ice to the Eskimos is sure to be an instant marketing classic. It will show millions of readers how to market their product...sometimes even after they've given up hope. By using the powerful techniques in this book, you too can learn to achieve the impossible and market ice to the Eskimos.
Author: Alberto Aleo Publisher: Business Expert Press ISBN: 1606499270 Category : Business & Economics Languages : en Pages : 289
Book Description
Do ethics pay? In an attempt to answer this question, the authors analyze the economic theories that might rehabilitate ethics in the world of sales and turn them into an effective tool for conducting negotiations. This book proposes a “bottom-up” approach that starts from an analysis of sales activities to build a business style that, if adopted by an entire organization, can make the difference thus enhancing the company’s success. Italian culture provides a backdrop to the book; the authors reinterpret the particular nature of the country’s economic and social fabric and integrate this into an approach to business that can create authentic relationships, shared prosperity and quality of life across other cultures. Sale Ethics stimulates the development of a self-entrepreneurial mind-set that is useful in any field, and provides a simple and effective method of capitalizing on your own talents while respecting others and at the same time garnering the rewards of ethical behavior.
Author: Denny McLain Publisher: Triumph Books ISBN: 1572439572 Category : Sports & Recreation Languages : en Pages : 425
Book Description
From being the only 30-game winner in more than 70 years to having the Gambino crime family order a hit for your murder, Denny McLain has surely seen it all: RICO charges from the U.S. government to touring the country as a popular musician playing on national TV and the Las Vegas strip before becoming a close jail-house friend to John Gotti Jr. I Told You I Wasn’t Perfect allows the former All-Star pitcher to share his cautionary tale with generations of baseball. In 1968, McLain set the baseball world on fire by being the first pitcher to win at least 30 games since Dizzy Dean 34 years earlier. But just two years later he was banned from the game for half a season, traded away to the laughing-stock Washington Senators where he entered into a never-ending battle with baseball icon Ted Williams. By 1972, he was a retired star, hustling games of golf. Throughout the 1980s and 1990s he was in and out of prison for charges including racketeering, loan-sharking, extortion, cocaine possession, and fraud before being included in wide-sweeping RICO charges that tried to connect him to Gotti and the violent underworld of the mafia. In this moving autobiography, McLain reveals how his desire for excitement and attention led directly to his downfall from being a popular public image and cost him his marriage, which has since been reconciled and remarried.
Author: United States. Congress. House. Committee on Armed Services. Subcommittee on Terrorism, Unconventional Threats, and Capabilities Publisher: ISBN: Category : Political Science Languages : en Pages : 64
Author: Michael K. Honey Publisher: W. W. Norton & Company ISBN: 0393078329 Category : History Languages : en Pages : 665
Book Description
The definitive history of the epic struggle for economic justice that became Martin Luther King Jr.'s last crusade. Memphis in 1968 was ruled by a paternalistic "plantation mentality" embodied in its good-old-boy mayor, Henry Loeb. Wretched conditions, abusive white supervisors, poor education, and low wages locked most black workers into poverty. Then two sanitation workers were chewed up like garbage in the back of a faulty truck, igniting a public employee strike that brought to a boil long-simmering issues of racial injustice. With novelistic drama and rich scholarly detail, Michael Honey brings to life the magnetic characters who clashed on the Memphis battlefield: stalwart black workers; fiery black ministers; volatile, young, black-power advocates; idealistic organizers and tough-talking unionists; the first black members of the Memphis city council; the white upper crust who sought to prevent change or conflagration; and, finally, the magisterial Martin Luther King Jr., undertaking a Poor People's Campaign at the crossroads of his life, vilified as a subversive, hounded by the FBI, and seeing in the working poor of Memphis his hopes for a better America.
Author: Mariah Stewart Publisher: Simon and Schuster ISBN: 1451652119 Category : Fiction Languages : en Pages : 1208
Book Description
This ebook anthology contains three beloved Mariah Stewart novels in her classic Enright Family Collection. Devlin's Light India Devlin has always appreciated her family's legacy: the lighthouse and the Delaware beachfront property named after it. As an adult, India is far more dedicated to her job as a criminal prosecutor in a nearby big city than she is to her hometown ties. When her brother Ry is murdered without explanation at the lighthouse, India is compelled to return home seeking answers. In Devlin's Light she finds far more than the answers to the mystery concerning her brother's death; she finds an exciting and passionate new lover, Nick Enright; her brother's' newly orphaned daughter; and her own aging aunt. India is torn between family ties, responsibility, and desire. Instead of finding resolution, she finds herself confronted with new choices, and is surprised to find that by returning to her small-town roots she enlarges her world. Moon Dance At the age of 26, Georgia Enright's dreams of becoming a lead dancer are fleeting. So she ventures to Pumpkin Hill, an old farm owned by her newly found half-sister, Laura Bishop, to contemplate her future. There she discovers the simple pleasures of country life--until Matthew Bishop shows up. Wonderful You Twenty-eight, single, and struggling to keep her funky little shop of handicrafts afloat, Zoey Enright never thought she would become a celebrity like her mother, an internationally acclaimed mystery writer. But to her surprise, a knockout audition lands her a plum job as an on-air saleswoman for the Home MarketPlace home-shopping network. Unbeknownst to Zoey, the HMP's wily CEO, Delaney O'Connor, has set out to bring his only grandson, Ben Pierce -- the hero of Zoey's childhood -- home from Europe to run the network. Ben's one true passion was grand prix racing -- until he laid eyes on Zoey again. But suddenly, a near-fatal accident brought his driving career to a screeching halt. Coming back to the States brings him face-to-face with not only an all-grown-up Zoey, but his own haunted past as well. Forced to confront painful emotions he crossed an ocean to forget, Ben finds that he must barter his old dreams for new ones if he and Zoey are to claim the wonderful future they were meant to share.
Author: Norman Coe Publisher: Oxford University Press ISBN: 0194836630 Category : Foreign Language Study Languages : en Pages : 284
Book Description
Refreshed with a new design, Oxford Practice Grammar is a three-level English grammar practice series for the classroom or self-study. Its tried and trusted methodology provides clear explanations and lots of extra practice. Oxford Practice Grammar knows that students need different types of explanation and practice at each stage of their study. Basic provides lots of practice and short explanations; Intermediate gives you more detail with extended practice; Advanced gives challenging practice activities and in-depth explanations. Great for classroom or self-study.
Author: Cathy Williams Publisher: Harlequin ISBN: 1460378334 Category : Fiction Languages : en Pages : 128
Book Description
The Secret Billionaire Billionaire Lucas Romero is many things—brooding, talented and a consummate womanizer. The one thing he's not? The "ski instructor" beautiful, innocent Milly Mayfield thought she was giving herself to in a sumptuous, secluded French ski chalet! And now she's livid! Arrogant playboy Lucas is bewildered by Milly's decidedly unusual reaction to the revelation of his substantial wealth—he's never had complaints before! But even Milly cannot ignore the sexual chemistry between them. So when a family emergency means he needs a willing woman by his side, Milly suddenly finds herself whisked away to Spain…and engaged!