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Author: Karthik Poovanam Publisher: BookRix ISBN: 3730928864 Category : Business & Economics Languages : en Pages : 22
Book Description
This strategy tool is a possibility for all those who are looking to create a viral marketing campaign for their needs. This book comes with a uniqueness of sharing the potential strategies that have been applied by various levels of people and has a success track that comes along. The whole idea of building this tool HOW TO CREATE AN OUT OF CONTROL VIRAL MARKETING CAMPAIGN is to make you get introduced to a whole set of strategies that can be applied and can eventually take you towards your goal.
Author: Karthik Poovanam Publisher: BookRix ISBN: 3730928864 Category : Business & Economics Languages : en Pages : 22
Book Description
This strategy tool is a possibility for all those who are looking to create a viral marketing campaign for their needs. This book comes with a uniqueness of sharing the potential strategies that have been applied by various levels of people and has a success track that comes along. The whole idea of building this tool HOW TO CREATE AN OUT OF CONTROL VIRAL MARKETING CAMPAIGN is to make you get introduced to a whole set of strategies that can be applied and can eventually take you towards your goal.
Author: Max Editorial Publisher: Editora Bibliomundi ISBN: 1526029405 Category : Business & Economics Languages : en Pages : 23
Book Description
LIGHTNING PROMOTION ”””””””””””””””””””””””””””Welcome To “How To Create An Out-Of-Control Viral Marketing Campaign!” This book will briefly tell you about viral marketing techniques and how to utilize them to generate lots of commissions online! I know a guy who has generated more than $500 of commissions completely on autopilot! And this isn’t one of the best examples because viral marketing traffic can make you rich if you do it right! In this book, we will briefly explore the following techniques:• The concept behind viral marketing• Tell a friend viral marketing• Master Resell Rights Viral marketing• Private Label Viral marketing• Blog & Theme Viral marketing• Web 2.0 Viral marketing• Viral Spiral marketing
Author: Maria Petrescu Publisher: Business Expert Press ISBN: 1606498134 Category : Business & Economics Languages : en Pages : 139
Book Description
Viral marketing is the key to marketing success in the 21st century, and advertising is one of the most important tools in the viral marketing toolkit. This book offers an in-depth look at viral marketing that includes a short overview of its history and evolution. The author provides a viral marketing toolkit—exploring the use of each tool in social media, as well as differences between connected terms such as marketing buzz. Viral advertising, as a significant tool and source of viral message, is discussed in detail with examples of various companies’ viral campaigns. The focus is on how and where businesses can post messages with viral objectives and which consumer segment is the center of the initial targeting initiative. This book is for anyone—students and professors in business and communication schools, as well as marketing practitioners.
Author: Ned Potter Publisher: Facet Publishing ISBN: 1856048063 Category : Business & Economics Languages : en Pages : 241
Book Description
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Author: Stephen Voltz Publisher: McGraw Hill Professional ISBN: 0071803394 Category : Business & Economics Languages : en Pages : 240
Book Description
Creating the next YouTube blockbuster is easier than you think! Includes more than 100 QR Codes linking to successful viral videos! "These guys are the viral experts, and they show you the way in clear, concise language. This is the first recipe for virality that I buy." -- KENT NICHOLS, cocreator of viral phenomenon AskANinja.com One Saturday morning in 2006, Stephen Voltz and Fritz Grobe dropped 500 Mentos mints into 100 bottles of Coke in front of a video camera. Their video went viral in a matter of hours, and before they knew it, David Letterman, Conan O'Brien, and NPR were calling. Since then, more than 100 million people have watched The Extreme Diet Coke & Mentos Experiments. Why? Because Voltz and Grobe did everything right. Now, in The Viral Video Manifesto, they explain how you can make a video guaranteed to pack a major punch by applying four core principles: Be True . . . Don't fake it. Make it real. Don't Waste My Time . . . Get down to business right away. Be Unforgettable . . . Show us something we've never seen before. It's All About Humanity . . . An emotional connection is the key to sharing.
Author: Management Association, Information Resources Publisher: IGI Global ISBN: 1522571175 Category : Business & Economics Languages : en Pages : 1590
Book Description
The world of brands is undergoing a sea change in the domain of consumer culture, and it has become a challenge to cater to the taste and needs of audiences. The process of creating iconic brands varies from product to product and market to market. Effective branding strategies are imperative for success in a competitive marketplace. Brand Culture and Identity: Concepts, Methodologies, Tools, and Applications is a vital reference source for the latest research findings on the use of theoretical and applied frameworks of brand awareness and culture. Highlighting a range of topics such as consumer behavior, advertising, and emotional branding, this multi-volume book is ideally designed for business executives, marketing professionals, business managers, academicians, and researchers actively involved in the marketing industry.
Author: Margo Berman Publisher: John Wiley & Sons ISBN: 1444360817 Category : Social Science Languages : en Pages : 400
Book Description
Written from a real-world perspective by an award-winning copywriter/producer/director, this comprehensive guide is what every writer needs to create powerful, strategic ad copy. Focusing on strategy, technique, and the skills needed to write for different media, The Copywriter’s Toolkit book will sharpen your copywriting skills whatever your level. Introduces essential conceptual strategies and key writing techniques for result-driven copy Provides practical advice on writing for specific media including: print, radio, TV, websites, blogs, social media, ambient, digital, direct mail, product packaging, and viral marketing Covers all areas of copy development: on-strategy and on-target messaging; headline and slogan creation; brand personality and tone of voice; broadcast production conceptualization and print / digital typesetting consideration Presents innovative visual examples from exciting multimedia campaigns, comments from copywriters at world-renowned agencies, inspiring radio scripts, TV scripts and storyboards, effective blog posts, imaginative package copy, and more Shares invaluable writing tips and insights from award-winning copywriters currently at global agencies Includes supplementary website an instructor’s manual, sample syllabus, PowerPoint presentations, and creative assignments, as well as student study aids, flashcards, podcasts and/or webinars by the author, and links to sample and featured campaigns, agencies, and related videos
Author: Y?lmaz, Recep Publisher: IGI Global ISBN: 152252374X Category : Business & Economics Languages : en Pages : 383
Book Description
The ubiquity of technology in modern society has opened new opportunities for businesses to employ marketing strategies. Through digital media, new forms of advertisement creativity can be explored. Narrative Advertising Models and Conceptualization in the Digital Age is a pivotal reference source that features the latest scholarly perspectives on the implementation of narration and storytelling in contemporary advertising. Including a range of topics such as digital games, viral advertising, and interactive media, this book is an ideal publication for business managers, researchers, academics, graduate students, and professionals interested in the enhancement of advertising strategies.
Author: Michael Piazza Publisher: The Pilgrim Press ISBN: 0829819002 Category : Religion Languages : en Pages : 262
Book Description
Accurate and strategic evidence that the decline of the mainline, progressive church can be slowed and even reversed, despite the challenges it is facing.
Author: Juaini Jamaludin Publisher: European Alliance for Innovation ISBN: 1631903454 Category : Social Science Languages : en Pages : 840
Book Description
It is a pleasure to welcome you to the proceedings of the 2nd International Conference on Design Industries and Creative Culture (Design Decoded 2021) which has been organised by the College of Creative Arts (previously renown as Faculty of Art & Design), Universiti Teknologi MARA, Kedah Branch. Design Decoded 2021 analysed and discussed how art, design and education may have an influence, create a societal difference, and contribute to the economy, as well as how we think, live, work and learn. The main topic of this proceeding was “Decrypt Your Visual Creativity” which consisted of 65 articles about design thinking, interior design, art and design management, industrial design, education in design creativity and innovation, sustainable art and design, visual communication, new media, graphic and digital media, visual culture, design practice, art history, art and creative community, and methodology in design creativity. We are truly thanking you to our four keynote speakers Emeritus Prof. Dr. T.W. Allan Whitfield, Prof. Dr. Khairul Aidil Azlin Abdul Rahman, Dr. Nurul ‘Ayn Ahmad Sayuti and Mr. Firdaus Khalid for their constant support and guidance. Finally, we would like to express our heartfelt gratitude to all colleagues in the steering and organising committee for their cooperation in administering and organising the conference, as well as reviewers for their intellectual effort and dedication to reviewing papers.
Author: Karthik Poovanam
Author: Karthik Poovanam
Author: Max Editorial
Author: Maria Petrescu
Author: Ned Potter
Author: Stephen Voltz
Author: Management Association, Information Resources
Author: Margo Berman
Author: Y?lmaz, Recep
Author: Michael Piazza
Author: Juaini Jamaludin