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Author: Sean Taylor Publisher: Frances Lincoln Children's Books ISBN: 9781847803221 Category : Juvenile Fiction Languages : en Pages : 0
Book Description
Mr Tanner the farmer pollutes his farm and mistreats his animals, leading them to stage a rebellion. They build an intergalactic space rocket to take them up into the clean, clear skies, far away from those who are polluting the planet. First a chicken, then a clever rabbit, and lastly a calm sheep, are chosen for test flights. But each time something goes wrong and the rocket returns to Earth. The animals don't know what to do. But then Farmer Tanner discovers the rocket and, determined to take it for his own, he zooms off into space, and is never seen again. Created in consultation with literacy specialist, Prue Goodwin, this edition contains the complete story, re-designed to help support children who are gaining confidence in reading.
Author: Sean Taylor Publisher: Frances Lincoln Children's Books ISBN: 9781847803221 Category : Juvenile Fiction Languages : en Pages : 0
Book Description
Mr Tanner the farmer pollutes his farm and mistreats his animals, leading them to stage a rebellion. They build an intergalactic space rocket to take them up into the clean, clear skies, far away from those who are polluting the planet. First a chicken, then a clever rabbit, and lastly a calm sheep, are chosen for test flights. But each time something goes wrong and the rocket returns to Earth. The animals don't know what to do. But then Farmer Tanner discovers the rocket and, determined to take it for his own, he zooms off into space, and is never seen again. Created in consultation with literacy specialist, Prue Goodwin, this edition contains the complete story, re-designed to help support children who are gaining confidence in reading.
Author: David Meerman Scott Publisher: MIT Press ISBN: 0262026961 Category : Science Languages : en Pages : 145
Book Description
One of the most successful public relations campaigns in history, featuring heroic astronauts, press-savvy rocket scientists, enthusiastic reporters, deep-pocketed defense contractors, and Tang. In July 1969, ninety-four percent of American televisions were tuned to coverage of Apollo 11's mission to the moon. How did space exploration, once the purview of rocket scientists, reach a larger audience than My Three Sons? Why did a government program whose standard operating procedure had been secrecy turn its greatest achievement into a communal experience? In Marketing the Moon, David Meerman Scott and Richard Jurek tell the story of one of the most successful marketing and public relations campaigns in history: the selling of the Apollo program. Primed by science fiction, magazine articles, and appearances by Wernher von Braun on the “Tomorrowland” segments of the Disneyland prime time television show, Americans were a receptive audience for NASA's pioneering “brand journalism.” Scott and Jurek describe sophisticated efforts by NASA and its many contractors to market the facts about space travel—through press releases, bylined articles, lavishly detailed background materials, and fully produced radio and television features—rather than push an agenda. American astronauts, who signed exclusive agreements with Life magazine, became the heroic and patriotic faces of the program. And there was some judicious product placement: Hasselblad was the “first camera on the moon”; Sony cassette recorders and supplies of Tang were on board the capsule; and astronauts were equipped with the Exer-Genie personal exerciser. Everyone wanted a place on the bandwagon. Generously illustrated with vintage photographs, artwork, and advertisements, many never published before, Marketing the Moon shows that when Neil Armstrong took that giant leap for mankind, it was a triumph not just for American engineering and rocketry but for American marketing and public relations.
Author: Diana Larsen Publisher: Pragmatic Bookshelf ISBN: 1680503847 Category : Computers Languages : en Pages : 208
Book Description
Ready, set, liftoff! Align your team to one purpose: successful delivery. Learn new insights and techniques for starting projects and teams the right way, with expanded concepts for planning, organizing, and conducting liftoff meetings. Real-life stories illustrate how others have effectively started (or restarted) their teams and projects. Master coaches Diana Larsen and Ainsley Nies have successfully "lifted off" numerous agile projects worldwide. Are you ready for success? Every team needs a great start. If you're a business or product leader, team coach or agile practice lead, project or program manager, you'll gain strategic and tactical benefits from liftoffs. Discover new step-by-step instructions and techniques for boosting team performance in this second edition of Liftoft. Concrete examples from our practices show you how to get everyone on the same page from the start as you form the team. You'll find pointers for refocusing an effort that's gone off in the weeds, and practices for working with teams as complex systems. See how to scale liftoffs for multiple teams across the enterprise, address the three key elements for collaborative team chartering, establish the optimal conditions for learning and improvement, and apply the GEFN (Good Enough for Now) rule for efficient liftoffs. Throughout the book are stories from real-life teams lifting off, as seasoned coaches describe their experiences with liftoffs and agile team chartering. Focused conversations help the team align, form, and build enough trust for collaborating. You'll build a common understanding of the teams' context within business goals. Every liftoff is unique, but success is common!
Author: Diana Larsen Publisher: ISBN: 9780977920167 Category : Agile software development Languages : en Pages : 154
Book Description
Liftoff-it's the unexplored, often ignored, Agile project practice. As the first act of flight, a rocket launch requires an entire set of systems to lift the vehicle into orbit-not just the vehicle itself, but all the systems needed for smoothly moving off the ground into space. Likewise, your project needs its entire set of supporting systems in place to begin a successful journey to delivery. Whatever you call it (project kickoff, bootcamp, inception, or jump start), liftoff gives your team its trajectory, and launches your project. This critical practice informs, inspires, and aligns everyone to a singular purpose: the successful delivery of software. This success is in your hands! Agile veterans Diana Larsen and Ainsley Nies teach you how to organize and conduct liftoffs, hold team activities to discover what's most important, and offer a working framework for effective and lightweight agile chartering.
Author: Chris Avore Publisher: ISBN: 9781933820804 Category : Languages : en Pages : 384
Book Description
Liftoff! is your guide to leveling up as a design manager and leader. Its experience-driven approach--written by designers for designers--will help you hire and scale teams, develop careers, learn why diversity matters to your business, and solidify design's role in your organization. Liftoff! will elevate your skills to lead your team and company to new heights.
Author: Donovan Livingston Publisher: Random House ISBN: 0399591389 Category : Self-Help Languages : en Pages : 66
Book Description
An inspirational rallying call about education, race, and the true nature of equality—the Harvard Graduate School of Education convocation speech praised as “powerful” by Hillary Rodham Clinton in Teen Vogue and “inspired” by Justin Timberlake. In emotionally charged spoken-word poetry, Livingston shares a message of hope and hard truths, declaring that education can become an equalizer only if we first acknowledge the inequality and racial divides holding back America’s future. Livingston is dedicated to helping young people reach their celestial potential, and in his galvanizing commencement address, now adapted for the first time to the page, he calls on us to raise our voices on behalf of all children, as their brighter futures can light up our own. Together, we can lift off! Praise for Donovan Livingston “Donovan Livingston gave a powerful speech at the Harvard Graduate School of Education’s convocation. In a spoken-word poem, he shared his struggles in life and urged his fellow graduates to fight inequality and inspire students. . . . Donovan’s message hit home. . . . [He is] part of a rising generation that’s . . . standing up to some of the biggest challenges in the world today.”—Hillary Rodham Clinton, Teen Vogue “These are the words, and Donovan Livingston’s voice and spirit are the music, but in any form, this rare graduation speech tells us that learning is full of bias yet can lead us to the stars.”—Gloria Steinem “Donovan Livingston’s Lift Off is our youth’s gift to us. In this joyous young man’s voice is the promise of tomorrow.”—James McBride
Author: Norman Mailer Publisher: Random House ISBN: 0553390627 Category : History Languages : en Pages : 482
Book Description
For many, the moon landing was the defining event of the twentieth century. So it seems only fitting that Norman Mailer—the literary provocateur who altered the landscape of American nonfiction—wrote the most wide-ranging, far-seeing chronicle of the Apollo 11 mission. A classic chronicle of America’s reach for greatness in the midst of the Cold War, Of a Fire on the Moon compiles the reportage Mailer published between 1969 and 1970 in Life magazine: gripping firsthand dispatches from inside NASA’s clandestine operations in Houston and Cape Kennedy; technical insights into the magnitude of their awe-inspiring feat; and prescient meditations that place the event in human context as only Mailer could. Praise for Of a Fire on the Moon “The gift of a genius . . . a twentieth-century American epic—a Moby Dick of space.”—New York “Mailer’s account of Apollo 11 stands as a stunning image of human energy and purposefulness. . . . It is an act of revelation—the only verbal deed to be worthy of the dream and the reality it celebrates.”—Saturday Review “A wild and dazzling book.”—The New York Times Book Review “Still the most challenging and stimulating account of [the] mission to appear in print.”—The Washington Post Praise for Norman Mailer “[Norman Mailer] loomed over American letters longer and larger than any other writer of his generation.”—The New York Times “A writer of the greatest and most reckless talent.”—The New Yorker “Mailer is indispensable, an American treasure.”—The Washington Post “A devastatingly alive and original creative mind.”—Life “Mailer is fierce, courageous, and reckless and nearly everything he writes has sections of headlong brilliance.”—The New York Review of Books “The largest mind and imagination [in modern] American literature . . . Unlike just about every American writer since Henry James, Mailer has managed to grow and become richer in wisdom with each new book.”—Chicago Tribune “Mailer is a master of his craft. His language carries you through the story like a leaf on a stream.”—The Cincinnati Post
Author: Dafydd Williams Publisher: ISBN: 9781643108063 Category : Astronautics Languages : en Pages : 52
Book Description
Find out what it takes to become an astronaut from someone who knows! With Dr. Dave's first-hand photos and amusing illustrations, Go for Lift off is the go-to book for aspiring astronauts.
Author: Craig Nelson Publisher: Penguin ISBN: 1101057734 Category : History Languages : en Pages : 492
Book Description
A New York Times Bestseller "Celebrates a bold era when voyaging beyond the Earth was deemed crucial to national security and pride." -The Wall Street Journal Restoring the drama, majesty, and sheer improbability of an American triumph, this is award-winning historian Craig Nelson's definitive and thrilling story of man's first trip to the moon. At 9:32 a.m. on July 16, 1969, the Apollo 11 rocket launched in the presence of more than a million spectators who had gathered to witness a truly historic event. Through interviews, 23,000 pages of NASA oral histories, and declassified CIA documents on the space race, Rocket Men presents a vivid narrative of the moon mission, taking readers on the journey to one of the last frontiers of the human imagination.
Author: Sean Taylor
Author: Sean Taylor
Author: David Meerman Scott
Author: Diana Larsen
Author: Diana Larsen
Author: Chris Avore
Author: Donovan Livingston
Author: Michael Collins
Author: Norman Mailer
Author: Dafydd Williams
Author: Craig Nelson