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Author: Ann Thorpe Publisher: Island Press ISBN: 1610910605 Category : Architecture Languages : en Pages : 239
Book Description
Designing for sustainability is an innovation shaping both the design industry and design education today.Yet architects, product designers, and other key professionals in this new field have so far lacked a resource that addresses their sensibilities and concerns. The Designer's Atlas of Sustainability now explores the basic principles, concepts, and practice of sustainable design in a visually sophisticated and engaging style. The book tackles not only the ecological aspects of sustainable design-designers' choice of materials and manufacturing processes have a tremendous impact on the natural world-but also the economic and cultural elements involved. The Atlas is neither a how-to manual nor collection of recipes for sustainable design, but a compendium of fresh approaches to sustainability that designers can incorporate into daily thinking and practice. Illuminating many facets of this exciting field, the book offers ideas on how to harmonize human and natural systems, and then explores practical options for making the business of design more supportive of long-term sustainability. An examination of the ethical dimensions of sustainable development in our public and private lives is the theme present throughout. Like other kinds of atlases, The Designer's Atlas of Sustainability illustrates its subject, but it goes far beyond its visual appeal, stimulating design solutions for "development that cultivates environmental and social conditions that will support human well-being indefinitely."
Author: Ann Thorpe Publisher: Island Press ISBN: 1610910605 Category : Architecture Languages : en Pages : 239
Book Description
Designing for sustainability is an innovation shaping both the design industry and design education today.Yet architects, product designers, and other key professionals in this new field have so far lacked a resource that addresses their sensibilities and concerns. The Designer's Atlas of Sustainability now explores the basic principles, concepts, and practice of sustainable design in a visually sophisticated and engaging style. The book tackles not only the ecological aspects of sustainable design-designers' choice of materials and manufacturing processes have a tremendous impact on the natural world-but also the economic and cultural elements involved. The Atlas is neither a how-to manual nor collection of recipes for sustainable design, but a compendium of fresh approaches to sustainability that designers can incorporate into daily thinking and practice. Illuminating many facets of this exciting field, the book offers ideas on how to harmonize human and natural systems, and then explores practical options for making the business of design more supportive of long-term sustainability. An examination of the ethical dimensions of sustainable development in our public and private lives is the theme present throughout. Like other kinds of atlases, The Designer's Atlas of Sustainability illustrates its subject, but it goes far beyond its visual appeal, stimulating design solutions for "development that cultivates environmental and social conditions that will support human well-being indefinitely."
Author: Peg Faimon Publisher: Simon and Schuster ISBN: 144030789X Category : Design Languages : en Pages : 197
Book Description
Find Your Niche and Be Successful Inside are the tools you need to get your design career off to a strong start–and maintain it for the long haul. Peg Faimon provides a comprehensive guide to basic business issues in today's competitive marketplace. Whether you just graduated from college, are building a freelance business, or are starting your own firm, this book will give you the confidence and knowledge to create a successful and fulfilling career. You'll learn how to: Research different career paths in design and organize your job search Craft an effective portfolio and master interview techniques Maintain a professional image and network to ensure a consistent stream of paying projects Collaborate effectively with clients, other designers and experts in other professions (like printers, writers, marketers and executives) Establish a freelance business, develop your in-house career or kick start your own firm Stay fresh and move forward in the ever-changing world of graphic design In addition, real-world advice from working designers and an interactive format will help you apply your new skills right away. The Designer's Guide to Business and Careers will give you everything you need to experience immediate success in your career.
Author: Nela Dunato Publisher: ISBN: 9789534817117 Category : Business & Economics Languages : en Pages : 322
Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Courtney Marchese Publisher: Bloomsbury Publishing ISBN: 1350117285 Category : Computers Languages : en Pages : 216
Book Description
This book explores the increasing altruistic impulse of the design community to address some of the world's most difficult problems including social, political, environmental, and global health causes at the local, national, and global scale. Each chapter strategically combines theory and practice to examine how to identify causes and locate accurate data, truth and integrity in information design, the information design/data visualization process, understanding audiences, crafting meaningful narratives, and measuring the impact of a design. A variety of international case studies and interviews with practitioners illustrate the challenges and impact of designing for social agendas. These range from traditional media outlets like The New York Times and The Guardian, popular science organizations like National Geographic and Scientific America, to health institutes like The World Health Organization and The Center for Disease Control. This book allows the novice information designer to create compelling human-centered information narratives which make a difference in our world.
Author: Peleg Top Publisher: Harper Collins ISBN: 0062041401 Category : Business & Economics Languages : en Pages : 751
Book Description
This first-ever book of its kind, Designing for the Greater Good, features hundreds of illustrated examples of the best nonprofit and cause-related design worldwide, plus 24 inspiring case studies and insights into great nonprofit branding campaigns. A comprehensive resource for designers, creative professionals, marketers, corporate communications departments and nonprofit leaders, this book showcases work from a variety of sectors including Family and Community, Animal Causes, Health, Human Rights, Environmental Awareness, Spirituality, and the Arts. The 24 case studies feature interviews with the designers for such campaigns as the Avon Walk for Breast Cancer, The Hurricane Katrina Poster Project and Get London Reading. Materials presented in Designing for the Greater Good include: cause-specific campaigns and case studies; logos and branding for nonprofits; websites, posters, brochures, advertising, and marketing materials for cause-related events and nonprofits; packaging; invitations for fundraisers and events.
Author: Naomi Stanford Publisher: Routledge ISBN: 1136436863 Category : Business & Economics Languages : en Pages : 321
Book Description
Organization Design looks at how you need to change the ways your organization does things in order to increase productivity, performance, and profit. Providing the knowledge and method to handle the kind of recurring organisational change that all businesses face, those which do not involve transforming the entire enterprise but which necessitate significant change at the business unit, divisional, functional, facility or local levels. The problem lies in knowing what needs to change and how to change it. Taking the organisation as a designed system, it describes four major elements of organizations: the work - the basic tasks to be done by the organisation and its parts, the people - characteristics of individuals in the organization, formal organization - structures eg the organisation hierarchy, processes, and methods that are formally created to get individuals to perform tasks, informal organization - emerging arrangements including variations to the norm, processes, and relationships, commonly described as the culture or 'the way we do things round here'. The way these four elements relate, combine and interact affects productivity, performance and profit. Most books on this subject target a wide management audience rather than HR, this is specifically written for HR practitioners and line managers working together to achieve the goal. It clarifies why and how organisations need to be in a state of readiness to design or redesign and emphasises that people as well as business processes must be part of design considerations.
Author: Leah Buley Publisher: Rosenfeld Media ISBN: 1933820896 Category : Business & Economics Languages : en Pages : 265
Book Description
The User Experience Team of One prescribes a range of approaches that have big impact and take less time and fewer resources than the standard lineup of UX deliverables. Whether you want to cross over into user experience or you're a seasoned practitioner trying to drag your organization forward, this book gives you tools and insight for doing more with less.
Author: Stephen J. Gill Publisher: SAGE ISBN: 141296766X Category : Business & Economics Languages : en Pages : 233
Book Description
Nonprofit organizations are under increasing pressure to demonstrate impact and that the funds raised to operate their organizations are maximized and used effectively. This book demonstrates how to create a culture of learning (intentional learning from reflection and feedback focused on successes and failures) that will lead to ongoing performance measurement and improvement. Because nonprofit organizations rely heavily on volunteers and are focused on mission, not money, it is critical for them to create a culture in which learning is a motivator for change. The book breaks down learning into four levels: individual, team, whole organization and community. Learning at each of these levels is described and then specific tools are presented. The tools are hands-on and practical, which facilitate reflection and feedback.
Author: Ann Thorpe
Author: Ann Thorpe
Author: Peg Faimon
Author: Peter Laundy
Author: Nela Dunato
Author: Courtney Marchese
Author: Peleg Top
Author: Naomi Stanford
Author: Leah Buley
Author: Stephen J. Gill
Author: Kim Baer