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Author: Edward Allen Publisher: Oxford University Press ISBN: 0198036663 Category : Architecture Languages : en Pages : 285
Book Description
Illustrated with hundreds of illuminating line drawings, this classic guide reveals virtually every secret of a building's function: how it stands up, keeps its occupants safe and comfortable, gets built, grows old, and dies--and why some buildings do this so much better than others. Drawing on things he's learned from the many buildings he himself designed (and in some cases built with his own hands), Edward Allen explains complex phenomena such as the role of the sun in heating buildings and the range of structural devices that are used for support, from trusses and bearing walls to post-tensioned concrete beams and corbeled vaults. He stresses the importance of intelligent design in dealing with such problems as overheating and overcooling, excessive energy use, leaky roofs and windows, fire safety, and noisy interiors. He serves up some surprises: thermal insulation is generally a better investment than solar collectors; board fences are not effective noise barriers; there's one type of window that can be left open during a rainstorm. The new edition emphasizes "green" architecture and eco-conscious design and construction. It features a prologue on sustainable construction, and includes new information on topics such as the collapse of the World Trade Center, sick building syndrome, and EIFS failures and how they could have been prevented. Allen also highlights the array of amazing new building materials now available, such as self-cleaning glass, photovoltaics, transparent ceramics, cloud gel, and super-high-strength concrete and structural fibers. Edward Allen makes it easy for everyone--from armchair architects and sidewalk superintendents to students of architecture and construction--to understand the mysteries and complexities of even the largest building, from how it recycles waste and controls the movement of air, to how it is kept alive and growing.
Author: David Aaker Publisher: Morgan James Publishing ISBN: 1614488320 Category : Business & Economics Languages : en Pages : 219
Book Description
"Aaker on Branding" presents in a compact form the twenty essential principles of branding that will lead to the creation of strong brands. Culled from the six David Aaker brand books and related publications, these principles provide the broad understanding of brands, brand strategy, brand portfolios, and brand building that all business, marketing, and brand strategists should know. "Aaker on Branding" is a source for how you create and maintain strong brands and synergetic brand portfolios. It provides a checklist of strategies, perspectives, tools, and concepts that represents not only what you should know but also what action options should be on the table. When followed, these principles will lead to strong, enduring brands that both support business strategies going forward and create coherent and effective brand families. Those now interested in and involved with branding are faced with information overload, not only from the Aaker books but from others as well. It is hard to know what to read and which elements to adapt. There are a lot of good ideas out there but also some that are inferior, need updating, or are subject to being misinterpreted and misapplied. And there are some ideas that, while plausible, are simply wrong if not dangerous especially if taken literally. "Aaker on Branding"offers a sense of topic priorities and a roadmap to David Aaker's books, thinking, and contributions. As it structures the larger literature of the brand field, it also advances the theory of branding and the practice of brand management and, by extension, the practice of business management.
Author: Daniel G. Parolek Publisher: Island Press ISBN: 1642830542 Category : Architecture Languages : en Pages : 330
Book Description
Today, there is a tremendous mismatch between the available housing stock in the US and the housing options that people want and need. The post-WWII, auto-centric, single-family-development model no longer meets the needs of residents. Urban areas in the US are experiencing dramatically shifting household and cultural demographics and a growing demand for walkable urban living. Missing Middle Housing, a term coined by Daniel Parolek, describes the walkable, desirable, yet attainable housing that many people across the country are struggling to find. Missing Middle Housing types—such as duplexes, fourplexes, and bungalow courts—can provide options along a spectrum of affordability. In Missing Middle Housing, Parolek, an architect and urban designer, illustrates the power of these housing types to meet today’s diverse housing needs. With the benefit of beautiful full-color graphics, Parolek goes into depth about the benefits and qualities of Missing Middle Housing. The book demonstrates why more developers should be building Missing Middle Housing and defines the barriers cities need to remove to enable it to be built. Case studies of built projects show what is possible, from the Prairie Queen Neighborhood in Omaha, Nebraska to the Sonoma Wildfire Cottages, in California. A chapter from urban scholar Arthur C. Nelson uses data analysis to highlight the urgency to deliver Missing Middle Housing. Parolek proves that density is too blunt of an instrument to effectively regulate for twenty-first-century housing needs. Complete industries and systems will have to be rethought to help deliver the broad range of Missing Middle Housing needed to meet the demand, as this book shows. Whether you are a planner, architect, builder, or city leader, Missing Middle Housing will help you think differently about how to address housing needs for today’s communities.
Author: Charles L. Marohn, Jr. Publisher: John Wiley & Sons ISBN: 1119564816 Category : Business & Economics Languages : en Pages : 262
Book Description
A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.
Author: Dennis Rainey Publisher: Crossway Bibles ISBN: 9781581343823 Category : Families Languages : en Pages : 0
Book Description
With topics ranging from the glory of marriage to passing on one's legacy, this Foundations for the Family book shares a consistent and convincing message that must be heard by Christians: it is time to rebuild our families.
Author: Kathy Furgang Publisher: The Rosen Publishing Group, Inc ISBN: 1448868696 Category : Juvenile Nonfiction Languages : en Pages : 66
Book Description
Learning how to get along with family not only strengthens the family and each members emotional security, it also provides individuals with valuable relationship-building tools and skills that will serve them well outside the familyin school and at work and throughout the larger web of lifes relationshipsfriends, classmates, teachers, co-workers, bosses, neighbors, romantic partners, and ones own children. Studies show that strong family relationships help teens stay away from drugs and alcohol. Strong bases also help them stay out of trouble with the authorities, such as police or school officials. For many teens, improved school performance is also a benefit of strong family relationships. There is no one secret to help you get along in complex relationships. There are, however, sensible tips to help you not only merely get along with family members, but build healthy, enriching, rewarding, and enduring relationships that will provide strength, support, and security throughout your life. This volume enables readers to pursue healthy relationships with these tips and serves as an essential guidebook to the most central and important relationships of your life. Readers are encouraged to be actively involved with the 10 Great Questions to Ask and Myths & Facts that are provided.
Author: Bret Contreras Publisher: Victory Belt Publishing ISBN: 162860235X Category : Sports & Recreation Languages : en Pages : 782
Book Description
This is not your run-of-the-mill fitness book. Developed by world-renowned gluteal expert Bret Contreras, Strong Curves offers an extensive fitness and nutrition guide for women seeking to improve their physique, function, strength, and mobility. Contreras spent the last eighteen years researching and field-testing the best methods for building better butts and shapelier bodies. In Strong Curves, he offers the programs that have proven effective time and time again with his clients, allowing you to develop lean muscle, rounded glutes, and greater confidence. Each page is packed with information decoding the female anatomy, providing a better understanding as to why most fitness programs fail to help women reach their goals. With a comprehensive nutritional guide and over 200 strength exercises, this book gets women off the treadmill and furnishes their drive to achieve strength, power, and sexy curves from head to toe. Although the glutes are the largest and most powerful muscle group in the human body, they often go dormant due to lifestyle choices, leading to a flat, saggy bum. Strong Curves is the cure.
Author: Philipp Kristian Diekhöner Publisher: Marshall Cavendish International Asia Pte Ltd ISBN: 9814779172 Category : Business & Economics Languages : en Pages : 141
Book Description
Airbnb, Uber, TripAdvisor, Bitcoin, Carousell – this is the way we live today. Over the past decade, one of the most revolutionary changes in our global economy has been the creation of trusted digital intermediaries. These platforms allow us – as individuals and as businesses – to exchange value with one another in new and better ways. We are experiencing a modern relationship renaissance, enabled by technology and powered by trust.But not everyone has succeeded equally. Corporate innovation efforts are often stymied by a culture of distrust that kills creativity, impedes progress and reduces competitive advantage. As incumbents lurch from one identity crisis to another and startups flood every industry from retail to insurance, only the most trusted players will succeed. The Trust Economy introduces a world-first structured model for building trust in six progressive stages. Whatever industry you’re in, whatever the size of your business, the trust model will set you on the path to reaping the most value from the opportunities and challenges of the digital age.
Author: Eran Vigoda-Gadot Publisher: Routledge ISBN: 131717092X Category : Political Science Languages : en Pages : 281
Book Description
In the face of global challenges and changes - some may even say because of them - one major dilemma looms large for citizens and leaders worldwide: how can we ensure that our countries address these challenges successfully? This book demonstrates that the answer can be found in a better match between the nature of modern bureaucracy and the spirit of modern democracy, as well as by improving methods and ideas for what the author terms 'cleaver governance' and better governability. Moreover, it suggests potential directions for improving governability and public management against the backdrop of the tension between bureaucracy and democracy that has given rise to increasing mistrust of and lack of confidence in public institutions. Building Strong Nations enriches the discussion about moving modern nations forward despite major problems such as the clash of ideologies, the overburdening of and expectations from public administration, and the growing instability in world economics and international relations.
Author: Jacqueline A. Ball
Author: Jacqueline A. Ball
Author: Edward Allen
Author: David Aaker
Author: Daniel G. Parolek
Author: Charles L. Marohn, Jr.
Author: Dennis Rainey
Author: Kathy Furgang
Author: Bret Contreras
Author: Philipp Kristian Diekhöner
Author: Eran Vigoda-Gadot