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Author: Richard Weiner Publisher: MacMillan Reference Library ISBN: Category : Business & Economics Languages : en Pages : 552
Book Description
The only single source for definitions of the terms used in the media and communications field, this unique reference contains 25,000 definitions from broadcasting, advertising, publishing, and more.
Author: Richard Weiner Publisher: MacMillan Reference Library ISBN: Category : Business & Economics Languages : en Pages : 552
Book Description
The only single source for definitions of the terms used in the media and communications field, this unique reference contains 25,000 definitions from broadcasting, advertising, publishing, and more.
Author: Marcel Danesi Publisher: Routledge ISBN: 1317473124 Category : Business & Economics Languages : en Pages : 348
Book Description
Accessible to wide range of readers from student to lay people, this authoritative reference provides a complete listing of media concepts, figures, and techniques with illustrations and historical commentaries. Written by distinguished scholar and author Marcel Danesi, and with an Introduction by Arthur Asa Berger, a leading figure in the world of media and communications, the dictionary also includes terms related to psychology, linguistics, aesthetics, computer science, semiotics, culture theory, anthropology, and more that have relevance in media studies. Each entry includes a definition in simple, clear language; an illustration where applicable; and, historical commentary (who coined a term for example, why, who uses it, etc.). A bibliography, a directory of online resources, and a time-line of media genres add to the dictionary's usefulness and appeal.
Author: Ray Horak Publisher: John Wiley & Sons ISBN: 047177457X Category : Computers Languages : en Pages : 590
Book Description
Contains definitions for more than 4,600 telecommunications terms and acronyms arranged from A to Z, and includes separate sections for symbols and numbers.
Author: Editors of Webster's New World Dictionaries Publisher: Webster's New World ISBN: 9780764563379 Category : Reference Languages : en Pages : 0
Book Description
The Complete Resource for Effective Communication Use words with precision. Clear, concise definitions help you say exactly what you mean. With 61,000 entries, 3,000 of them new, this dictionary covers the practical language you need every day. Based on the prestigious Webster's New World College Dictionary, this compact desk edition is up-to-date, authoritative, and easy to use. Write clearly and persuasively. Succinct explanations of grammar and punctuation help you avoid common errors. Expert advice on word usage adds polish to your writing. The clear, readable style guide, now completely rewritten, includes numerous examples of the "do's and don'ts" of effective writing. Get the information you need. Helpful tables give quick access to frequently needed facts, from capitals of the states to measurement conversions. Tables are grouped together so that information is easy to find. The dictionary you know and trust plus a complete, concise style guide and more * Widely used scientific, technical, professional, and business terms * Frequently used foreign words and phrases * Common abbreviations * Guide to pronunciation * Concise word origins * Basic rules of grammar, punctuation, and capitalization * Proper expression of numbers * Spelling and hyphenation of compound words * Guide to proper use of frequently misused words and phrases * Handy reference tables
Author: James Watson Publisher: Bloomsbury Publishing USA ISBN: 1628921498 Category : Language Arts & Disciplines Languages : en Pages : 401
Book Description
The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium of the different facets of personal, group, mass-media and internet communication that continues to be a vital source of information for all those interested in how communication affects our lives. They cover new applications and developments, such as the incorporation of Neuroscience techniques in advertising and marketing. Other updates include Cyber-bullying, Twitter scandals, conduct in media organizations, on-line lobbying, global protesting/petitioning, and gender issues relating to social media in general. While new entries explore the profound shifts that have taken place in the world of communication in recent years, the purpose of this new edition is not necessarily to keep abreast of every new media event but to reflect the trends that influence and prompt such events, such as the Leveson Inquiry and Report and phone hacking via mobile phones. Politics seems to be playing out more on Twitter than in The Times. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.
Author: Daniel Chandler Publisher: Oxford University Press ISBN: 0192578936 Category : Social Science Languages : en Pages : 673
Book Description
This authoritative and up-to-date A-Z covers all aspects of interpersonal, mass, and networked communication, including digital and mobile media, advertising, journalism, and nonverbal communication. This new edition is particularly focused on expanding coverage of social media terms, to reflect its increasing prominence to media and communication studies as a whole. More than 2,000 entries have been revised, and over 500 new terms have been added to reflect current theoretical terminology, including concepts such as artificial intelligence, cisgender, fake news, hive mind, use theory, and wikiality. The dictionary also bridges the gap between theory and practice, and contains many technical terms that are relevant to the communication industry, including dialogue editing, news aggregator, and primary colour correction. The text is complemented by biographical notes and extensively cross-referenced, while web links supplement the entries. It is an indispensable guide for undergraduate students of media and communication studies, and also for those taking related subjects such as television studies, video production, communication design, visual communication, marketing communications, semiotics, and cultural studies.
Author: Bryan Pfaffenberger Publisher: John Wiley & Sons ISBN: 9780028628820 Category : Computers Languages : en Pages : 0
Book Description
As two Internet resources in one, this book includes a listing of URL addresses and reviews for over 600 Web sites. Categorized for quick access, Web site inclusion is based on ease of use, content, and quality overall user experience.
Author: Mike Miller Publisher: Webster's New World ISBN: 9780028623283 Category : Language Arts & Disciplines Languages : en Pages : 420
Book Description
Success often depends on the ability to express oneself precisely, effectively, and in an educated manner. With its unique, no lessons approach to providing the vocabulary successful people use, Webster2s New World Vocabulary of Success goes beyond the basics in a direct and practical way, enabling users to quickly build the vocabulary needed to get ahead and stay ahead. Succinct definitions clarify nuances of meaning, notes target exact usage, and illustrative examples accompany over 1,800 immediately useful and effective words. This self-paced guide is easy to use and entertaining. Readers can progress through the book a word at a time, a page at a time, or a day at a time. On each page is a discussion of thematcially related words, such as mentor, patron, benefactor, angel, and white knight. Or, for fast and focused study, a quick reference section lists all the words in categories like the 10 words you must know for successful negotiations. Readers will never again be at a loss for words during an interview, a presentation or a power lunch.
Author: Toby D. Atkinson Publisher: ISBN: Category : Business & Economics Languages : en Pages : 420
Book Description
A completely revised and expanded guide to communicating in the global marketplace, this book provides information about every aspect of international communication, including coverage of procedures for effectively using mail, fax, and telephone systems; use of the Internet and World Wide Web; and techniques for making English understood overseas.
Author: Chambers Harrap Ltd. Publisher: Webster's New World ISBN: 9780471748311 Category : Foreign Language Study Languages : en Pages : 0
Book Description
This extensively updated, fully-Americanized, revised and expanded edition is the ideal reference for home, classroom and office. Webster's New World Concise French Dictionary has clear definitions plus thousands of sample phrases to help students and businesspeople speak and write French the way the French do! More than 115,000 references and 170,000 translations are provided in a user-friendly format. One of the most comprehensive and up-to-date French dictionaries on the market, this goes beyond traditional definitions and includes: * Extensive coverage of the most frequently used words, including Internet terminology, slang, and idiomatic phrases * Special features such as pronunciation guides, tables of irregular verbs, and a comprehensive communication guide * Hundreds of boxed notes on French culture.