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Author: Rick Cusick Publisher: ISBN: 9781933360553 Category : Calligraphy Languages : en Pages : 0
Book Description
This book is a thorough account of Hermann Zapf's contributions to the artistry and success of Hallmark Cards, an experience that is now fully blended into the company's rich heritage.Since the late '70s, designer Rick Cusick has provided, in articles and presentations, most of what has been written about the Hallmark/Zapf association. This beautifully illustrated book is a tribute to Zapf's own philosophy that the artist's challenge is to ensure, despite technology and mass production, that beauty is never lost.RICK CUSICK is Manager of Font Developoment for Hallmark as well as a respected designer, calligrapher and teacher working with the University of Kansas.
Author: Rick Cusick Publisher: ISBN: 9781933360553 Category : Calligraphy Languages : en Pages : 0
Book Description
This book is a thorough account of Hermann Zapf's contributions to the artistry and success of Hallmark Cards, an experience that is now fully blended into the company's rich heritage.Since the late '70s, designer Rick Cusick has provided, in articles and presentations, most of what has been written about the Hallmark/Zapf association. This beautifully illustrated book is a tribute to Zapf's own philosophy that the artist's challenge is to ensure, despite technology and mass production, that beauty is never lost.RICK CUSICK is Manager of Font Developoment for Hallmark as well as a respected designer, calligrapher and teacher working with the University of Kansas.
Author: Emily Gregory Publisher: Chronicle Books ISBN: 9781452112022 Category : Design Languages : en Pages : 0
Book Description
Typography is always one of the designer's first considerations when it comes to making a statement, and in recent years the world of lettering and type has exploded in an unprecedented wave of creative discovery. Contemporary artists, typesetters, and designers of all kinds are exploring new horizons in illustrated and hand-drawn lettering, digitally rendered lettering, and 3D lettering. This collection—large in scope but petite in size—surveys the recent lettering renaissance, showcasing a diverse range of talent in gorgeous, eye-catching examples and profiling today's innovators. In a stunning little package that expertly combines a handmade feel with a modern aesthetic, this is the ultimate inspirational collection of contemporary lettering for design buffs and type enthusiasts alike.
Author: Brittany Luiz Publisher: Walter Foster ISBN: 1633223426 Category : Art Languages : en Pages : 147
Book Description
Go beyond basic lettering skills and dive into the art of inspirational lettering! Lettering with Purpose is packed with engaging prompts to engage and inspire.
Author: Kelly Klapstein Publisher: Quarto Publishing Group USA ISBN: 1631597817 Category : Art Languages : en Pages : 147
Book Description
Learn how to master the medium—and how to go with the watercolor flow—to create one-of-a-kind lettered art and calligraphy that reflect your personal style. In this stunning follow-up to her highly praised and influential first book, The Art of Brush Lettering, lettering expert and workshop instructor Kelly Klapstein (popular on Instagram as @kellycreates) shares her secrets for mastering the essential techniques for creating lovely modern lettering and calligraphy with watercolor. Start with the basics, from choosing paints, brushes, and other supplies to preparing your paper for painting. Learn to handle watercolor paints with essential strokes and warm-ups. Explore painting letterforms in a variety of styles, from traditional to modern. Try a range of creative techniques, including blending ombrés and rainbows, creating pictorial letterforms, and combining watercolor with other mediums. Enhance your lettering with special touches by complementing it with handpainted backgrounds and simple illustrations. “Plenty of beautiful examples are included and they are really easy to re-create just by following the instructions which are always clear and concise. The letters with the beautiful colour transitions look so good. This is a very hands-on and practical book that I can easily recommend to beginners.” —Parka Blogs
Author: Valerie McKeehan Publisher: Workman Publishing ISBN: 0761186115 Category : Design Languages : en Pages : 177
Book Description
Ubiquitous at boutiques and cafés, on Etsy and Pinterest, in stationery and home decor, the art of chalk lettering is hotter than ever. Valerie McKeehan, an Etsy standout whose work has been featured in magazines and websites from Good Housekeeping to RealSimple.com, teaches us everything we need to know to create gorgeous hand-drawn chalk designs. The book is also a practice space, with three foldout “chalkboards”—the inside cover and foldout back cover are lined with blackboard paper. In over 60 lessons, learn the ABCs of lettering (literally) and basic styles: serif, sans serif, and script. Next, how to lay out a design, combine various styles into one cohesive piece, add shadows and dimension. Master more advanced letter styles, from faceted to ribbon to “vintage circus.” Use banners, borders, flourishes. And finally, 12 projects to show off your newfound skills: including a Winter Wonderland Snow Globe; a smartphone-themed birthday card to text friends and family; a one-of-a-kind party invitation to create, photograph, and mail; and a bake sale sign guaranteed to put everyone who sees it in the mood for a cupcake!
Author: Joanne Sharpe Publisher: Penguin ISBN: 1440353069 Category : Art Languages : en Pages : 146
Book Description
Create uniquely artful words with secrets from Joanne Sharpe! Joanne Sharpe--author of the popular book The Art of Whimsical Lettering--has gathered together 55 of her favorite hand-drawn alphabets for this light-hearted collection. Follow simple illustrated steps to replicate each style...no lengthy instructions or extensive practice required. Any "imperfections" only add to their charm! Try your hand at letterforms inspired by feathers, flowers, postage stamps, vintage type, doodles, taxi cabs, chalkboards and more. Equally exciting are the variety of media used, from colored pencils and markers to paints and inks. Looking to add an artful touch to the world around you? These letters are perfect for personalizing anything from family calendars and daily planners to wall art, art journals, cards and one-of-a-kind gifts. You can even use the techniques and inspiration in this book to invent completely original alphabets of your own. With this A to Z guide, there's no limit to the statements you can make! • Awesome alphabets--55 in all, ranging from basic block and stick letters to fanciful illustrated fonts • Beginner-friendly instructions--Each alphabet is broken down into just a few simple steps • Creative variety of tools and media--pens, markers, brushes, inks, paints, colored pencils, fountain pens, cardstock and much more
Author: Lindsay Ostrom Publisher: Cut It Up ISBN: 9781892726100 Category : Lettering Languages : en Pages : 38
Book Description
This is the best book for beginners. If you want to learn how to letter this book is for you. It is simple enough for kids to use. It also shows you how to do a little doodling to add to your letters. It even includes a practice sheet that you can copy. Trace our letters until you become a pro. We show you how. We also include pen tips & suggestions.
Author: Margaret Shepherd Publisher: Watson-Guptill ISBN: 0770434592 Category : Art Languages : en Pages : 168
Book Description
In an age of myriad computer fonts and instant communication, your handwriting style is increasingly a very personal creation. In this book, Margaret Shepherd, America's premier calligrapher, shows you that calligraphy is not simply a craft you can learn, but an elegant art form that you can make your own. Calligraphy remains perennially popular, often adorning wedding invitations, diplomas, and commercial signs. Whether it is Roman, Gothic, Celtic, Bookhand, or Italic style, calligraphy conveys class and elegance. Margaret Shepherd makes this ancient art form accessible in a completely hand-lettered technical guide that will: * Provide context for calligraphy as an art, exploring the rich tradition of hand-lettering and mapping the evolution of the most popular styles. * Give detailed technical advice on choosing pens, paper, and inks, setting up your workspace, mastering various pen angles, along with step-by-step illustrations to guide you as you practice. * Explain which alphabets are appropriate for different forms of writing. For example, the Roman alphabet works well for short, unpunctuated passages, while the Italic alphabet is more suited to informal everyday communication. * Encourage you to personalize your lettering by using variant strokes and interpreting how you would like the words to look on the page. * Inspire you with carefully chosen illustrations and examples, which bring letters to life. In Margaret Shepherd's own words, "Calligraphy trains not only your eye and hand, but your mind as well." Learn Calligraphy is the authoritative primer for this age-old craft, and will help develop a new appreciation for lettering as you discover your creative personality.
Author: Rick Cusick
Author: Rick Cusick
Author: Kelly Klapstein
Author: Lisa Funk
Author: Emily Gregory
Author: Brittany Luiz
Author: Kelly Klapstein
Author: Valerie McKeehan
Author: Joanne Sharpe
Author: Lindsay Ostrom
Author: Margaret Shepherd